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Ten Of The Top Tech Companies For Employees In LA

socalTECH

Who are the top tech companies to work for in Los Angeles? Despite a huge number of companies, we found there are a number which. Despite a huge number of companies, we found there are a number which. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers. Demand Media.

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MarketShare Finds $38M More

socalTECH

MarketShare develops technology used to help with understanding the payoff of investments across a company''s marketing and sales effort, including TV, print, display, search, video, social media, website, PR, and other efforts. Elevation Partners invested in MarketShare in 2011. READ MORE>>.

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Business 2011 - Optimism, But Heed the Lessons

Startup Professionals Musings

Even though it has been a long haul, it’s nice to see some optimism surfacing in 2011. Some companies turned to cutbacks over boosting financial reserves. A majority of small business leaders intend to be more aggressive in 2011 by implementing a range of actions to advance their businesses. One out of two U.S.

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Convertro Tracks Users Across Devices, Solves Cross-Device Ad Issues

socalTECH

Convertro , the online advertising analytics firm headed by serial entrepreneur Jeff Zwelling, said today that it has launched a new product to help marketers with that problem. So, how do marketers figure out if you're the same person to better target their ads? Convertro did not say how much the new features will cost to users.

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Creating Raving Fans

SoCal Tech Calendar

Friday, March 18, 2011 -- Customer Loyalty: Creating "Raving Fans" San Diego Software Industry Council. If your customers are not already part of your sales force, this workshop will teach you how to turn your customers into a group of motivated, passionate ambassadors for you and your company. See [link] (more)

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ValueClick Sells Search123

socalTECH

Westlake Village-based ValueClick has divested Search213 , the company's European, self-service, paid search business, the company said today. in its 2011 fiscal year. In explaining the sale, ValueClick said that Search123 has been "a small business" for the company and does not fit with its long-term strategy.

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Should Startups Focus on Profitability or Not?

Both Sides of the Table

The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. Are you looking to potentially sell the company in the next year or two?

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