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LAVA Healthcare Presents: The ins-and-outs of celebrity partnerships and how it can increase your company's value.

SoCal Tech Calendar

Tuesday, December 17, 2019 -- LAVA Healthcare Presents: The ins-and-outs of celebrity partnerships and how it can increase your company's value. Brand endorsements from celebrities and athletes have been proven to have a powerful economic impact on stock prices (Forbes 2016).

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Reflections on 2016: Brad Brooks, TigerText

socalTECH

This holiday season, we are again sharing the reflections on 2016 from Southern California's technology ecosystem. Today's contribution is from Brad Brooks , the co-founder and CEO of TigerText , which provides clinical communication solutions for the healthcare industry, and also co-founder of anonymous social media app Whisper.

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7 Keys to Positive Results Utilizing Social Media

Startup Professionals Musings

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first. Ric Dragon, an expert in online marketing, in his classic book.

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Entity Academy, an edtech startup that trains, mentors and places women in tech roles, secures $100M

TechCrunch LA

Jennifer Schwab, the founder and CEO of Entity, has built the business since 2016 on virtually no outside funding, but said that this latest financing is a precursor to the company working on its first, more traditional VC-led equity round. Since 2016, some 400 students, almost all women, have completed the course.

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GumGum Passes $100M In Annual Revenues Mark

socalTECH

Santa Monica-based GumGum , which is using computer vision in the programmatic advertising market, sports, and social media, said today that it has just passed up the $100M in revenues mark. The company, led by CEO Ophir Tanz, said those revenues represent 53 percent year-over-year growth for the privately held firm.

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3 Important Facebook Marketing Trends in 2016

Tech Zulu Event

How can your company best benefit from social networking ads in 2016? In addition, make use of as much automation as you can in 2016 to reduce manpower costs and put the money towards other more important matters. Here is the breakdown of these 3 factors to watch in 2016: 1. That was $15.5 billion in 2015 alone.

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The 5 Biggest Tech Trends for Healthcare in 2016

Tech Zulu Event

Here are our five predictions for the most important healthcare trends in 2016. In 2014, 83 percent of healthcare organizations were already using Cloud technology for some of their processes, and that number is expected to continue growing through 2016 to improve patient care. Social Media Engagement. 3-D Printing.