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6 Keys to Marketing Customer Experience vs Products

Startup Professionals Musings

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” Entrepreneur of the Year” finalist. Exploit your product and service differences.

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Direct-to-Consumer Packaging: Delighting Customers in a New Era of Retail

SoCal Tech Calendar

Wednesday, January 25, 2017 -- Direct-to-Consumer Packaging: Delighting Customers in a New Era of Retail. For product entrepreneurs, designers, and manufacturers: the first MAKE IT IN LA event for 2017! E-commerce has quadrupled in the past decade and direct-to-consumer has become a key sales channel for products.

Customer 100
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Reflections On 2017: Peter Cowen, Sutton Capital Partners

socalTECH

What was the biggest personal lesson you learned from 2017? Are there any technology innovations, gadgets, devices, software that particularly caught your eye in 2017? The attractive by-product is that I am reading more and working out more. To start the day earlier and value routine in the morning.

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Six ways to make your site-app-product go viral.

Berkonomics

From its start in 2015, the number of registered users has “suddenly” climbed from 45 million in 2017 to a reported 300 million by the end of 2020. How do you make your product go viral? What are the elements needed to focus upon in making the attempt to take a product viral? Intrigued by the thought, I recently made a list.

Sites 156
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Customer Trust Is An Opportunity With A Huge Payback

Startup Professionals Musings

My recommendation to entrepreneurs is to recognize these concerns as an opportunity to make people’s life better, rather than worry and dodge the risk. There are others, like Norton LifeLock , acquired in 2017 by Symantec for $2.3 billion, now providing identity theft services for nearly 80 million users around the globe.

Customer 137
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Meet the 2017 Startups from the Disney Accelerator

Tech.Co

This corporate partnership has proven well for these startups in helping them launch their products and services into another galaxy. Meet the 11 startups for 2017: Ambidio. Through inspirational content, online classes, and products, Brit + Co enables their audience of over 125 million to use creativity to shape their best lives.

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10 Sales Truths Every Entrepreneur Needs To Practice

Startup Professionals Musings

Today’s customers are overloaded and overwhelmed by too much information, so making a decision is a challenge. You may think this is only important to your marketing and sales people, but in reality it doesn’t matter how great your product or technology might be, you won’t succeed if you don’t understand your target customer decision process.

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