Startup Professionals Musings

FEBRUARY 4, 2017

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Yet in the business plans I see, the marketing content and budget are smaller than ever.

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TechCrunch LA

FEBRUARY 11, 2020

Canoo started as Evelozcity in 2017 by two former Faraday Future executives Stefan Krause and Ulrich Kranz. Hyundai Motor Group is counting on this underlying architecture to help the company reduce the cost and complexity of production and allow for it to respond quickly to changing market demands and customer preferences.

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TechCrunch LA

SEPTEMBER 24, 2018

Ross Lipson, the chief executive officer and co-founder of the on-demand marijuana and cannabis delivery service, Dutchie, had thought he was done with the online delivery business. He started Dutchie in 2017 (and yes, it is named after the song ) in 2017 from Bend and has been slowly and steadily growing the business.

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Startup Professionals Musings

AUGUST 2, 2017

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Pull marketing is less expensive than push marketing.

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Marketing Social Media Content Media 76

socalTECH

NOVEMBER 30, 2017

On-demand, photography marketplace Snappr said on Thursday that it is expanding its service across Los Angeles and Orange County, allowing users to get everything from graduation photos to headshots. Snappr first launched in the US in San Francisco, where it was part of YCombinator's Winter 2017 class. READ MORE>>.

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Orange County Class Demand Los Angeles 113

Tech.Co

JUNE 22, 2018

Industry analyst Mary Meeker’s 2018 Internet Trends presentation relies on data gathered across 2017. user base jumped a massive 10 million users between the third and fourth quarters of 2017. market capitalization, and tech is a growing target for corporate research and development dollars. The Amazon Echo’s U.S.

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Startup Guide Demand Google 132

TechCrunch LA

SEPTEMBER 13, 2021

Since its 2017 inception, SpotOn has been focused on providing software and payments technology to SMBs with an emphasis on restaurants and retail businesses. But in Appetize it saw a company that was complementary both in its go-to-market and tech stacks, and a “natural fit.”. This is a rocketship that we are excited to be on.” .

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TechCrunch LA

JUNE 18, 2022

Things have already plunged so quickly at the signal of a recession that insiders fear a lengthy bear market could hit crypto far more brutally than expected — tearing tokens to lows far below the highs of the 2017 bull run. Crypto markets were down pretty bad last week (though admittedly, it’s only been downhill since then).

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Newsletter Platform Capital Marketing 278

TechCrunch LA

APRIL 23, 2019

Canoo began life as EVelozcity back in 2017. Now, Canoo is rounding out its executive team and pushing forward with plans to bring prototype vehicles to market by the end of the year. Porsche launches on-demand subscription for its sports cars and SUVs. operations.

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TechCrunch LA

DECEMBER 15, 2021

Los Angeles-based AvantStay has been around since 2017 and had only raised $25 million in the last four years. “Customers are starting to meet the demand from an experience perspective in rental homes,” he said. “Customers are starting to meet the demand from an experience perspective in rental homes,” he said.

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Startup Professionals Musings

MARCH 14, 2022

There are others, like Norton LifeLock , acquired in 2017 by Symantec for $2.3 Market your solution and user benefits, not the mysterious technology behind it. I know companies who collect sensitive data from consumers all the time, and still seem to keep a trusted image (Amazon.com, Ebay).

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Customer Custom Technical Review Symantec 137

TechCrunch LA

APRIL 12, 2018

The company is ServiceTitan, and its market… is air conditioners. It was Iconiq that put a whopping $80 million into ServiceTitan just last year — and while the 2017 cash infusion may have been larger, the company’s valuation has continued to rise.

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Glendale Los Angeles Startup Technical Review 271

Both Sides of the Table

APRIL 20, 2017

I pointed out that the storage market in the US alone is ~$30 billion / year and there is no dominant provider — the largest player has < 10% market share. So how did a company that provides storage grow so fast (we’ll exit 2017 with 10’s of millions in recurring revenue), why is it so defensible and is it really a tech startup?

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Tech.Co

JUNE 29, 2021

Back in 2017, the New York Times opinion section was graced with an article entitled: Jerks and the Start-Ups They Ruin. “Some startups have seen demand skyrocket, so they’ve had to quickly scale, attract investment, and respond to client demand. Saying No To Startup Bros.

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Startup Course Coach Demand 178

Startup Professionals Musings

FEBRUARY 27, 2019

Yet I find that few of today’s workers realize that succeeding as a freelancer requires a whole new focus on “marketing” yourself. As you know, things can change quickly, as businesses try to survive and adapt to an evolving market, so it’s better to be prepared than caught off guard. Walk away from a bad role or customer.

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Startup Outsource Development Competition Social Media 98

socalTECH

FEBRUARY 15, 2019

There's lots of noise in the on-demand tutoring space, especially connecting people virtually, however, in my experience, it's in the best interest of consumers to get in-person, local tutoring. If you look at the other players, I believe, on-demand tutors will never exist. What is HeyTutor? Here's the reason why.

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Startup Venture Capital Beverly Hills Acquisition 113

Xconomy

DECEMBER 28, 2017

ACM International Collegiate Programming Contest World Finals 2017. ICPC World Finals 2017, held in Rapid City. In 2017, it was in Rapid City, South Dakota. It was always sort of shocking to people, even on a national level, when they would hear [that Rapid City was hosting ICPC 2017],” Jensen said. “And

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Coach Technical Review Carson Networking 75

InfoChachkie

MARCH 2, 2019

Sensing a more inclusive, gentler approach to parenting following World War II, Ruth marketed Mattel’s revolutionary commercials directly to children. Though Ruth’s innovation of marketing directly to children is not without its critiques, it continues to drive billions of dollars of consumer purchases annually.

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Company Companies Sales Sample 100

InfoChachkie

AUGUST 8, 2016

Founded in 2011, Z Supply, LLC has created five women’s fashion brands with a sixth brand and extension into Men’s, launching Spring 2017. I ended up really relating to the nuance and intricacies of product supply and customer demand. Secondly, eCommerce is a powerful marketing platform for us.

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Startup Professionals Musings

DECEMBER 15, 2017

As a business owner, you have to take a hard look, with your customer hat on, at what you promise and imply to your customers in your advertising, marketing materials, and your customer service. Being unreasonably demanding of others. Marty Zwilling First published on Inc.com on 12/01/2017. This is called the expectation gap.

Customer 89

Customer Custom Demand Pricing 89

Tech.Co

APRIL 26, 2019

The runner-up was “to help pass the time,” at 36 percent, and “to cope with the demands of the job,” at 28.7 Of the top reasons given in the survey for what honestly seems like a pretty poor decision, increasing productivity was the biggest, given by 38 percent of those who had gotten high at work.

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Study Technical Review Class Education 120

Both Sides of the Table

NOVEMBER 14, 2017

What sized team can I afford in order to sell, market & provide service to these customers? But expanding beyond our core customers was going to take more effort than simply launching in new markets. and we were met with weak demand, slow growth and high costs. How profitable is my product or service?

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Startup Technical Review Customer Custom 286

Inverted Software

JANUARY 2, 2019

When the cryptocurrency market crashed, however, mining was no longer as profitable. Bitcoin value traded at an all time high at the end of 2017. Add to that an unstable stock market and unclear trade policy and that could spell trouble. Miners that stocked their rigs with Nvidia GPUs, prompting the stock to rise.

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Class Sales Demand Marketing 58

Startup Professionals Musings

OCTOBER 20, 2017

I endorse their list of the seven key drivers of digital opportunity, how to recognize them, and examples of how forward-thinking companies have capitalized on them, which I paraphrase and summarize here: Compression of supply and demand enables near instant fulfillment. Access to more information is leveling the market playing field.

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Demand Technical Review Pricing Customer 54

TechCrunch LA

MAY 26, 2018

just past the AMC Center) , the virtual reality game-maker Survios planted its first flag in the market for location-based gaming. It’s a matter of survival thanks to the persistent lack of demand from consumers. . But that’s still a far smaller market than the 10 million game consoles that were sold in the U.S.

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Torrance Los Angeles Entertainment Platform 180

Tech.Co

APRIL 11, 2018

Areas such as Oakland and San Francisco saw rent increases as high as 40 percent between 2015 and 2017. Plenty of workers have had enough: In the final quarter of 2017, according to real estate company Redfin , more residents left San Francisco than any other major U.S. cities in the final quarter of 2017, with 10.4

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Report .Net Template Writing 70

Startup Professionals Musings

AUGUST 25, 2017

In today’s fast moving market, the basic product development cost and time are critical to survival. Makerspaces are becoming the new incubators and accelerators for startups, and support contacts, including lawyers and marketing groups, will be easy to find. Meeting the new consumer demand for customization.

Ideas 61

Ideas Outsource Development Startup Education 61

Startup Professionals Musings

APRIL 5, 2017

Thus every entrepreneur and business owner needs to see their market in that context, understanding the global forces that will impact them sooner or later. Luxury goods can easily flow into or out of emerging nations, changing cost factors as well as demand. Technological innovations disrupt stable markets.

Social Media 74

Social Media Demand Customer Custom 74

Both Sides of the Table

MARCH 3, 2018

Our system works on under-the-table payments of below-market wages for jobs that our non-Hispanic citizens don’t want to do and in a country where people our unemployment rate is already so low that some economists are warning about inflation due to full employment. Ramiro was demanding one thing?—?“visibility.” Invisibility.

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Education Startup Los Angeles USC 174

Startup Professionals Musings

FEBRUARY 24, 2017

Many are reluctant to really “market” themselves, and have trouble differentiating their offerings to clients, except by price. Announcing that you are a consultant, and hoping demand will set your focus, is not a good strategy. Be targeted in marketing and lead generation. Shape your business by design, not by default.

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Social Media Pricing Technical Review Demand 56

Startup Professionals Musings

JANUARY 10, 2018

Market changes happen rapidly and regularly these days, requiring a realignment of skills, processes, and approaches to keep up. But the reality is that customer and employee expectations have changed, and your competitors have stepped up to the demands for positive experiences.

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Startup Professionals Musings

JUNE 14, 2017

That means that starting soon, our doctors, hospitals, eldercare, hospice and even death care systems are going to face unprecedented demand. Autos for drivers: Waning market demand. Marty Zwilling First published on Huffington Post on 06/12/2017. Technology won’t solve this one. Your success may depend on it.

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Startup Demand Course Summary 57

Startup Professionals Musings

JUNE 3, 2019

There are others, like LifeLock , acquired in 2017 by Symantec for $2.3 Market your solution and user benefits, not the mysterious technology behind it. I know companies who collect sensitive data from consumers all the time, and still seem to keep a squeaky clean image (Amazon.com, Ebay).

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Technical Review Symantec Social Network News 78

Startup Professionals Musings

SEPTEMBER 11, 2017

According to a recent Ernst & Young global report , the first half of 2017 was the most active first half by global number of IPOs since 2007. The reasons are a lot more complex than the meltdown of key investment banks in the US a few years ago, so don’t expect a big change in the numbers soon, even with recent stock market rallies.

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Startup Technical Review Report Entrepreneur 87

Startup Professionals Musings

MAY 10, 2017

Most struggle with the idea and practice of marketing and sales, and see these as a necessary evil, if even required. Of course, for a price, there are many marketing organizations and gurus willing to come to your aid. Use demand generation services , as required, to build the relationship and nurture them into paying customers.

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Startup Sales Customer Custom 64

Both Sides of the Table

SEPTEMBER 17, 2017

I believe this use of cryptocurrency will develop and flourish long after the dust settles from the hype and crash of cryptocurrencies that we’re experiencing in 2017. This market structure in which the few, large players use their market position to eliminate competition is inevitable. It’s Hobbesian economics 101.

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Course Startup Framework Marketing 280

Startup Professionals Musings

MARCH 24, 2017

Certainly it’s important to optimize current operations, but in this age of rapidly changing demands and competitors, it’s more important change quickly as the market changes. Strategic decision makers need to see the data, in addition to marketing and sales. Marty Zwilling First published on Inc.com on 03/07/2017.

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