socalTECH

AUGUST 5, 2015

Los Angeles-based AdtoApp , a developer of programmatic ad tools for publishers, has raised $6M in a funding round, according to the company. The funding came from Run Capital. The company also has a large suite of tools to deal with global advertisement demand. READ MORE>>.

Platform 100

Platform Advertising Tool Demand 100

Tech.Co

DECEMBER 29, 2023

As investors continue pouring funding into artificial intelligence and consumer habits shift, many AI and subscription model startups have been enjoying rapid growth. Source: runwayml.com In June, Runway raised $141 million in funding, nudging its market valuation to an envy-inducing $1.5 Organic milk formula product Bobbie.

Startup 210

Startup Generative AI Newsletter Tool 210

Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. Where does someone who is starting a hairdressers advertise their business? Any funding yet?

Advertising 79

Advertising Services Social Network Startup 79

socalTECH

APRIL 20, 2010

Los Angeles-based Rubicon Project , the developer of online advertising optimization tools funded by Clearstone Venture Partners, Mayfield Fund, IDG Ventures and Peacock Equity Fund, said today that it has rolled out a new product called REVV for demand. READ MORE>>.

Product 133

Product Clearstone Advertising Demand 133

socalTECH

JUNE 20, 2012

A trio of online advertising vets are heading up a new, mobile advertising firm, Gradient X , which said this morning that it has raised $3.75M in a seed financing round. The firm said it will provide a demand side platform focused on advertising on mobile media. READ MORE>>.

Mobile 140

Mobile OpenX GRP Partners Advertising 140

socalTECH

MAY 28, 2015

Los Angeles-based HelloTech (www.hellotech.com) wants to be the service that you refer all of your friends and family to, instead--by offering up low cost, on-demand, in-home technical support. First and foremost, it's an on-demand, in -home technical support service. in seed funding, which as a seed round goes, is pretty good.

Demand 100

Demand Technical Support Startup Seed Funding 100

socalTECH

JANUARY 31, 2013

Although maybe not all of the startups at the event might go on to get funding, an entire group of potential startup founders in the audience realize that they, too, have a shot at starting something and getting a chance to take it to the next level. Standing room only crowd at StartEngine). It's unclear.

Startup 256

Startup Commerce Santa Monica Mentor 256

socalTECH

APRIL 14, 2010

Los Angeles-based Rubicon Project has launched an updated sales and pricing application aimed at premium advertisers, the firm said today. Rubicon is backed by Clearstone Venture Partners, Mayfield Fund, IDG Ventures and Peacock Equity Fund. Tags: rubicon project advertising publishing online network saas. READ MORE>>.

Product 140

Product Clearstone SaaS Advertising 140

Tech Zulu Event

JUNE 25, 2015

Advertising technology is hot with the rise of mobile, evidenced in part by Verizon’s merger with AOL valued at $4.4 The Interactive Advertising Bureau defined a set of rich media units rooted in familiar ad sizes and called them Rising Stars. The company is privately held and has received no venture funding to date.

Advertising 40

Advertising Media Mobile Buzznet 40

socalTECH

APRIL 5, 2010

Demand, and Eric Matza as Director of Product Marketing. Rubicon develops online advertising optimization software and related services, and is backed by Clearstone Venture Partners, Mayfield Fund, IDG Ventures and the Peacock Equity Fund. Tags: rubicon project advertising publishing executive software.

Clearstone 133

Clearstone Yahoo Advertising Demand 133

socalTECH

JANUARY 30, 2013

StartEngine provides $20,000 to $100,000 in funding to promising startups, and also offers up mentoring, office space, and help in getting those startups to the next stage. The eight startups are pitching their investors to startups at CrossCampus in Santa Monica this afternoon.

Santa Monica 178

Santa Monica Startup Activision Commerce 178

Startup Professionals Musings

JULY 9, 2017

New entrepreneurs are always looking for a shortcut in getting their venture story and plan across to investors, and closing on the funding they need. As an active angel investor, I look for this level of alignment and understanding in every funding presentation I hear. Investors will demand clear channel definitions.

Funding 57

Funding Startup Activity Customer 57

socalTECH

MAY 11, 2010

Los Angeles-based Ad.ly , the Twitter advertising firm headed by Sean Rad, is announcing today that it has raised $5M in a new round of financing. Sean Rad, founder of Ad.ly, told socalTECH that the company will be using the new funding round to scale its business, and field the impressive demand the firm has been seeing.

GRP Partners 154

GRP Partners SoCalTech Advertising Venture Capital 154

Startup Professionals Musings

JANUARY 16, 2022

Most startups and investors I know don’t have unlimited funds, so the first question they should ask and do ask today, is “When is your company going to be profitable (self-sustaining)?” Solutions that may be viewed as “nice to have” or “satisfies a higher-level need” won’t get funded. Design a product or service that you can sell.

Platform 118

Platform Snapchat Startup Course 118

socalTECH

MAY 20, 2010

Woodland Hills-based ReachLocal , which helps small and local businesses place Internet advertising, was up 15.2 The firm, which is headed by Zorik Gordon, was venture backed by VantagePoint Venture Partners, Rho Ventures, Galleon Group, European Founders Fund, and others. percent after its IPO Thursday, closing at $14.98, up $1.98.

ReachLocal 157

ReachLocal Woodland Hills Thousand Oaks NewEgg 157

Startup Professionals Musings

DECEMBER 5, 2021

People are more demanding and have more choices than ever before. Some startups not only ignore this and don’t budget for it, but they actually plan on the free viral marketing to generate enough revenue from click-through advertising to fund operations and future growth. Seed viral activity. That’s a double death wish.

Marketing 139

Marketing Startup SEM Blogging 139

Startup Professionals Musings

JULY 1, 2020

What you don’t expect is to feel out of control , or to always be fighting the many demands for your time. You expected the difficulty of finding funding, but you never expected it to go so fast into unanticipated expenses, inventory, support, and marketing. Getting to the next level of growth is a constant challenge.

Entrepreneur 122

Entrepreneur Startup Course Examples 122

Startup Professionals Musings

DECEMBER 17, 2022

Every entrepreneur thinks he can relax a bit after his business model is proven, funding is in place, and revenues are scaling as projected up that hockey-stick curve. An expanding customer base demands better support. This S-Curve, with no correction, can quickly lead to disaster.

Startup 106

Startup Pricing Cloud Computing Customer 106

Startup Professionals Musings

JULY 13, 2019

New entrepreneurs are always looking for a shortcut in getting their venture story and plan across to investors, and closing on the funding they need. As an active angel investor, I look for this level of alignment and understanding in every funding presentation I hear. Investors will demand clear channel definitions.

Activity 100

Activity Customer Custom Resource 100

InfoChachkie

JUNE 23, 2011

You guys did a lot of self-funding before you approached the venture capital community. The catalyst was that we saw the demand and it was confirmed by some of the leading advertisers in the marketplace. One of the things the Internet was supposed to do for advertisers is enable real-time, highly engaging messaging.

Yahoo 210

Yahoo Startup Advertising Summary 210

Startup Professionals Musings

AUGUST 7, 2020

Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. Although his focus is naturally on bigger companies, I contend that his recommended strategies apply equally well to entrepreneurs and startups: Demand a mindset of deep thinking for the long term.

Technical Review 124

Technical Review Layoffs Social Media Metrics 124

socalTECH

AUGUST 8, 2018

Is there a way you can make direct mail perform more like digital advertising channels? We had to be ver mindful to prove that, because, instead of a traditional raise of capital as quickly and fiercely as we could, we self funded this fro the first six- to nine-months. in funding in that round, which closed about a year ago.

CTO Hire 100

CTO Hire Artificial Inteligence Technical Review Marketing 100

socalTECH

NOVEMBER 15, 2010

Last week, Los Angeles-based Datapop (www.datapop.com) announced a Series A funding for the startup, which is developing search advertising products which better tune ads to improve click throughs. Talk a bit about your funding round? What are you using that new funding for? Search Marketing. Jason Lehmbeck: We raised $1.7M

Yahoo 171

Yahoo Platform Advertising Startup 171

socalTECH

JULY 8, 2009

Los Angeles-based Ace Metrix (www.acemetrix.com) launched its software-as-a-service, TV advertising rating service last month, and we spoke with the firm's CEO and co-founder, Steve Goldman, recently to learn more about the firm. Steve Goldman: Ace Metrix is actually the first, on-demand measurement service of TV advertising effectiveness.

Advertising 100

Advertising Palomar Startup Customer 100

socalTECH

FEBRUARY 13, 2009

Yesterday, Google announced that it was shutting down its Google Audio efforts--the search engine giant's efforts to try to sell radio advertising. I believe that the advertisers they started with were probably disappointed that the cost per customer acquisition was not the same as search. Broadcast isn't like that.

Google 124

Google Advertising Media Startup 124

Startup Professionals Musings

MARCH 20, 2020

Every entrepreneur thinks he can relax a bit after his business model is proven, funding is in place, and revenues are scaling as projected up that hockey-stick curve. An expanding customer base demands better support. This S-Curve, with no correction, can quickly lead to disaster.

Pricing 123

Pricing Cloud Computing Customer Custom 123

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

Startup Professionals Musings

FEBRUARY 24, 2019

People are more demanding and have more choices than ever before. Some startups not only ignore this and don’t budget for it, but they actually plan on the free viral marketing to generate enough revenue from click-through advertising to fund operations and future growth. Seed viral activity. That’s a double death wish.

Marketing 107

Marketing Invest SEM Startup 107

socalTECH

NOVEMBER 17, 2009

A quick message on a very busy funding day, to thanks to all of our sponsors, who make our coverage of Southern California's technology industry possible: Sponsors. We Create Demand for California's Technology Companies. Advertisers. Tags: sponsor advertisement. Redpoint Ventures (www.redpoint.com). Think Glendale.

Orange County 113

Orange County Southern California IP Glendale 113

Startup Professionals Musings

APRIL 17, 2019

Most startups and investors I know don’t have unlimited funds, so the first question they should ask and do ask today, is “When is your company going to be profitable (self-sustaining)?” Solutions that may be viewed as “nice to have” or “satisfies a higher-level need” won’t get funded. Design a product or service that you can sell.

Snapchat 74

Snapchat Startup Course Yahoo 74

socalTECH

OCTOBER 28, 2016

Those were the three categories, for a long time, that tended to be the domain of the LA ecosystems, just in terms of the number of startups house here, the funding, where you could attract talent, and really sort of where LA gained a reputation. We're on our third fund, and are now investing out of that fund.

Startup 100

Startup Entrepreneur Funding Incubator 100

socalTECH

FEBRUARY 15, 2019

The company recently raised a round of funding from Santa Barbara-based ScOps Venture Capital. There's lots of noise in the on-demand tutoring space, especially connecting people virtually, however, in my experience, it's in the best interest of consumers to get in-person, local tutoring. What is HeyTutor? Here's the reason why.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

socalTECH

FEBRUARY 9, 2010

We Create Demand for California's Technology Companies. Advertisers. Joyent - An Enterprise Class Cloud Computing Company funded by Intel Capital, provides the most comprehensive cloud solution available today. Backing Southern California's next great technology companies. Silicon Valley Bank (www.svb.com). Think Glendale.

Southern California 113

Southern California Tech Coast Angels IP Orange County 113

socalTECH

APRIL 14, 2010

Lolita was founder of ModernMom.com, which she sold to Richard Rosenblatt's Demand Media last year, and we caught up with Lolita to learn more about her newest venture. How's this new venture funded--and actually, how was ModernMom funded? What is Gloss Network? Lolita Carrico: I think so. I was very lucky.

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Both Sides of the Table

JULY 1, 2010

But more importantly we talked in the video about fund raising and how Scott has become so efficient at it. Used by hedge funds, the intelligence community and multiple government agencies. Current round: $90mm led by The Founders Fund, including Youniversity Ventures, Glynn Capital, Ulu Ventures, Jeremy Stoppleman, Ben Ling, +.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

Both Sides of the Table

DECEMBER 27, 2011

To grow faster businesses need resources in today’s financial period to fund growth that may not come for 6 months to a year. You have to understand whether they’re likely to yield revenue growth in the near term OR whether you have access to cheap enough capital to fund your losses until your investments pay off.

Startup 418

Startup Venture Capital Sales Technical Review 418

Tech Zulu Event

JUNE 11, 2013

ABC Family, Fox, Universal Music, Google, Facebook, Demand Media, MyLife, Riot Games, DFJ Frontier, Rustic Canyon, GRP Partners, Siemer and Associates, Marketshare, Saatchi Online, OMD, Ignited, Rubicon Project, Smashbox Cosmetics, NFL, UCLA, USC, and dozens of start-ups. Opening Party hosted by Demand Media with KCRW at the Viceroy.

GRP Partners 88

GRP Partners MyLife Dollar Shave Club Santa Monica 88