Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. My articles never appeared on Digg so I didn’t focus on it at all. But it wasn’t to be.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

SEPTEMBER 10, 2012

My own view is that for most services it is explicit actions (likes, shares, vote ups, etc.) What websites one visits, what pictures they look at, whose FB page they checking out – are not fair game in a world where you care about trust. I almost never read anything on Quora but tech, startup and funding articles.

Blogging 328

Blogging Content Press Startup 328

Startup Professionals Musings

APRIL 27, 2011

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. You should start blogging about your business before you have a product, to test interest and establish your credibility. You can repurpose your posts into articles, books and reports.

Blogging 91

Blogging Search Engine Optimization Services Writing 91

Startup Professionals Musings

SEPTEMBER 30, 2018

Entrepreneurs have always believed that their product or service must show real value to customers, but today the smart ones are even able to make their marketing valuable. The days are gone when marketing was all “pushing product.” Make your content answer some unmet customer need or question without pushing a product.

Content 92

Content Marketing Advertising Custom 92

InfoChachkie

SEPTEMBER 4, 2012

If you haven't already subscribed yet, subscribe now for free weekly Infochachkie articles! In most cases, I provide some combination of the following advice: Brevity - Maximum length: two pages. Hopefully this straightforward format will help you avoid overly obtuse verbiage, while keeping your executive summary to two pages.

Venture Capital 211

Venture Capital Summary Technical Review Template 211

Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. TechZulu caught up with Conolly and this is what we learn. What is ProfileTree? What inspired you?

Advertising 79

Advertising Services Social Network Startup 79

socalTECH

MARCH 6, 2013

Los Angeles-based Earbits (www.earbits.com) has developed a service geared around new music discovery and streaming, making it easy for passionate music fans to find new bands, tracks, and albums they like. Can you talk about what the new product is about? Joey Flores: It's a big win for both consumers and brands.

Demand 166

Demand Startup Platform Sites 166

Startup Professionals Musings

SEPTEMBER 17, 2016

Entrepreneurs have always believed that their product or service must show real value to customers, but today the smart ones are even able to make their marketing valuable. The days are gone when marketing was all “pushing product.” Make your content answer some unmet customer need or question without pushing a product.

Marketing 100

Marketing Content Advertising Custom 100

Startup Professionals Musings

SEPTEMBER 16, 2015

Entrepreneurs have always believed that their product or service must show real value to customers, but today the smart ones are even able to make their marketing valuable. The days are gone when marketing was all “pushing product.” Make your content answer some unmet customer need or question without pushing a product.

Marketing 106

Marketing Startup Content Advertising 106

InfoChachkie

JULY 16, 2012

Apologies: an incomplete draft of this article was inadvertently sent out previously via RSS. This article originally appeared on Forbes HERE. If you haven’t already subscribed yet, subscribe now for free weekly Infochachkie articles! Coull Offers Advertisers Video Skimlinks. Skimlinks For The Video Age.

Custom 226

Custom Customer Entrepreneur Advertising 226

Both Sides of the Table

OCTOBER 19, 2009

There was no viral social networking products back then like Twitter where people could easily discover your content. We started building the product 18 months ago so we are in better shape than 99% of start-ups. Page 1: Market Size. $3 I hadn’t thought about the fact that he would become aware of my link. I was wrong.

Venture Capital 274

Venture Capital Blogging Startup Slides 274

Both Sides of the Table

JUNE 20, 2014

I was an early and tireless advocate for the growth of the Internet video ecosystem and as virtually every article I wrote made clear I believe the 800-pound-gorilla is YouTube and will remain so for the foreseeable future. We will obviously take a page out of their successful playbook. I wasn’t.

Invest 291

Invest Content Media Networking 291

SoCal CTO

AUGUST 3, 2010

Top linked domains from Facebook pages - Gabriel Weinberg , July 10, 2010 I've been messing around with Facebook pages for an upcoming DuckDuckGo integration, and I came across some data that seemed interesting enough to share. These are the top linked domains from Facebook pages. Showscase your products and services.

Startup 217

Startup Venture Capital Blogging Software Review 217

InfoChachkie

MARCH 3, 2011

In the summer of 1999, Expertcity (creator of GoToMyPC and GoToMeeting, acquired by Citrix) released a free service called BuddyHelp. free weekly Infochachkie articles! Other than the access fees charged by Internet Service Providers, the era of paid Internet services was nascent. The Internet Should Be Free.

Custom 162

Custom Customer Technical Support Startup 162

Both Sides of the Table

DECEMBER 5, 2010

mobile, locations, layering of services, data management, portability & more]. The Bridge Between Online Services & The Internet. By the mid-nineties we had the World Wide Web, which gave us a standard way to publish web pages using HTML. Does Facebook have a permanent dominance of the future given their 500m users?

Social Network 297

Social Network Networking Web 2.0 Web 297

Both Sides of the Table

MARCH 14, 2013

This article originally appeared on TechCrunch. Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. They sell accounting services. So how exactly do you break out then? Final example.

Marketing 389

Marketing Press Blogging Startup 389

Startup Professionals Musings

AUGUST 29, 2015

Many people don’t post about their experiences, but still routinely check first to see what others are saying about the brand and the product online. That means your marketing must now include shopping apps, location-based services and mobile wallets. One example of this is Nike’s shoe size page.

Custom 103

Custom Customer Marketing Social Media 103

InfoChachkie

JULY 21, 2011

Play it in the background while you otherwise remain productive (or listen to it while you update your FB page, your call). free weekly Infochachkie articles! When you are a bigger company, they are not as cost sensitive…and (they) want to provide a ton of services. Click here to listen to the Audio File.

Summary 246

Summary Tips Sales Entrepreneur 246

Berkonomics

MARCH 17, 2010

As the new generation of digital natives enters the work force, management is being pressed to open their networks and their thinking to allow social networking inside the firewall, workers who are more productive and comfortable anywhere but in a cubicle, and management of a virtual workforce. 1. A great smartphone.

Mobile 149

Mobile Doc Google Resource 149

socalTECH

FEBRUARY 23, 2009

San Diego-based Newsforce (www.newsforce.com) is a startup which is looking to take advantage of the hunger of the newspaper and media business for revenue, and has created a product which takes press releases and commercial content, and inserts them onto news sites in "sponsored content" blocks. How long has this new product been available?

News 124

News Advertising Press Sites 124

Both Sides of the Table

MARCH 27, 2011

If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. They became both a thought leader in the space as well as a beautifully designed product.

Blogging 373

Blogging Startup Writing Venture Capital 373

InfoChachkie

JUNE 23, 2011

Messenger : Jason Lehmbeck , Co-Founder and CEO of DataPop , former VP of Emerging Ad Products at Overture Services and Yahoo! free weekly Infochachkie articles! When you get in front of that targeted consumer, what is it about you product that will connect with that consumer and earn their attention?

Yahoo 210

Yahoo Startup Advertising Summary 210

Both Sides of the Table

DECEMBER 5, 2010

mobile, locations, layering of services, data management, portability & more]. We were on services called CompuServe and Prodigy. The Bridge Between Online Services & The Internet: AOL. AOL controlled the services, taxed companies to access users and decided what was good or bad. The Past (1985-2002).

Social Network 318

Social Network Networking Web 2.0 Startup 318

Both Sides of the Table

JUNE 18, 2010

An investment doesn’t guarantee your product will suddenly be on the investor’s price sheet. We also talked about how brands are increasing driving much of their traffic to Facebook and away from their own web pages. Online service offering privacy certification for web sites. But it’s a real phenomenon.

Venture Capital 225

Venture Capital Google Web Sites 225

InfoChachkie

APRIL 9, 2012

free weekly Infochachkie articles! In a 2010 TechCrunch article , Ron Conway discusses the success and failure rates of the ~ 500 companies he had invested in during the prior 12-years. Keep your write-ups to a single page. Product Name. State the anticipated name of your product/service. It is a compulsion.

Startup 243

Startup Ideas Entrepreneur Statistics 243

Tech Zulu Event

APRIL 24, 2013

Guest article by Richie Hecker, Founder of Bootstrapper Media. According to Patrick Vlaskovits another proselytizer of the term, “Growth hacking comes after the early stage chaos and post-product-market-fit.”. If you build it, they may not come : So, you’ve launched your product, and people use it and seem to like it.

Hulu 111

Hulu Startup Social Media Organization 111

InfoChachkie

JANUARY 16, 2018

A version of this article previously appeared Forbes. Jim Semick: I’ve been launching and managing software products for 15 years now, going back to when you and I worked together at Expertcity before it was acquired by Citrix. I have always worked on early stage products. Jim Semick (left) with his Co-Founder, Greg Goodman.

Venture Capital 115

Venture Capital Entrepreneur Santa Barbara SaaS 115

Jason Nazar

MAY 2, 2016

If you are inventing or creating a product, understand patents and register for one at the USPTO. Check Google , Yellow Pages , and local directories to ensure your business name is not taken. File Articles of Incorporation and Bylaws with the Secretary of State’s Office. List your products on online marketplaces.

Outsource Development 40

Outsource Development Startup Google Mentor 40

Jason Nazar

AUGUST 15, 2013

Each individual piece of content should have its own distinct URL(title tag), and a unique title (H1 tag) for the page that search engines can read and index. Increase the production of your content.It’s a simple formula, go to Google and type in this query site:“ name of your site.com ”.The Referring Traffic / Press.

Web 61

Web Social Media Content Sites 61

Startup Professionals Musings

SEPTEMBER 29, 2014

Often I find that experienced investors scan ahead to the management page of a business plan, even before they read the product description. Been there, done that” - Building a software company is much different than a manufacturing one, or services. Every investor is looking for the “dream team” of executives to put money on.

Startup 99

Startup Report Equity Resource 99

InfoChachkie

APRIL 30, 2012

One of the immersion techniques Guy promotes is to offer a hands-on trial, in which the prospective customer can touch, feel and experience your product before purchasing it. If you haven’t already subscribed yet, subscribe now for free weekly Infochachkie articles! Characteristics Of An Effective Direct Response Trial Offer.

Study 243

Study Advertising Research Custom 243

Tech Zulu Event

JANUARY 19, 2012

“The object is to exploit the convergence of people, information, products, services and places with today’s smartphones and tablets, which drive online orders in addition to purchases from brick-and-mortar stores.”. Credit for the writing and research of this article and content below goes to goes to them as well.

Mobile 85

Mobile Software Review Statistics Technical Review 85

Both Sides of the Table

APRIL 21, 2010

I also talked about Virgin Money , a product that I have used to lend friends money in the past. Peer-to-peer lending service; started on FaceBook; claim to own 79% of the US peer lending market in March 2010 with a whopping $8,664,750. I know the product intimately and it rocks. LendingClub. 24.5mm in Series C.

Venture Capital 265

Venture Capital Capital Email Blogging 265

Startup Professionals Musings

MARCH 9, 2013

Often I find that experienced investors scan ahead to the management page of a business plan, even before they read the product description. Been there, done that” - Building a software company is much different than a manufacturing one, or services. Every investor is looking for the “dream team” of executives to put money on.

Startup 95

Startup Report Equity Resource 95

Both Sides of the Table

MAY 23, 2012

This article originally ran on PEHub. In an over-funding environment companies are encouraged to eschew revenues in a land grab to acquire eyeballs, clicks, page views or whatever other vanity metrics give VCs the false comfort that they’re sitting on a gold mine. They are frustrated by the past decade of subpar returns for the sector.

Venture Capital 347

Venture Capital Capital Technical Review Startup 347

Both Sides of the Table

JULY 10, 2011

And better yet, the company has a product that will turn the stream into a lake. DataSift has a product that builds a permanent database for you of just the information you want to capture. One story is, “Hey, maybe there’s something to this Google+ product?”. It is a must have if you’re building a technology product these days.

Platform 307

Platform News Startup Invest 307

Both Sides of the Table

JULY 19, 2011

Not just the fact that you Tweet publicly versus privately, but also that they’re open in letting their Tweet stream flow into other products & services. I just want to point out that longer-term value is often harder to perceive when a product is still going through its growth stage. They’re an open feed.

Social Media 274

Social Media Google Media Startup 274