Startup Professionals Musings

MAY 21, 2022

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 127

Marketing Framework Social Media Media 127

Startup Professionals Musings

MARCH 19, 2022

Generalized email blasts and social media ads may be great for finding interest in your services, but these are not enough to close and maintain new clients. Just like consumers give top priority to peer feedback and experiences on social media or Yelp, you need to incent your clients to tell others about you and become your advocate.

Services 121

Services Technical Review Social Media Case Study 121

Startup Professionals Musings

JULY 7, 2021

I have to point out that the rest of the world looks for you online before visiting your business, finds talk about you on Yelp and social media sites, and what they see can make or break your business. Resist cancelling existing social media accounts. Adding more positives is the best way to mask negatives.

Social Media 144

Social Media Media Summary Satisfaction 144

Startup Professionals Musings

FEBRUARY 21, 2020

Anticipate and establish supporting social media accounts. Customers expect consistency of your brand name across all channels, so don’t pick a web site name if the comparable name is available or already taken on relevant social media. It’s easier, cheaper, and quicker to pivot at this stage rather than later.

Product 127

Product Entrepreneur Technical Advisors Technical Review 127

Both Sides of the Table

SEPTEMBER 7, 2013

Gabe Rivera wrote a post on why TechMeme is now using its editors to curate titles that appear on its site. His article is well worth reading anyways. It an era of social media and newsreaders titles matter a lot. So I need to stand out in two areas in which I compete for attention – social media and news readers.

Writing 326

Writing Buzzfeed Social Media Blogging 326

Startup Professionals Musings

OCTOBER 6, 2023

The Founder needs to remember that meetings up to this point have been primarily off-site, with staged demos, and managed personally by the CEO or a small team. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad.

Technical Review 118

Technical Review Startup Satisfaction Invest 118

InfoChachkie

JUNE 17, 2014

A version of this article previously appeared on Forbes. It should be no surprise that this social media guru has earned over 113,000 authentic Twitter followers. If you haven''t already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles! You can watch my 14-minute conversation with Steve below.

Activity 174

Activity Social Media Startup Mentor 174

socalTECH

APRIL 14, 2010

Our interview this morning is with Lolita Carrico, founder of Gloss Network for Women (www.mygloss.com), an online network of sites focused on women. Lolita was founder of ModernMom.com, which she sold to Richard Rosenblatt's Demand Media last year, and we caught up with Lolita to learn more about her newest venture.

Networking 230

Networking Social Media Startup Search Engine Optimization 230

InfoChachkie

NOVEMBER 3, 2014

A version of this article previously appeared on Forbes. It is no secret that Pinterest and other social commerce sites have begun to dial in the commerce equation. If you haven''t already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles! Search Meets Social = Commerce.

Entrepreneur 210

Entrepreneur Commerce Sites Social Network 210

Startup Professionals Musings

APRIL 29, 2023

If your forte is a service, like consulting or web site design, it’s harder to find guidance on what will get you funded, and how you can scale your business. Be accessible on social media, write a blog or articles for industry publications, and participate in conference panels and speaking engagements.

Startup 111

Startup Training Services Writing 111

socalTECH

FEBRUARY 9, 2021

You can check out Parenting.com, MyWedding.com, ThePennyHoarder.com, all these sites are using Search IQ technology, and it's our own version of inside search. That product right now is on 2,000 publisher websites, it's sold under the SaaS model, and a lot of people on the free, ad-supported version.

Advertising 203

Advertising Startup Google Commerce 203

Startup Professionals Musings

APRIL 29, 2019

Equally important, if someone does find your site, your content must stand out above all similar sites, to keep visitors engaged, close a sale, and get customers to return. One of these is blogging, to let people know about your brand, provide links to supportive articles, and generate back-links to your content from other sites.

Blogging 85

Blogging Search Engine Optimization Writing SEO 85

Tech.Co

JUNE 22, 2021

With the new program, publishers will be able to include links in articles, videos, and other forms of content to send readers to products from any of Shopify's merchants — whether they're Kim Kardashian, or a local jewellery designer. Social media marketing and PR gifting will still remain important. Not sold on Shopify?

Marketing 177

Marketing Buzzfeed Guide Platform 177

Startup Professionals Musings

AUGUST 3, 2020

If your forte is a service, like consulting or web site design, it’s harder to find guidance on what will get you funded, and how you can scale your business. Be accessible on social media, write a blog or articles for industry publications, and participate in conference panels and speaking engagements.

Startup 174

Startup Training Services Writing 174

Startup Professionals Musings

JANUARY 24, 2021

The Founder needs to remember that meetings up to this point have been primarily off-site, with staged demos, and managed personally by the CEO or a small team. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad.

Technical Review 151

Technical Review Startup Satisfaction Invest 151

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 95

Media Framework Social Media Metrics 95

Startup Professionals Musings

AUGUST 29, 2015

With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. The best sites engage customers more deeply and add more value. Blogs must provide value to customers.

Customer 103

Customer Custom Marketing Social Media 103

Tech.Co

JANUARY 3, 2020

In this article, we'll go over a few examples of the most essential business tech you're going to need to compete in 2020. It's no secret that social media has become an integral part of the business world in the last few years. And if you aren't making good use of this business tech, you're missing out.

Technical Review 91

Technical Review Software Review Social Media Platform 91

InfoChachkie

AUGUST 7, 2013

A version of this article previously appeared in Forbes. If you haven''t already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles! As I write this article, Crash Course stands at 83% of its pledge goal, with nearly 10,800 fans funding the show''s production costs for its upcoming season. Opening Keynote.

Course 190

Course Advertising Social Media Content 190

TechEmpower

OCTOBER 9, 2023

Recipe Suggestions for Culinary Sites For culinary platforms or recipe websites, user searches can be incredibly varied, given the diverse range of ingredients and dietary preferences. This category encompasses a vast array of content, from emails and text documents to social media posts.

Generative AI 346

Generative AI Artificial Inteligence Tool Knowledge Base 346

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 100

Marketing Social Media Framework Media 100

SoCal CTO

MARCH 20, 2007

talking about Prodeges Search with Kevin Site - [link]. Take a look at other sites: [link] But the overall idea is to provide branded search in order to get merchandise from your artist, star, etc. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

TechCrunch LA

OCTOBER 26, 2021

” Harvard Law professor Rebecca Tushnet — who is a member of the legal team at the Organization for Transformative Works, which runs major fan fiction site Archive of Our Own — said that these questions would depend on what the actual contract is between Realms of Ruin and the writers. “If

Writing 196

Writing Outsource Development Technical Review Examples 196

Tech Zulu Event

JULY 28, 2014

Fact: social media is among the top most powerful communication tools today. Pew Internet Project’s research on Social Networking reports that as of January 2014, 74% of online adults use social networking sites. Digital Insights reports in their 2014 Social Media statistics that Facebook has 1.01

Snapchat 82

Snapchat Social Media Social Network Media 82

SoCal Delicious

JANUARY 15, 2010

Sebastian’s Pamphlets If you’ve read my articles somewhere on the Internet, expect something different here. A Web robot should fetch a site’s /robots.txt file before it launches a request for content, when it doesn’t have a cached version from the same day.

Social Media 41

Social Media Develop Development Media 41

Startup Professionals Musings

AUGUST 17, 2015

In addition, there are many other proactive ways to expand that positive presence, including the following: Claim your identity on social media before someone else does. Actively contribute to common business and personal profile sites. Just the act of registering on these sites sets a positive reputation.

Content 103

Content Sites Blogging Activity 103

Tech Zulu Event

DECEMBER 18, 2012

Members can also enhance their expert status by writing informative articles and position themselves as a contact person for other professionals to get information from. The idea for exploreB2B resulted from my own experience in business development for a young consulting company and my brother’s enthusiasm for tech and social media.

Networking 71

Networking Help Social Media Platform 71

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Advertising 66

Advertising Marketing Startup Framework 66

SoCal CTO

FEBRUARY 20, 2007

that talked about a recent NY Times article When It Comes to Innovation, Geography Is Destiny. Reading the articles and the comments is probably worth it, but I personally think that the NY Times is overstating the advantage of being in Silicon Valley with a couple of exceptions. He has twenty years’ experience as a CTO.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

InfoChachkie

AUGUST 8, 2016

A version of this article previously appeared in Forbes. If you haven't already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles! Muther: We were very careful when launching our first eCommerce site. Our second site will be launching in August 2016, followed by a third eCommerce site in Spring of 2017.

Sites 100

Sites Sales Santa Barbara Design 100

Jason Nazar

AUGUST 15, 2013

Social Media. make sure your site is optimized for search engine traffic: 1.) Increase the production of your content.It’s a simple formula, go to Google and type in this query site:“ name of your site.com ”.The There are 7 Ways to Get Traffic on the Web, in no weighted order they are: 1.) Search Engines.

Web 61

Web Social Media Content Sites 61

SoCal CTO

MARCH 1, 2007

The articles I cited there around finding co-founders suggests that Ben is on the money. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. Los Angeles Social Media Starters What is Visible Networking? Thats right on the money. No small task Ben.

Networking 150

Networking CTO Coach Southern California CTO Hire 150

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 101

Media Marketing Startup Framework 101

SoCal CTO

MARCH 20, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Venture Capital 150

Venture Capital Guide CTO Coach Southern California 150

SoCal CTO

MARCH 9, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Venture Capital 150

Venture Capital Invest CTO Coach Southern California 150

SoCal CTO

FEBRUARY 17, 2007

Im sure that many of you have read Guys article Ten Ways to Use LinkedIn. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. Los Angeles Social Media Starters What is Visible Networking? He has twenty years’ experience as a CTO.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal CTO

MARCH 13, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

CTO Coach 150

CTO Coach Southern California CTO Hire Software 150