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Should You Bother Targeting the Tech Blogs for Your PR Campaigns?

Both Sides of the Table

6 or 7 years ago when TechCrunch was at its peak market share (they are still strong but many more tech blogs have also popped up) there was a term for getting covered there called “the TechCrunch bounce.” ” If your company was featured there (in the early days of what people called Web 2.0) Perception = reality.

Blogging 309
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BUZZMEDIA Ties For Brand, Influence Research

socalTECH

Los Angeles-based content publisher BUZZMEDIA said this morning that it has tied with a research firm, to help mine its network of properties to help brands understand influencers and consumers. The company said it will debut the study in Q4. No details on the business arrangement between BUZZMEDIA and Translation LLC were announced.

Research 168
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New COVID-19 Special Reports Explore Clinical Research During the Pandemic

Xconomy

Two new special reports on Xconomy Insight provide an expert view on how companies can sustain clinical trials during the COVID-19 crisis. Read more » Reprints | Share:

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Charles River Labs Says It Will Close San Diego Research Facility

Xconomy

Contract research organization Charles River Labs is shutting down its San Diego-area operations, moving the work done there to one of its two Northern California sites. Charles River says it was involved with about 85 percent of the drugs. Read more » Reprints | Share: UNDERWRITERS AND PARTNERS.

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LunaDNA Offers Stock for Data in Bid to Build Research Database

Xconomy

Henrietta Lacks’ “immortal cells” contributed enormously to the progression of scientific discovery, but Lacks, a poor, black woman who died from cervical cancer in 1951 months after her cells were harvested, never personally benefited from or consented to the medical research the HeLa cell line enabled.

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With Gene Therapy for Diabetes, San Antonio Researcher Eyes Funding

Xconomy

In recent years, scientists and companies have taken aim at the root cause of the condition by attempting to stimulate or replace the cells in the pancreas responsible for producing insulin in the first place. But that approach deals with the symptoms of diabetes.

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Fizziology Expands In The UK

socalTECH

Hollywood-based social media research company Fizziology said this morning that it has launched a new, U.K. research arm, which will help provide customers with tracking of online conversations in that country.