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Startup Metrics

TechEmpower

When talking to startup founders or other innovators, we always ask questions to better understand their business as a core. These two questions/answers can help define the early proof points for your company. Start by building just enough of your product to get early CAC and CLV signals (they won’t be perfect).

Metrics 260
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Selecting a Software Development Company in 2024

TechEmpower

Given this diversity, it's important to be selective in the development services company with whom you choose to partner. In the 25 years that TechEmpower has been in business, we’ve seen thousands of companies come and go. Here are some items to think about: Have you defined the functionality? Avoid them.

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Some Thoughts about Selling at Startups

Both Sides of the Table

Many MBA programs still cater too much to the needs of large, corporate management jobs or prepare students to enter big consulting companies or investments banks. If you haven’t read Adam Lashinsky’s awesome new book about Apple , you should. And that leads me to today’s post.

Startup 319
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Should You Bother Targeting the Tech Blogs for Your PR Campaigns?

Both Sides of the Table

I’ve started a recent series on PR at startups since I get asked for advice on this topic so often. The start of this series was, Should Your Startup Announce Funding ? ” If your company was featured there (in the early days of what people called Web 2.0) that they probably read the main tech blogs.

Blogging 309
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What is the Right Burn Rate at a Startup Company?

Both Sides of the Table

I was reading Danielle Morrill’s blog post today on whether one’s “ Startup Burn Rate is Normal. I love how transparently Danielle lives her startup (& encourages other to join in) because it provides much needed transparency to other startups. But what IS the right amount of burn for a company?

Startup 383
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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8 Ways That Blogging Will Kickstart Your Startup

Startup Professionals Musings

As the number of sites on the Internet floats around one billion, the challenge with every new startup is to be found and stand out. Blogging is one of the best ways to do this and build a brand, even before you have a product or service. A great solution is necessary, but not sufficient, to build a great startup.

Blogging 110