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Yekra Raises $3M For Video On Demand Platform

socalTECH

Yekra says its system helps match content to viewers by genre, by digitally distributing entertainment through different web sites, blogs, social networks, and other destinations. yekra venture capital funding digital entertainment content' READ MORE>>.

Platform 127
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SheKnows Bumps Into Largest 50 Web Properties

socalTECH

Online women's publishing site SheKnows has bumped into the 50 largest web properties in the U.S., SheKnows was ranked number 49 on the list; other local companies ranked among the top 50 include Internet Brands (50), Demand Media (16), BUZZMEDIA (38), Disney Online (30), Break Media (31), and MySpace (44). the site said this week.

Web 150
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7 Ways Your Marketing Needs To Meet Today’s Customers

Startup Professionals Musings

It works best through effective use of social media, mobile apps, societal initiatives, becoming an influencer, and providing a modern easily-found web site with credible customer-focused content. Your challenge is to provide credible content, sources, and assistance. Optimize your content for search engines to get attention.

Customer 172
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I Haven’t Seen A Startup Yet Thrive Without Marketing

Startup Professionals Musings

Think of a brand evangelist team online as people blogging about your product, or posting links to it in every forum. Develop viral content. People are more demanding and have more choices than ever before. Here are three key cost elements of just the viral marketing campaigns: Hire brand evangelists. Seed viral activity.

Marketing 139
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Joe Perez, Founder of @tastemade, On What Makes a Great Product Manager & More

Both Sides of the Table

I also added a little Soundcloud widget on the sidebar (if you’re viewing on web – not on mobile or RSS reader) that you can listen to each episode with. He said that Tastemade views it more as a programming challenge than a challenge in changing the content itself. If you don’t know Joe, you should.

Product 292
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Exploring A Brave New World Of Domain Names, With Rightside

socalTECH

To get some insight into how those names are changing--we caught up with Steve Banfield , SVP and GM of Registrar Services over at Rightside (www.rightside.co) -- which is in the midst of spinning out from Santa Monica-based Demand Media. Steve Banfield: What will become Rightside has been part of Demand Media.

Demand 231
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CreatorUp Links You With Top Filmakers & YouTube Creators To Make Awesome Web Series

Tech Zulu Event

CreatorUp is the online web series school teaching the next generation of web series creators how to make and market their own new video projects on the web. And our network of filmmaker and entertainment industry colleagues allow us to recruit top teachers who are leaders in the web world. How does it work?

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