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8 Ways Blogging Can Supercharge Your Business Website

Startup Professionals Musings

I have found that publishing a regular blog can give you an edge in making all this happen. One of these is blogging, to let people know about your brand, provide links to supportive articles, and generate back-links to your content from other sites. Market your ideas and expertise early for customer feedback.

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Some Thoughts on Twitter as a Micro-Blogging Tool

Both Sides of the Table

1/ Twitter started off positioned as a micro-blogging platform but in the end became more of an RSS reader. It forces clarity of writing & discrete ideas. 4/ Each point you make in a Tweetstorm in a way has to be its own independent idea to be truly effective. I faced the wrath of the community.

Blogging 150
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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6 Ways To Learn The Realities For Starting A Business

Startup Professionals Musings

Despite the rush in every academic institution to offer more courses on entrepreneurship, I still haven’t found it to be something you can learn in school. Of course, you can pick up the basic principles this way, but the problem is that the practical rules for success are changing so fast that no academic can keep up.

Startup 142
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Retro: My Favorite Blog Post on Raising VC

Both Sides of the Table

On December 2nd, 2006 I wrote the blog post published later in this post when I was CEO of startup Koral about my experiences in pitching VCs. After my company was acquired by Salesforce.com I was asked to stop blogging and they took over my blog as an asset in the sale of the company. My blog was wiped out.

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7 Reasons to Start a Blog Before Shipping a Product

Startup Professionals Musings

I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. Find potential partners. Populate your team.

Blogging 104
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7 Key Steps From a Million Dollar Idea To a Business

Startup Professionals Musings

Based on my own experience as a startup investor, and feedback from like-minded friends, we all get pitches for at least ten startup ideas for every one new business plan. New business founders need to remember that investors fund business implementations, not ideas. Show evidence that your solution will create a viable business.

Ideas 74