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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

Blogging 373
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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5 Tips to Becoming a More Customer Centric Organization

Both Sides of the Table

Turn Your Organization Inside Out. As organizations we have become more open and I believe this is great for businesses and their customers. In the first 4 years of running BuildOnline we were an “Outside In&# organization. The Outside In organization had a one-way flow. But they went one step further.

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Entrepreneurshit. The Blog Post on What It’s Really Like.

Both Sides of the Table

It’s a human being inside the buying organization who has trusted you. It’s about wanting the right speaking slot at an important conference and hounding the organizer until he lets you do it. I didn’t want to disappoint my customers. He went to his bosses and asked for budget. And on your home front. Not fun, hey?

Blogging 420
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Some Thoughts on Twitter as a Micro-Blogging Tool

Both Sides of the Table

1/ Twitter started off positioned as a micro-blogging platform but in the end became more of an RSS reader. 8/ Twitter eventually takes best of organic uses & builds into product. The post Some Thoughts on Twitter as a Micro-Blogging Tool appeared first on Bothsides of the Table. I faced the wrath of the community.

Blogging 150
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Here’s What President of textPlus @Nanea Reeves Has to Say on Leadership, Mgmt, Women in Tech

Both Sides of the Table

Just back from vacation and also some work travel and want to get back to blogging so expect a few posts over the next couple weeks. I’ll try to do a future blog post on some of my insights in watching Nanea enter the role and how the founders enabled her success. Company Organization. Have a listen and see for yourself.

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Networking Events in Los Angeles and Southern California

SoCal CTO

In his post, he mentions the following events / event organizers, and you should visit his post for a bit more on each of them. Southern California Tech Central – Brings together posts from top bloggers around Southern California including John's blog and this blog.