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5 Ways Writing a Book Will Kick-Start Business Growth

Startup Professionals Musings

In my experience as a business advisor, one of the best ways to get all of these, is to publish a book on the technology, the journey, or some relevant lessons learned. Your book need not be a best-seller, and it probably won’t make you any money directly, but it’s the best business card you could ever imagine.

Writing 19
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Putting an End to the Dark Ages of Local Businesses

Both Sides of the Table

In the old days we used to call a restaurant to book. She entered you reservation by writing in a time slot in a paper calendar and you were in. As long as they didn’t lose the book or make a mistake. As long as they didn’t lose the book or make a mistake. After hours there was the answering machine.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

It’s building a product that is substantially differentiated, and, as Bill Gross, one of the most prolific tech entrepreneurs of our era says, “ It needs to be 10x better than the competition ” (because if you shoot for that then in competitive markets you might achieve 3x. Simply write a great book?

Marketing 379
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Two Amazing Women Setting Out on Their Startup Journey

Both Sides of the Table

Competitive sportswoman. Kara on one side of the table showing me market sizes, competitive dynamics, product roadmaps, pricing plans for physical products with COGS and gross margins. She helps write press releases. When you think about physical stickers and activity books every parent can understand. Stanford MBA.

Startup 398
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This Week in VC with Mo Koyfman of Spark Capital

Both Sides of the Table

We both felt that the critical reasoning skills and writing skills were critical to our career development. BookRenter – plus a discussion about Chegg … what is going on in the university book market? We talked about the analogies between what NetFlix achieved in movies and whether this is relevant to the book market.

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In 15 Years From Now Half of US Universities May Be in Bankruptcy. My Surprise Discussion with @ClayChristensen

Both Sides of the Table

In many ways I think general purpose writing & thinking skills are as valuable as math skills. We also spoke about technology systems in the perspective of global competition. Mr. Christensen has published a new book, “ How Will You Measure Your Life. He spoke about ROCE (return on capital employed).

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The Very First Startup Founder You Need to Invest in is You

Both Sides of the Table

This week I wrote about obsessive and competitive founders and how this forms the basis of what I look for when I invest. Why will people invest 5x the money to get book smart and struggle so much to take a big salary cut to get real life experience? I normally finish with my soap box speech. “Look. It’s gonna suck, I know.

Startup 409