socalTECH

MAY 21, 2013

One of the largest concentrations of technical talent in Los Angeles is in Glendale, at YP (www.yp.com) -- staffed with a surprising number of Los Angeles startup vets. How did what was a staid publisher of phone books become a hotbed of online talent? Our whole product and technology team is about 500 people. Louis and Atlanta.

Technical Review 211

Technical Review Glendale Advertising Google 211

Startup Professionals Musings

NOVEMBER 18, 2022

Selling services has always been about relationships, but the challenges of building relationships with services clients have exploded. In addition, as every business becomes instantly global via the Internet, it’s virtually impossible for you to touch every customer personally. Relationships are a function of customer culture.

Social Media 98

Social Media Technical Review Media Services 98

Startup Professionals Musings

JUNE 21, 2013

Most leaders agree that poor customer service is a business killer today, in terms of lost customers, reduced profits, and low morale. Yet the average perception of customer experience continues to decline. You have to start with hiring only people who are willing and able to make serious customer service happen.

Customer 92

Customer Custom Startup Services 92

Startup Professionals Musings

JANUARY 30, 2022

In fact, it’s all about the “focus” required to get early stage technology products across the deadly chasm from early adopters to mainstream customers. Missions and products that are too broad confuse your team, your customers, and potential investors. Customer support chasm. Product development chasm.

Startup 150

Startup Technical Review Customer Custom 150

Both Sides of the Table

APRIL 20, 2017

So how did a company that provides storage grow so fast (we’ll exit 2017 with 10’s of millions in recurring revenue), why is it so defensible and is it really a tech startup? If you buy that Amazon is a tech startup then essentially you’ve already answered the question. In short — how the hell did we raise $30 million?

Technical Review 268

Technical Review Funding Software Review Artificial Inteligence 268

Startup Professionals Musings

JULY 8, 2022

Today more than ever, the evidence is clear that business people need to find and communicate a purpose that goes beyond making a profit, in order to ensure customer engagement, as well as your own, and drive results in the marketplace. Challenge yourself to delivering a technical innovation.

Technical Review 143

Technical Review Coach Mentor Customer 143

Both Sides of the Table

JULY 9, 2013

This is final part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. You know exactly when you want to sell to this customer and presumably it’s this quarter! Which customers to target: Elephants, Deer or Rabbits ? Unique Selling Proposition.

Customer 324

Customer Custom Marketing Newsletter 324

Startup Professionals Musings

JULY 1, 2019

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. High-technology product startups, without customers, don’t make a business. During today’s dynamic customer journey, consumers often find themselves at a point of indecision.

Customer 85

Customer Custom Social Media Technical Review 85

Startup Professionals Musings

JANUARY 8, 2021

Most leaders agree that poor customer service is a business killer today, in terms of lost customers, reduced profits, and low morale. Yet the average perception of customer experience has not improved. You have to start with hiring only people who are willing and able to make serious customer service happen.

Startup 154

Startup Training Customer Custom 154

Startup Professionals Musings

JANUARY 4, 2023

The world of marketing is changing faster than technology these days. I found some help in catching up via a classic book “ Sell Local, Think Global ,” by marketing message expert Olga Mizrahi. A UVP sells a product or service because it differentiates it from other products or services that are available.

Marketing 107

Marketing Technical Review Startup Innocal 107

Startup Professionals Musings

OCTOBER 25, 2019

In my experience as a business consultant, I find than most people still believe that technology drives business disruption. I’m more convinced that technology merely enables disruption, and changing customer interests and needs really causes it. I recommend creating new services and products for existing customers.

Customer 54

Customer Custom Technical Review Design 54

Startup Professionals Musings

AUGUST 4, 2017

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” I like the insights outlined in a more recent book “ Summit ,” by F.

Customer 85

Customer Custom Product Marketing 85

Startup Professionals Musings

APRIL 10, 2020

The world of marketing is changing faster than technology these days. I found some help in catching up via a classic book “ Sell Local, Think Global ,” by marketing message expert Olga Mizrahi. A UVP sells a product or service because it differentiates it from other products or services that are available.

Mobile 173

Mobile Marketing Technical Review Startup 173

Startup Professionals Musings

FEBRUARY 24, 2020

While this approach appears to cost more on the surface, it often actually costs you less, when you consider the hidden costs of rework, poor customer satisfaction, employee management, and training required. Direct customer-facing non-technical roles should be the last ones outsourced. with experience.

Outsource 123

Outsource Startup Technical Review Training 123

Tech.Co

MAY 31, 2023

Business tools — from customer relationship management ( CRM ) platforms to accounting software — help to save startups time and money by automating key processes and maximizing efficiency. is a decent security solution, startups should be aware that ‘freemium' VPN services tend to profit by displaying ads and tracking your data.

Tool 128

Tool Startup Software Review Technical Review 128

Startup Professionals Musings

APRIL 28, 2021

Thus I was pleased to see my own insights covered in a new book, “ Why Startups Fail ,” by Tom Eisenmann, a Harvard Business School professor, who has mentored many more entrepreneurs, and authored more than a hundred HBS case studies from real-world startups. Look for validation from your mainstream customers.

Technical Review 131

Technical Review Case Study Mentor Software Review 131

Startup Professionals Musings

DECEMBER 5, 2014

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. Marketing is everything these days.

Technical Review 103

Technical Review Tips Marketing Entrepreneur 103

Startup Professionals Musings

MAY 1, 2022

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. Marketing is everything these days.

Marketing 141

Marketing Startup Social Media Technical Review 141

Startup Professionals Musings

APRIL 23, 2017

In fact, it’s all about the “focus” required to get early stage technology products across the deadly chasm from early adopters to mainstream customers. Missions and products that are too broad confuse your team, your customers, and potential investors. Customer support chasm. Product development chasm.

Customer 76

Customer Custom Entrepreneur Technical Review 76

Startup Professionals Musings

APRIL 16, 2022

Thus I was pleased to see a much more complete and broader perspective of employee support recommendations in a new book, “ Employees First! ” by Donna Cutting, who is a globally-recognized guru on employee culture and optimizing customer service. Emotional stability. Environmental safety. Intellectual stimulation.

Technical Review 141

Technical Review Mentor Social Media Customer 141

InfoChachkie

JANUARY 20, 2015

Instead, expeditiously pick a reasonable moniker and then get back to work delivering value to your customers. To illustrate the extent to which a company’s name is largely irrelevant to its ultimate success, let’s examine the genesis of six successful technology companies’ names. Some of my favorites are listed HERE.

Customer 100

Customer Custom Technical Review Software Review 100

Startup Professionals Musings

JULY 11, 2016

Selling services has always been about relationships, but the challenges of building relationships with services clients have exploded. In addition, as every business becomes instantly global via the Internet, it’s virtually impossible for you to touch every customer personally. Relationships are a function of customer culture.

Services 54

Services Social Media Technical Review Media 54

Startup Professionals Musings

AUGUST 7, 2020

In the short term you need customers to find you at any price, and in the longer term you need revenue, profit, and return loyalty. Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. Hone your process for due diligence and integrating these new elements.

Technical Review 124

Technical Review Layoffs Social Media Metrics 124

Tech Zulu Event

AUGUST 13, 2013

Facebook has today partnered with OpenTable to allow users book tables via a Facebook app dubbed Facebook Pages for restaurants. According to Facebook,”The update represents a new way of discovering and booking great dining experiences, all within the Facebook mobile app. ” Available on Facebook Mobile pages. .”

Software Review 67

Software Review Mobile Guide Sites 67

socalTECH

FEBRUARY 27, 2013

ReachLocal (www.reachlocal.com) was born in the age of Internet search marketing, and helped define Internet marketing from local service providers--letting people know about your local business via the Internet. We're taking all of those leads, and creating the tools to convert them to customers. In a sense, it completes the funnel.

ReachLocal 217

ReachLocal Technical Review Woodland Hills Services 217

Startup Professionals Musings

SEPTEMBER 20, 2023

I also enjoyed the classic book, “ 63 Innovation Nuggets for Aspiring Innovators ,” by George E. In reality, the best business process innovations usually come from regular employees on the front line of your business, just trying to do a better job and better serve customers. Innovation must be driven top down by visionary leaders.

Organization 94

Organization Ideas Technical Review Research 94

Startup Professionals Musings

MARCH 22, 2013

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. High-technology product startups, without customers, don’t make a business. During today’s dynamic customer journey, consumers often find themselves at a point of indecision.

Customer 100

Customer Custom Startup Social Media 100

Startup Professionals Musings

OCTOBER 22, 2021

Many aspiring entrepreneurs are looking to the Internet as an opportunity to get rich quick, instead of a place where you can start a business you love, for very little capital and minimal technical expertise. There are also many other good sources of guidance, including the classic book “ Click Millionaires ” by Scott Fox.

Technical Review 124

Technical Review Case Study Software Review Startup 124

Startup Professionals Musings

JULY 2, 2017

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. High-technology product startups, without customers, don’t make a business. During today’s dynamic customer journey, consumers often find themselves at a point of indecision.

Technical Review 55

Technical Review Technology Social Media Social Network 55

Startup Professionals Musings

NOVEMBER 28, 2013

A closer analysis often indicates the cause to be a lack of diligence in handling common business finances. I found a good summary of the most common mistakes in a recent book by Kelly Clifford, “ Profit Rocket ,” written primarily to help you on the other side of the equation – skyrocket your profits. In startups, cash is king.

Technical Review 100

Technical Review Entrepreneur Summary Pricing 100

InfoChachkie

SEPTEMBER 28, 2011

Guy’s latest book, Enchantment , was released in March of 2011, to overwhelmingly upbeat reviews. Of the 225 customer reviews currently posted on Amazon, over 90% are highly positive. I enjoyed the book as well, as evidenced by the review I wrote at the time of its release, which you can read HERE.

Santa Barbara 262

Santa Barbara Technical Review Social Media Startup 262

Startup Professionals Musings

DECEMBER 5, 2020

I saw these highlighted well in a classic book, “ Get Smart! ” He lays out seven thinking strategies for both entrepreneurs and employees that will make them business winners: Focus on the customers at all times. Corporate thinkers often become preoccupied with doing their jobs and following rules, not pleasing customers.

Entrepreneur 117

Entrepreneur Sales Customer Custom 117

Startup Professionals Musings

JANUARY 3, 2021

I also enjoyed the classic book, “ 63 Innovation Nuggets for Aspiring Innovators ,” by George E. In reality, the best business process innovations usually come from regular employees on the front line of your business, just trying to do a better job and better serve customers. Innovation must be driven top down by visionary leaders.

Organization 172

Organization Ideas Technical Review Research 172

Startup Professionals Musings

DECEMBER 18, 2022

“Attached is a copy of my full business plan for your review.” I don’t have a business plan, but the technology is disruptive.” Investors are buying part of the business, not the product or service. Investors are buying part of the business, not the product or service. Investors invest in the jockey, more than the horse.

Technical Review 109

Technical Review Startup Statistics Social Media 109

Startup Professionals Musings

OCTOBER 20, 2012

A closer analysis often indicates the cause to be a lack of diligence in handling common business finances. I found a good summary of the most common mistakes in a new book by Kelly Clifford, “ Profit Rocket ,” written primarily to help you on the other side of the equation – skyrocket your profits. In startups, cash is king.

Technical Review 109

Technical Review Startup Entrepreneur Summary 109

Startup Professionals Musings

APRIL 27, 2019

In fact, it’s all about the “focus” required to get early stage technology products across the deadly chasm from early adopters to mainstream customers. Missions and products that are too broad confuse your team, your customers, and potential investors. Customer support chasm. Product development chasm.

Technical Review 102

Technical Review Customer Custom Satisfaction 102

Startup Professionals Musings

OCTOBER 3, 2021

The impact of a memorable story was highlighted for me recently as I reviewed the classic book, “ Sell With A Story ,” by Paul Smith, who is an expert trainer on increasing business results through storytelling. The words can be simple, like “I was meeting with a customer in Boston,” or “When my home was devastated by a tornado.”

Startup 125

Startup Technical Review Entrepreneur Customer 125