article thumbnail

7 Incentives For Testing Your Startup Marketing Early

Startup Professionals Musings

The common reason given is that this prevents any competitor from stealing their idea and beating them to market. If there really are no competitors, then there is likely no market opportunity, or you haven’t looked yet. Optimize your web history and presence. Get competitors to surface early.

Marketing 105
article thumbnail

LaunchpadLA Application Deadline Nears, As Class Graduates

socalTECH

Launchpad LA , the Los Angeles startup accelerator program which is run by Sam Teller, and was founded by venture capitalist Mark Suster, is gearing up for another class, to start next month. The deadline for applying for the next class , which runs from March through July, is February 17th.

Class 168
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Technical Advisors: Every Web/Mobile Startup Must Have One

SoCal CTO

I did a presentation recently for a graduate class from The Founder Institute around getting online/mobile products out the door. And it made me come to a new realization: Every early-stage web/mobile/online startup should have at least one technical advisor, probably two. It just didn't dawn on me how common this need is.

article thumbnail

When to pivot from your original plan?

Berkonomics

We are not always smart about the market or the product. We may miss the context of the times and come to market too soon or too late. We might not have researched the market diligently or used a focus group or other market research. Early market experience can cause a need to pivot. My story of a great pivot.

Resource 156
article thumbnail

Down bad

TechCrunch LA

Things have already plunged so quickly at the signal of a recession that insiders fear a lengthy bear market could hit crypto far more brutally than expected — tearing tokens to lows far below the highs of the 2017 bull run. Crypto markets were down pretty bad last week (though admittedly, it’s only been downhill since then).

article thumbnail

MuckerLab Unveils Second Graduating Class to Investors

Tech Zulu Event

A traffic jam of expensive cars lined up to pull into the packed parking lot of MuckerLab for its second graduating class demo day. Tech Coast Angel investor Dale Okuno came out because he believes that MuckerLab attracts better talent because they keep their class size small and focused. And build great business they have.

Class 100
article thumbnail

If You Don’t Define Your Personal Brand the Market Will

Both Sides of the Table

It is simply the most important way to proactively control your career development and how the market perceives you. That was fine with me – the market is the market. That was the market. In today’s market you can prove your worth, in 1991 that was a bit harder. It is neither. She was paid 15% more.