Berkonomics

MARCH 9, 2017

Starting a company is HARD – in so many ways. Here I am a professional investor in early stage companies, and I attempt to find those with the greatest chance of success and growth in value over time. And that is after investment, not after a company’s starting up. Starting up a new company is risky. And risky too.

Startup 266

Startup Statistics Tech Coast Angels Study 266

Berkonomics

NOVEMBER 9, 2017

So, aiming a brand-new smartphone full of great features but increased complexity using AARP Magazine as your marketing resource just won’t get the job done. Email readers, continue here…]. So, what other benefits are there to niche marketing? Here are just a few to consider…. You’ll save money.

Marketing 266

Marketing Resource Advertising Social Media 266

Both Sides of the Table

NOVEMBER 29, 2009

I recently got a phone call from an entrepreneur whom I respect and who runs a company that I hope will do great things one day. He had pitched me in the past and I told him that for a variety of reasons his company was too early stage for me but that I would happily keep track of their progress.

Venture Capital 291

Venture Capital Press News Startup 291

InfoChachkie

NOVEMBER 5, 2012

During the late 1980's, Steve accepted a senior executive role at SuperMac, a Macintosh graphics card company that Steve jokes was, “Fifth in a group of three.". Despite these abundant resources, the team's ineffectiveness was reflected by the company's dismal 11% market share. the VP of Sales the richest person in the company.

Marketing 271

Marketing Startup Sales Customer 271

InfoChachkie

JUNE 3, 2013

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. The company''s newsletter was initially created to share their entrepreneurial journey with their family and friends. an email) to about 35 people.

Newsletter 233

Newsletter Startup Entrepreneur Writing 233

socalTECH

JUNE 23, 2009

Los Angeles-based Mail.com Media Corporation , which operates the email service Mail.com, said today that it has acquired an entertainment focused blog, DeadlineHollywoodDaily.com. DeadlineHollywoodDaily.com was founded by Nikki Finke, a former Newsweek, Los Angeles Times, and New York Magazine writer and reporter. READ MORE>>.

Blogging 100

Blogging Entertainment Email Content 100

Tech Zulu Event

AUGUST 26, 2013

Appboy helps companies by offering deep insights about their readers and targeted communications to segments of those readers. Mag+ iOS digital publishing platform will come with inbuilt Appboy’s mobile relationship management products to make it easy for publishers to access and eliminating the need for technical setup.

Mobile 83

Mobile Technical Review Tool Software Review 83

Berkonomics

DECEMBER 19, 2013

Revenue projections: What will happen to the company if the revenues and earnings projected on a worst case basis are not achieved as predicted? When will the company run out of money if the development of the enterprise is at a slower rate than expected? Has this been tested with investors? Finding your ideal niche Raising money'

Invest 264

Invest Metrics Funding Entrepreneur 264

Both Sides of the Table

OCTOBER 25, 2014

I’ve been having this PR discussion with three separate portfolio companies at once so I thought I’d just publish my thoughts more broadly. PR is an insanely valuable activity in early-stage companies. It’s much hard to get funded as a company nobody has heard of. Business Development - Biz Dev is hard.

Press 415

Press Google Course Writing 415

Tech Zulu Event

JANUARY 7, 2015

Below are five need-to-know IT security threats companies, like yours, face daily. This security threat combines phishing attacks and Trojans when hackers send emails to multiple employees, increasing their odds than one will mistakenly click on the infected link. Advanced Persistent Threats (APT). Embedded Systems. The Cloud.

Company 40

Company Companies Organization Networking 40

Berkonomics

MAY 30, 2019

Email readers, continue here…] How do you reach an audience that pays less attention to advertising then at any time in the past one hundred years? Over the years, advertising money is being moved from display ads in magazines and newspapers to social network sites where people with eyeballs have migrated.

Case Study 120

Case Study Study Customer Custom 120

Berkonomics

FEBRUARY 13, 2014

Back when we were all trying to figure out the real value of traffic on the web, we investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments. Email readers, continue here.] I am an investor and advisor to one such company. Microsoft paid $9.00 AOL paid $40.00

Metrics 207

Metrics Sites Advertising Web 207

Berkonomics

AUGUST 14, 2014

Over the years, as I managed my several computer companies as CEO or executive chairman, I made the decision to go to market with a brand new product that had never before been exposed to my customer’s marketplace. Email readers, continue here.] Cover story for industry magazine. Best possible press: too early to market.

Artificial Inteligence 197

Artificial Inteligence Marketing Press Education 197

InfoChachkie

JUNE 3, 2013

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. The company''s newsletter was initially created to share their entrepreneurial journey with their family and friends. an email) to about 35 people.

Newsletter 133

Newsletter Startup Entrepreneur Writing 133

InfoChachkie

FEBRUARY 10, 2014

Companies typically rebrand themselves for two distinct reasons. Such attempts are seldom successful, as rebranding typically does not address the systemic issues causing the company to fail. RIM''s management made the brilliant decision to change the company''s name to BlackBerry, Ltd. Jimmy To James.

Technical Support 250

Technical Support Marketing Advertising SaaS 250

Berkonomics

JUNE 30, 2012

Email readers, continue here.] There are a number of ways to do this effectively, including the use of social networks to create buzz, seeding product acceptance through early adopters or celebrities, or by creating a small niche market that shows unusual acceptance and more. The only named solution will have been yours.

Case Study 212

Case Study Study Social Network Advertising 212

socalTECH

FEBRUARY 14, 2013

However, mobile devices have not only revolutionized the world of the consumer--they've also made inroads into the corporate market, changing how companies provide access to important information and data to their partners and employees. We founded the company in 2008, inspired by and around the first iPhone.

Mobile 170

Mobile Oracle Startup Content 170

InfoChachkie

JUNE 11, 2012

HIGHEST DEGREE OBTAINED BY AMERICA'S 400 RICHEST PEOPLE Source: Forbes Magazine, Jan 2012. Mark Zuckerberg – “The dynamic of managing people and being CEO in a company is a lot different than being college roommates with someone.”. I promise I will never Tweet about the weather, politics or that killer burrito I just ate.

Tips 279

Tips Startup Education Entrepreneur 279

Tech Zulu Event

NOVEMBER 19, 2013

Filed by California inventor Richard Ditzik in 2011, the lawsuit asserts that Apple’s iPhone 4 infringes on Ditzik’s patent 7,103,380, “Wireless handset communications system” The patent, filed in 1997, claims in part a handset device that sends email and communicates with multiple networks at varying power levels.

Patents 82

Patents IBM IBM Email 82

Both Sides of the Table

JANUARY 22, 2013

Don’t email him unless you have to. Most startup execs are barraged with hundreds of emails and they spend hours trying to reach the elusive Zero Inbox nirvana. Emailing – even when well intentioned – just adds to this to-do list. And that’s often what your partner is looking for.

Tips 418

Tips Startup Email Blogging 418

Berkonomics

AUGUST 27, 2015

He has written numerous books and articles for entrepreneurs and investors, and was the publisher and editor-in-chief of Venture Magazine. Many thought that they were starting companies for their children and grandchildren to inherit and manage. By Arthur Lipper. The businesses frequently were the owner-manager’s only major asset.

Entrepreneur 120

Entrepreneur Equity Competition Pricing 120

Berkonomics

JULY 19, 2011

New magazines were rushed to market, thick with advertisements for computer systems and components at bargain prices. Email readers, continue here.] No employee of our customer company could do this because no employee knew our software and its requirements for database setup, multi-user security and more.

Pricing 184

Pricing Networking IBM IBM 184

socalTECH

OCTOBER 9, 2012

The bible of entertainment industry news, Variety , has been acquired by Internet entrepreneur Jay Penske, via his firm, Penske Media , the companies said today. The companies said that debt and equity for the acquisition came from Third Point LLC, and that Reed Elsevier was advised by Evercore Partners.

Media 150

Media News Entertainment Hollywood 150

socalTECH

JUNE 23, 2011

One of the firms which has been active in that area is Los Angeles-based CauseCast (www.causecast.com), run by Ryan Scott , who talked us about the company's relationship with the Huffington Post, its new efforts to provide its technology to companies interested in corporate social responsibility, and other initiatives.

Causecast 222

Causecast Startup Content Education 222

Both Sides of the Table

NOVEMBER 8, 2011

We have significant VC commitments (listed below) – every entering company will get $50,000 in funding, mentorship from top VCs and successful entrepreneurs plus free office space. For any company interested in applying please visit the website. To show these companies that they can remain in LA. For the past 2.5

Venture Capital 287

Venture Capital Funding Startup GRP Partners 287

Both Sides of the Table

FEBRUARY 12, 2017

It conjures up a range of emotions anytime I’ve privately expressed my opinion to thought leaders in our industry that I believe it is one of the most innovative companies in digital media. Back then there were “email forwards.” Others are skeptical, “Ha! But I digress. Wasn’t Jonah worried about “platform risks?”

Buzzfeed 210

Buzzfeed Media Content News 210

Both Sides of the Table

AUGUST 21, 2011

Digital Media was an obvious theme because it’s one in which LA (where I’m based) and NY (where I spend a lot of time) have strong assets, companies and management teams. So my strategy was to focus on technology heavy companies who could bring measurability and performance to inefficient parts of the digital media landscape.

Mobile 329

Mobile Advertising Media Marketing 329

Tech Zulu Event

OCTOBER 11, 2013

Pitching stories and getting your name out to various companies and editors requires a lot of work. I have run newspapers, magazines, and websites and I have written for them all. If you were writing something for Rolling Stone and it happens to appear in the magazine first, but you are also going to appear online.

Journal 90

Journal Startup Writing Media 90

socalTECH

JULY 23, 2010

Matt Edelman: The last company I ran and co-founded PeopleJam, which was a social media business for people interested in self improvement. Matt Edelman: Before I started, the company had acquired a company called StyleHive, which also owns MyStyleDiary. We started that in 2006, and sold it to Chicken Soup For The Soul in 2009.

Newsletter 165

Newsletter Sites Content Advertising 165

Both Sides of the Table

NOVEMBER 18, 2010

This shows itself when people try to do an elevator pitch, send concise, actionable emails or have a quick phone call with you to ask for help. Brad Feld told me that TechStars makes each company practice the 1 or 2-minute pitch the first week of the program. Now go pick up the phone and stop hiding behind emails.

Startup 315

Startup Help Class Sales 315

Tech Zulu Event

OCTOBER 15, 2012

Email marketing and cross-channel interactive marketing saas solutions provider ExactTarget has acquired Pardot, a marketing automation provider and iGoDigital, web personalization provider in a move that will revolutionize its marketing platform. Inc Magazine ranked Pardot number 172 on its Inc. Over 100million in Cash.

Platform 56

Platform Marketing Social Media Web 56

Berkonomics

AUGUST 30, 2018

Email readers, continue here…] First Hyatt Hotels, then Marriott Corporation called me to their respective headquarters to consult with their executives on this subject under a non-disclosure with each. After all, what company can maintain such a small number of unique systems? Our mundane, but profitable solution.

Artificial Inteligence 120

Artificial Inteligence Pricing Design Product 120

Both Sides of the Table

JANUARY 31, 2010

Mine started this way … I started my first company in the “go-go years&# of the Internet: 1999. I stayed up late every night after a day of meetings doing email until 3am so that I didn’t feel out of touch with our product and sales pipelines. 8-miler in Munich with the CEO of a company we were trying to buy.

Entrepreneur 308

Entrepreneur Startup Venture Capital Conference 308

socalTECH

JUNE 8, 2011

We spoke with CEO and co-founder Jimmy Hendricks about where Deal Current fits into the industry, and how the company grew out of a need of a client. It's the biggest portion of our revenues at our company, and our clients include the Buffalo News, Pittsburgh Post Gazette, JDate, Spark network, and many entrepreneurs.

Platform 263

Platform Training Software Review Advertising 263

Tech.Co

SEPTEMBER 21, 2015

In the past year alone the company has amassed over 1k hours of educational content and generated over $1 million. Throughout the 90s he ran a consulting business with his brother that helped traditional companies establish an online presence. Among those that have paid for a Stage 32 class, 91% say they’ll do it again in the future.

Education 82

Education Entertainment Class Manhattan Beach 82

Both Sides of the Table

DECEMBER 5, 2010

We had email, instant messaging, group calendars, discussion boards, etc. They had a proprietary browser, their own search engine, their own content, chat rooms, email system, etc. AOL was controlled by one company and the Internet was distributed. AOL was controlled by one company and the Internet was distributed.

Social Network 318

Social Network Networking Web 2.0 Startup 318

Startup Professionals Musings

JUNE 2, 2011

By John Williams Fast Company magazine recently reported that PayPal founder Paul Thiel is giving away $100,000 to twenty-four young men and women to finance startup businesses. Who hasn't dreamed of a big fancy desk, over-the-top corporate parties, and glossy ads in national magazines? A lean image is appreciated.

Startup 92

Startup Capital Blogging Ideas 92