TechCrunch LA

AUGUST 24, 2020

Amanda Milligan is the marketing director at Fractl , a prominent growth marketing agency that’s helped Fortune 500 companies and boutique businesses alike earn quality media coverage, backlinks, awareness and authority. More posts by this contributor. We throw away 80% of our content ideas, and you should too.

Content 218

Content SEO Tips Ideas 218

SoCal CTO

AUGUST 4, 2011

Almost every day I'm talking to early stage startup founders (see Free Startup CTO Consulting Sessions ) about what they plan to do. Before I jump into the 28 questions, let me start with 14 questions that I will want to go through first so I know a bit more about what we are talking about. SEO for Startups )?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

Almost every day I'm talking to early stage startup founders (see Free Startup CTO Consulting Sessions ) about what they plan to do. Before I jump into the 28 questions, let me start with 14 questions that I will want to go through first so I know a bit more about what we are talking about. SEO for Startups )?

Develop 384

Develop Development Startup SEO 384

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity.

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

JULY 24, 2015

As the number of sites on the Internet floats around one billion, the challenge with every new startup is to be found and stand out. In this age of relationships, you, the entrepreneur, are a very important element of your new brand, and it’s never too early to start marketing the value of your expertise, insights and ideas.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Startup Professionals Musings

MAY 14, 2022

For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system. In this way you can check up on progress before the final deadline, without fuzzy questions like “How are you doing?”

Startup 121

Startup SEO Social Media Satisfaction 121

Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. But today I want to give you advice on how to decrease your odds of failure in a startup.

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. The start of marketing is figuring out a market need and a way to solve that need better than anybody else.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity.

Media 59

Media Marketing Social Media Resource 59

SoCal CTO

NOVEMBER 17, 2009

He’s done several startups and is a board member of the Technology Council of Southern California (which is where I met him originally). A typical day starts with email, Facebook, LinkedIn, Twitter, and Yammer checks/updates. Poogling events/webinar, radio show expansion and social media relationships and events. Great stuff!

Acquisition 170

Acquisition Customer Custom Ideas 170

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management.

Social Media 102

Social Media Media Product Metrics 102

socalTECH

JULY 25, 2014

Los Angeles-based data startup Factual , which owns a giant "database in the sky" of things like geolocation data and retail business location information, has launched a new program to allow "trusted data contributors" to ensure data in its data stores are correct.

SEO 138

SEO Los Angeles Media Help 138

Both Sides of the Table

JULY 14, 2010

Yesterday I wrote a post about top-down versus bottom-up thinking. But many CEO’s and management teams fail to set clear guidelines on what the company objectives are and make sure that everybody is driving toward the same goal. Here’s how it goes: You have a business development group with two people.

Startup 323

Startup Press Development Team Review SEM 323

Startup Professionals Musings

OCTOBER 23, 2012

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

Media 92

Media Social Media Marketing Resource 92

Startup Professionals Musings

JUNE 30, 2014

With the estimated 510 million live websites at last year-end, and 280,000 new ones being added every day, the biggest challenge for an entrepreneur is to get found, and get some credibility for a new startup. The biggest excuse most startup founders mention is too much to do building a product, mapping strategy, investors, etc.

Startup 101

Startup Blogging Writing Google 101

Startup Professionals Musings

DECEMBER 14, 2013

Here is my summary of her roadmap which I believe can get you back on the right track with a “customer-centric” approach rather than a “company-centric” approach: Find out what customers want and how they want to buy it. Don’t start from how you want to sell. Start where the customer wants you to be and work backwards.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

OCTOBER 3, 2012

It seems like everyone has an Internet startup these days. So what are the key strategies that can improve the success odds for your online startup? Social media activities require professional effort and time, so beware the hidden costs. Engage your audience with social media. Beware of no-cost and low-cost marketing.

Startup 96

Startup Social Media Content Paid Search 96

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. For starters it brings a mindset to startups that not all of them have innately.

Technical Review 384

Technical Review SEM SEO Marketing 384

SoCal Tech Calendar

SEPTEMBER 21, 2012

Thursday, September 27, 2012 -- Get Qualified Traffic and Increase Conversions for your Business/Startup/Company Los Angeles Online Marketing for Entrepreneurs. After spending hard earned money and countless time on SEO and Social Media, you see traffic, but you don't seem to see any conversions(sales/leads/signups).

Los Angeles 100

Los Angeles Entrepreneur Marketing Angel 100

SoCal Tech Calendar

OCTOBER 3, 2012

Dealmaker Media. Acquiring customers is the biggest challenge facing startups today. Startups who are building companies for the first time or launching a new product struggle with focusing on the right priorities, measuring their efforts, and converting leads into customers.

Customer 124

Customer Custom SEO Acquisition 124

Tech Zulu Event

MARCH 26, 2013

Cameron will share his experience on Search and Social Strategies for Start ups. Topic: Search and Social Strategies for Start ups. Cameron has consulted to clients such as MTV, Del Taco, Samsung, HP, and many other companies large and small. There will be plenty of FREE Pizza & Drinks !

Startup 105

Startup Social Media SEO Santa Monica 105

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management.

Social Media 91

Social Media Media Metrics SEO 91

Both Sides of the Table

MARCH 14, 2013

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?

Marketing 389

Marketing Press Blogging Startup 389

Tech Zulu Event

NOVEMBER 8, 2012

CircleUp is an online social marketplace that supports direct equity investments from individual investors to small private consumer and retail companies. Despite every challenge he had to face he was determined to see his stunt through the end and not give up. image EPA/Andrew Gombert. vc , Liam Martin with Staff.

Startup 104

Startup Technical Review Search Engine Optimization Los Angeles 104

Startup Professionals Musings

AUGUST 18, 2019

For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system. In this way you can check up on progress before the final deadline, without fuzzy questions like “How are you doing?”

Startup 96

Startup SEO Social Media Satisfaction 96

Both Sides of the Table

APRIL 23, 2011

(if you get some value out of the notes consider checking out his company or Twitter feed). Richard De Silva started off as a journalist with the Washington Post after growing up in D.C. In the late 90’s he saw the internet boom and helped start IronPlanet.com, a construction equipment marketplace that is nearing an IPO.

Capital 265

Capital Venture Capital Veoh Startup 265

SoCal CTO

APRIL 1, 2009

This site is being sponsored by the Technology Council of Southern California and my company TechEmpower. So you can see that Entrepreneur (60) LinkedIn (15) Metrics (16) SEO (15) Company (141) are all considered highly relevant to the term "startup." You can read more about the technology in the post: Topic Hubs.

Southern California 150

Southern California TechEmpower Technology Council Metrics 150

socalTECH

MARCH 13, 2020

Our interview today is with Dmitri Leonov and Constantine Suychmez of Ulevate (www.ulevate.com), a startup which is combining technology with the beauty and spa industry. We started as a seller of equipment in Europe. Then, we started to build our brand, and then we felt confident, we moved to the U.S. What is Ulevate?

Template 124

Template Beverly Hills Startup SEM 124

Startup Professionals Musings

JUNE 1, 2011

For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system. In this way you can check up on progress before the final deadline, without fuzzy questions like “How are you doing?”

Startup 91

Startup SEO Social Media Satisfaction 91

Both Sides of the Table

FEBRUARY 20, 2017

Vanity metrics will make you feel good about site traffic of SEO over conversion rate or purchases of your product will get more attention than retention. But many CEO’s and management teams fail to set clear guidelines on what the company objectives are and make sure that everybody is driving toward the same goal.

Activity 164

Activity Conference Press Case Study 164

StartUp Beat

NOVEMBER 12, 2017

StartupBeat, founded in 2009 in Los Angeles, is a media company focused on covering startups and why they matter in our lives. From the most innovative tech businesses to the money funding these ventures, we’re devoted to coverage of the startup revolution. Global Media: $999. PR & Media Support.

Advertising 40

Advertising SEO Media Los Angeles 40

socalTECH

OCTOBER 25, 2012

Tracy tells us how she bootstrapped her business by renting out both her bedrooms and sleeping on the couch--funding the startup via Airbnb--and is now scaling out the business with a new round of venture capital. That item is then live on Tradesy, and we clean up the image, add some additional data to the listing. What is Tradesy?

Startup 236

Startup Education Acquisition Funding 236

socalTECH

APRIL 14, 2010

Lolita was founder of ModernMom.com, which she sold to Richard Rosenblatt's Demand Media last year, and we caught up with Lolita to learn more about her newest venture. Do you find it's been more difficult to build up traffic for a more targeted site, or easier? Lolita Carrico: Social media had a lot to do with it, for sure.

Networking 230

Networking Social Media Startup Search Engine Optimization 230

SoCal CTO

FEBRUARY 25, 2007

Its interesting to think about how universities might want to have their staff better aligned with moving ideas from the lab to start-ups. He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

CTO Coach 150

CTO Coach Southern California CTO Hire Startup 150

Both Sides of the Table

JANUARY 19, 2015

.” You have an “Elvis Presley like moment” where you realize the next generation is already consuming different media than our tastes might appreciate. Content is a “hits driven business” and therefore you can only invest in platforms not media. Take for example, an eCommerce company.

SEM 150

SEM Content Platform Acquisition 150

Startup Professionals Musings

JANUARY 7, 2015

For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system. In this way you can check up on progress before the final deadline, without fuzzy questions like “How are you doing?”

Entrepreneur 100

Entrepreneur Startup SEO Social Media 100