SoCal CTO

AUGUST 4, 2011

Almost every day I'm talking to early stage startup founders (see Free Startup CTO Consulting Sessions ) about what they plan to do. Before I jump into the 28 questions, let me start with 14 questions that I will want to go through first so I know a bit more about what we are talking about. SEO for Startups )?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

Almost every day I'm talking to early stage startup founders (see Free Startup CTO Consulting Sessions ) about what they plan to do. Before I jump into the 28 questions, let me start with 14 questions that I will want to go through first so I know a bit more about what we are talking about. SEO for Startups )?

Develop 384

Develop Development Startup SEO 384

Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. But today I want to give you advice on how to decrease your odds of failure in a startup.

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

JUNE 27, 2011

I made every textbook mistake at my first startup, which is why I believe I was much more effective at my second one. The following are some lessons I learned about early-stage startup marketing. Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.).

Marketing 380

Marketing Startup Press Technical Advisors 380

socalTECH

JANUARY 8, 2020

Los Angeles-based Luxury Presence , a new startup which provides websites and digital marketing services to real estate agents, has raised $5.4M in a funding round, according to the company. The company is led by CEO Malte Kramer. The company is led by CEO Malte Kramer. READ MORE>>.

Services 100

Services Marketing SEO Writing 100

SoCal CTO

DECEMBER 9, 2009

I just had an all-too common conversation with the founder of a startup who had spent more than a year working with a software development company who had produced a mess. The mess really comes from a developer who was willing to get started on a product that was not fully thought out. SEO for Startups )?

Software Development 292

Software Development Develop Development Startup 292

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. The start of marketing is figuring out a market need and a way to solve that need better than anybody else.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

JULY 24, 2015

As the number of sites on the Internet floats around one billion, the challenge with every new startup is to be found and stand out. In this age of relationships, you, the entrepreneur, are a very important element of your new brand, and it’s never too early to start marketing the value of your expertise, insights and ideas.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Startup Professionals Musings

MAY 14, 2022

For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system. In this way you can check up on progress before the final deadline, without fuzzy questions like “How are you doing?”

Startup 121

Startup SEO Social Media Satisfaction 121

SoCal CTO

NOVEMBER 5, 2009

I recently got together with Aaron Shechet and an early stage startup to discuss the direction the company might want to take. I grew up in Los Angeles and went to undergrad at UC Santa Barbara, graduating in 2003 with Honors in Economics. While at UC Santa Barbara, I started a café which served over 1100 dorm residents.

Startup 150

Startup SEO Pepperdine Blogging 150

TechCrunch LA

AUGUST 24, 2020

Amanda Milligan is the marketing director at Fractl , a prominent growth marketing agency that’s helped Fortune 500 companies and boutique businesses alike earn quality media coverage, backlinks, awareness and authority. More posts by this contributor. We throw away 80% of our content ideas, and you should too.

Content 218

Content SEO Tips Ideas 218

Startup Professionals Musings

JUNE 30, 2014

With the estimated 510 million live websites at last year-end, and 280,000 new ones being added every day, the biggest challenge for an entrepreneur is to get found, and get some credibility for a new startup. The biggest excuse most startup founders mention is too much to do building a product, mapping strategy, investors, etc.

Startup 101

Startup Blogging Writing Google 101

Startup Professionals Musings

DECEMBER 14, 2013

Here is my summary of her roadmap which I believe can get you back on the right track with a “customer-centric” approach rather than a “company-centric” approach: Find out what customers want and how they want to buy it. Don’t start from how you want to sell. Start where the customer wants you to be and work backwards.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

JUNE 18, 2012

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Here are a few examples: Setting up the business. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. You spend the months influencing the influencers. Marty Zwilling.

Social Media 135

Social Media Framework Media Metrics 135

SoCal CTO

NOVEMBER 17, 2009

He’s done several startups and is a board member of the Technology Council of Southern California (which is where I met him originally). A typical day starts with email, Facebook, LinkedIn, Twitter, and Yammer checks/updates. What's keeping you up at night? I recently posted about SEO for Startups. Great stuff!

Acquisition 170

Acquisition Customer Custom Ideas 170

Both Sides of the Table

JULY 14, 2010

Yesterday I wrote a post about top-down versus bottom-up thinking. But many CEO’s and management teams fail to set clear guidelines on what the company objectives are and make sure that everybody is driving toward the same goal. Here’s how it goes: You have a business development group with two people.

Startup 323

Startup Press Development Team Review SEM 323

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Marty Zwilling.

Paid Search 90

Paid Search PPC Organization SEO 90

Tech Zulu Event

NOVEMBER 8, 2012

CircleUp is an online social marketplace that supports direct equity investments from individual investors to small private consumer and retail companies. Despite every challenge he had to face he was determined to see his stunt through the end and not give up. image EPA/Andrew Gombert. vc , Liam Martin with Staff.

Startup 104

Startup Technical Review Search Engine Optimization Los Angeles 104

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. For starters it brings a mindset to startups that not all of them have innately.

Technical Review 384

Technical Review SEM SEO Marketing 384

socalTECH

JULY 25, 2014

Los Angeles-based data startup Factual , which owns a giant "database in the sky" of things like geolocation data and retail business location information, has launched a new program to allow "trusted data contributors" to ensure data in its data stores are correct.

SEO 138

SEO Los Angeles Media Help 138

Startup Professionals Musings

OCTOBER 3, 2012

It seems like everyone has an Internet startup these days. So what are the key strategies that can improve the success odds for your online startup? If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Mashable claims there are 150,000 new web sites created per day.

Startup 96

Startup Social Media Content Paid Search 96

Startup Professionals Musings

DECEMBER 3, 2021

In the past, if your startup had a website presence, the company was credible by definition. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Set up an award, and show winners.

Web 117

Web Search Engine Optimization eBook Advertising 117

Both Sides of the Table

MARCH 14, 2013

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?

Marketing 389

Marketing Press Blogging Startup 389

Startup Professionals Musings

AUGUST 18, 2019

For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system. In this way you can check up on progress before the final deadline, without fuzzy questions like “How are you doing?”

Startup 96

Startup SEO Social Media Satisfaction 96

SoCal Tech Calendar

OCTOBER 3, 2012

Acquiring customers is the biggest challenge facing startups today. Startups who are building companies for the first time or launching a new product struggle with focusing on the right priorities, measuring their efforts, and converting leads into customers. Dealmaker Media.

Customer 124

Customer Custom SEO Acquisition 124

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. The place to start today is if your company only uses traditional media for marketing, or no marketing.

Social Media 103

Social Media Media Marketing Startup 103

SoCal Tech Calendar

SEPTEMBER 21, 2012

Thursday, September 27, 2012 -- Get Qualified Traffic and Increase Conversions for your Business/Startup/Company Los Angeles Online Marketing for Entrepreneurs. After spending hard earned money and countless time on SEO and Social Media, you see traffic, but you don't seem to see any conversions(sales/leads/signups).

Los Angeles 100

Los Angeles Entrepreneur Marketing Angel 100

Startup Professionals Musings

AUGUST 20, 2013

In the past, if your startup had a website presence, the company was credible by definition. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Set up an award, and show winners. Marty Zwilling.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Tech Zulu Event

MARCH 26, 2013

Cameron will share his experience on Search and Social Strategies for Start ups. Topic: Search and Social Strategies for Start ups. Cameron has consulted to clients such as MTV, Del Taco, Samsung, HP, and many other companies large and small. There will be plenty of FREE Pizza & Drinks !

Startup 105

Startup Social Media SEO Santa Monica 105

Both Sides of the Table

APRIL 8, 2010

I’d embed the video but it doesn’t seem to allow you to do this so here’s the link the This Week in Startups, Inaugural show. My answer: “no.&# I believe that the team is high potential but the valuation seems stratospheric to me for the stage of the company. I was asked if I would pay $80 million.

Venture Capital 232

Venture Capital Capital SEO Yahoo 232

Startup Professionals Musings

APRIL 16, 2011

A while back I emphasized how important is to have a company website these days ( Publish Your Website Or Customers Won’t Find You ). Unless someone searches for your company by name, it won’t show up in the first few pages of any search results. SEO does not have to be a major expense. Web page title tags.

Google 93

Google SEO Search Engine Optimization SEM 93

Both Sides of the Table

APRIL 23, 2011

(if you get some value out of the notes consider checking out his company or Twitter feed). Richard De Silva started off as a journalist with the Washington Post after growing up in D.C. In the late 90’s he saw the internet boom and helped start IronPlanet.com, a construction equipment marketplace that is nearing an IPO.

Capital 265

Capital Venture Capital Veoh Startup 265

Startup Professionals Musings

JUNE 1, 2011

For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system. In this way you can check up on progress before the final deadline, without fuzzy questions like “How are you doing?”

Startup 91

Startup SEO Social Media Satisfaction 91

SoCal CTO

APRIL 1, 2009

This site is being sponsored by the Technology Council of Southern California and my company TechEmpower. So you can see that Entrepreneur (60) LinkedIn (15) Metrics (16) SEO (15) Company (141) are all considered highly relevant to the term "startup." You can read more about the technology in the post: Topic Hubs.

Southern California 150

Southern California TechEmpower Technology Council Metrics 150

Both Sides of the Table

APRIL 18, 2010

Chartbeat is a relatively young company and product. Let’s start with what I like most about the product. Their staff can see in real time what’s performing and when a story starts becoming hot they can find out the root causes of what’s driving the traffic. Basically, it rocks! It’s addictive.

Blogging 287

Blogging Google Screening Mahalo 287

socalTECH

FEBRUARY 15, 2019

Skyler Lucci is co-founder and CEO of Los Angeles-based HeyTutor (www.heytutor.com), a startup which has created an online platform which connects and matches students with in-person tutors. The company recently raised a round of funding from Santa Barbara-based ScOps Venture Capital. Connecting people at scale is super-difficult.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113