Company Startup Writing 
Both Sides of the Table
NOVEMBER 29, 2014
” I look for a lot of things, actually: Persistence (above all else), resiliency, leadership, humility, attention-to-detail, street smarts, transparency and both obsession with one’s company and a burning desire to win. In fact, my salary never caught up with my pre startup salary across 2 companies and 8 years.
Both Sides of the Table
MARCH 27, 2011
But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? This is a post to help you figure out why you should write and what you should talk about. People often ask me why I started blogging. It really started simply enough. Struggling to come up with enough topics?
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Both Sides of the Table
JANUARY 26, 2013
Understanding “The Funding Angle” I sit at enough board meetings to hear conflicting advice given to entrepreneurs about how to handle PR and announcements at startups. I will add to this as I write more in the coming weeks on the topic. But succinctly this press places a marker in the ground for your company.
Both Sides of the Table
SEPTEMBER 28, 2013
It’s a hard topic to write about because it’s almost an accepted norm that total transparency is good. You took the risk to start your company. ” Your peer group is envious of your finally doing what they’ve always wanted to do but found it too hard to give up the golden paycheck and predictable future.
Both Sides of the Table
JUNE 27, 2011
I made every textbook mistake at my first startup, which is why I believe I was much more effective at my second one. The following are some lessons I learned about early-stage startup marketing. The truth is – there isn’t a “right&# answer so for your company. You need some guidelines to make decisions.
Both Sides of the Table
JANUARY 23, 2011
Obviously you should have somebody that helps you research journalists, gets you meetings, pitches stories, helps prep you for interviews & helps make sure your writing is cogent. But some CEOs then try to have more junior people in the company take the interview. In a startup this is a mistake. There is one carve out.
Both Sides of the Table
JULY 26, 2022
We remain confident in the long-term trend that software enables and the value accrued to disruptive startups; we also recognized that in a strong market it is important to ring the cash register and this doesn’t come without a concentrated effort to do so. The answer is: not much.
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