Berkonomics

SEPTEMBER 21, 2023

Your customers know what they want more than you do. This week’s insight came from personal experience and from a good friend who advanced the notion of the “teacher-customer” years ago. The customer would be the first to receive the new functionality in a new release. Providing feedback to your teacher customer.

Custom 156

Custom Customer Design Conference 156

Startup Professionals Musings

JUNE 18, 2022

A popular approach for aspiring entrepreneurs these days seems to be to corner anyone who will listen, with a pitch on their current “million dollar idea.” In my opinion, ideas are a commodity, and are really not worth much, outside the context of a visionary leader who can execute. Positive inspirational communication.

Ideas 149

Ideas Startup Entrepreneur Resource 149

Startup Professionals Musings

DECEMBER 23, 2020

Today’s customers demand more than a good product; they expect a great customer experience. A few companies are leading the way, including Apple with their iPad and iPhone, offering irresistible stores with friendly experts, elegant packaging, and customer service that never ends. Make user-centered design processes iterative.

Custom 150

Custom Customer Design Product 150

Startup Professionals Musings

MARCH 2, 2020

One thing I have learned the hard way in business is that implementing new ideas is usually much more difficult than conceiving the idea in the first place. That’s why I caution my aspiring entrepreneur clients against proclaiming to investors that they are a great “idea” person. For example, I have a friend with a Ph.D.

Ideas 126

Ideas Writing Examples Outsource 126

Startup Professionals Musings

SEPTEMBER 5, 2020

In business, and in your personal life, the ability to anticipate and overcome criticism is one of the biggest differentiators between leaders, who make things happen, and followers, who may have great ideas but never seem to get things to go their way. The reality is that good ideas are always challenged, so you need to expect it.

Ideas 126

Ideas Case Study Mobile Resource 126

Startup Professionals Musings

JUNE 25, 2021

As a business mentor, I sometimes feel besieged by people begging for my view and support of their latest idea. In reality, I like most ideas, but I have to tell them that the real challenge is taking the inspiration from a dream to a business reality. Now you see why no one should judge business success potential by the idea alone.

Ideas 136

Ideas Entrepreneur Mentor Resource 136

Both Sides of the Table

MAY 1, 2014

The second is that the retailers were constrained by their high costs of local real estate and service staff relative to the costs of centralized warehouses where goods could be stacked high, sorted by robots, managed by RFIDs and then shipped via overnight to eager, cost-conscious customers across the US. He had an idea to make it better.

Technical Review 380

Technical Review Software Review CTO Hire Startup 380

Berkonomics

APRIL 11, 2019

An entrepreneur pitches using a deck with no slide for competition. We have no competition.”. Whether you have not been able to find companies doing “something like” the plan, or you has not considered the most obvious killer of new ideas – doing nothing, it is a faux pas that should never be allowed to happen. Do your homework!

Competition 120

Competition Slides Research Sales 120

Both Sides of the Table

JUNE 4, 2013

Compelling in the sense that you solve a real problem a target group of potential customers has with a product that is significantly better than the alternatives on that market. The idea of “going deep” with customers has always shaped how I think. I found myself in violent agreement with Fred’s blog post(s).

Startup 401

Startup Custom Customer Technical Review 401

Startup Professionals Musings

APRIL 15, 2022

Most people think innovation is all about ideas, when in fact it is more about delivery, people, and process. They take you step-by-step through the innovation execution process, in the context the ten most common myths about innovation, which I think makes their approach particularly instructive: Innovation is all about ideas.

Ideas 135

Ideas Startup Resource Research 135

Startup Professionals Musings

NOVEMBER 26, 2021

Every business I know needs to be on a constant lookout for new ideas, both in what they offer to customers, and in their internal operations, to stay competitive. Fortunately, there are ways to nurture the creation and capture of new ideas. Openly ask for new ideas from your team and others.

Ideas 132

Ideas PPC Custom Customer 132

socalTECH

OCTOBER 14, 2013

We''ve put a spin on this, where you can use your own personalization or custom designs for your own Bluetooth headset, just like you would create a personalized case for your smartphone. Where''d the idea for the company come from? I had the idea that instead of a gray box, it would be great to change that to a beautiful flower.

Startup 241

Startup Slides Orange County Design 241

Startup Professionals Musings

NOVEMBER 23, 2022

One of the complaints I often hear from engaged business professionals is that their new ideas, innovations, and change recommendations are unfairly criticized or dismissed without analysis. This argument is actually not attacking the idea, but shows a generalized resistance to change.

Ideas 116

Ideas Netflix Resource Custom 116

Startup Professionals Musings

MAY 27, 2023

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Interact with employees and customers on a regular basis. Never be too busy to talk to real customers. by Steven D.

Custom 140

Custom Customer Social Media Metrics 140

Startup Professionals Musings

JANUARY 11, 2020

They forget that adapting their company and themselves as their customers evolve is the key to long-term survival. Think of Blockbuster and Toys ‘R’ Us , both of whom missed customer changes and the move to online. Create an overt strategy to react to emerging customer trends. Remember when you were a startup?

Custom 143

Custom Customer Examples IBM 143

Startup Professionals Musings

AUGUST 10, 2020

I find that many entrepreneurs are so passionate about their own idea that they can’t stop selling it to potential partners. Let candidates educate you on attributes you need and they bring. The key here is to do more listening than talking in both formal and informal interviews.

Competition 174

Competition High Tech Startup Social Media 174

Berkonomics

JULY 6, 2017

Know your market and competition, or don’t spend a dime on anything else. In this case, the competition was not from a company but a new technology. When I listen to a pitch from an enthusiastic entrepreneur or read the summary of a business plan, one of the first questions I ask is about the strength of the competition.

Competition 266

Competition Research Summary Pricing 266

Startup Professionals Musings

OCTOBER 9, 2020

Leveraging the global network will improve your odds of a highly skilled match, and bring diversity, as well as more innovative ideas and thinking to your team. You can advertise your “greener” strategy, which today will get you greater customer loyalty and advocacy. Optimize staffing overhead and flexibility in a fluid market.

Competition 168

Competition Startup Demand Training 168

Both Sides of the Table

MARCH 30, 2011

In the initial phases of any new market you’re developing a product (hopefully with a minimal set of features), getting feedback from customers, refining your product based on user feedback and then re-launching your product. Rinse & repeat. This benefits you, the entrepreneur. It takes options off of the table. You have a hunch.

Development Team Review 374

Development Team Review Technical Review Startup Resource 374

Startup Professionals Musings

SEPTEMBER 16, 2019

A popular approach for aspiring entrepreneurs these days seems to be to corner anyone who will listen, with a pitch on their current “million dollar idea.” In my opinion, ideas are a commodity, and are really not worth much, outside the context of a visionary leader who can execute. Positive inspirational communication.

Ideas 101

Ideas Startup Entrepreneur Resource 101

Both Sides of the Table

FEBRUARY 7, 2013

He had an idea for a startup that would help consumers better book service jobs and would take on Service Magic, which he believed had a business model that could be disrupted. In the same year they won Business Insider’s Startup competition. ” So Ethan went to work as a product manager at Google Video. Nice sweep!

CTO Coach 359

CTO Coach Google CTO Hire GRP Partners 359

Both Sides of the Table

MARCH 31, 2012

The idea that the course asks students to write public blog posts is a testament to its more modern teaching style. My list of excuses includes: product, pricing, competition and lack of sales support. This includes presentations, ROI calculators, competitive analyses and so forth. As you grow you need process-driven people.

Startup 319

Startup Sales Course Competition 319

Startup Professionals Musings

MAY 13, 2023

In my experience, consummate entrepreneurs tend come up with more startup ideas than they can ever implement, and some of the ideas may not even make business sense. But how does any entrepreneur know which ideas to implement, and which ones are best left behind? Separate nice-to-have ideas from ones solving painful problems.

Ideas 106

Ideas Technical Review Patents Startup 106

Berkonomics

JUNE 27, 2019

And that behavior results in leaving little time for outreach to the most critical component in your chain – your key customers. Then, what is a benchmark for customer outreach? But, do your customer know that they want? Do customers know what they want from their suppliers for future products? That’s bad behavior!

Custom 120

Custom Customer Course Email 120

Startup Professionals Musings

OCTOBER 4, 2023

Most entrepreneur that fail are quick to offer a litany of constraints that caused their demise – not enough money, time, customers, or support from the right players. Subtraction leads to simplicity, better usability, and easier education of your customers. Find new ways to augment. Marty Zwilling

Resource 112

Resource Ideas Competition Entrepreneur 112

InfoChachkie

JUNE 4, 2012

Attempt To License An Idea. Rationale: My idea is so mind-blowingly fantastic, I can sit back and collect licensing fees while someone else does all the work required to turn my idea into a successful business. Fallacy: Ideas are worthless, while skillful execution is priceless. Rely On A Public Relations Agency.

Entrepreneur 272

Entrepreneur Outsource Ideas Technical Review 272

Both Sides of the Table

JANUARY 12, 2014

It’s building a product that is substantially differentiated, and, as Bill Gross, one of the most prolific tech entrepreneurs of our era says, “ It needs to be 10x better than the competition ” (because if you shoot for that then in competitive markets you might achieve 3x. Rebelling is simply a form of snobbery.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

DECEMBER 27, 2011

While Google and Facebook will buy “acquihires” (at least as of Dec 2011), many acquirers hate the idea of buying companies that aren’t profitable. As I like to say, “If you’re really on to an enormous idea then other people in the market are going to spot that and want to compete with you. Internet scale.

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

SEPTEMBER 9, 2023

Today’s customers demand more than a good product; they expect a great customer experience. A few companies are leading the way, including Apple with their iPad and iPhone, offering irresistible stores with friendly experts, elegant packaging, and customer service that never ends. Make user-centered design processes iterative.

Design 105

Design Custom Customer Product 105

TechCrunch LA

APRIL 26, 2022

At the time, the company raised $2 million, and Alexandrov said about the perceived competition, “The level of competition in this market in the U.S. We are creating new habits of customers. On-demand grocery startup Food Rocket launches in the Bay Area, goes up against delivery giants. “We locations.

Funding 246

Funding Demand Los Angeles Competition 246

socalTECH

MAY 28, 2013

The customer gets a great price, and the retailer gets both a new customer and a new sale. You can walk into any audio/video store, including Best Buy or Home Depot, and negotiate with the sales or customer service representative. I''ve actually been tinkering with the name your own price idea for a long time.

Pricing 273

Pricing Product Help Sales 273

Berkonomics

NOVEMBER 9, 2017

You’ll have less competition. But you have no idea what to do next. Competition is good, but – if there are hundreds of businesses out there that already have gotten to and penetrated this niche – you’re going to find it hard to get through the marketing noise. Keep your customer in mind.

Marketing 266

Marketing Advertising Social Media Resource 266

Startup Professionals Musings

MAY 16, 2020

That’s why all those so-called million dollar ideas I hear about as an investor don’t get me excited, and entrepreneurs find that working twenty hours a day often generates nothing more than sweat, instead of the desired sweat equity. Here are five key ones to celebrate: Enjoy the feedback from every satisfied customer.

Satisfaction 174

Satisfaction Custom Customer Outsource 174

Startup Professionals Musings

NOVEMBER 4, 2020

Your concept has to be understood by customers and investors in 30 seconds or less, and everyone needs to immediately see how awesome it would be, or that they would be nuts not to have it. I’m looking for the “hook” right up front, or I lose interest quickly, just like every customer and investor these days.

Startup 166

Startup Education Ideas Custom 166

Both Sides of the Table

APRIL 4, 2011

4 times / 100 means if a customer uses your app frequently (say 10-20 times / day) then they are crashing nearly every day. You’ll have no idea when you’re off course. Customer Acquisition. Do you have a customer referral program? How do the mobile customers break down by device type? That’s not acceptable.

Metrics 346

Metrics Startup SEO Custom 346

Both Sides of the Table

MARCH 14, 2013

If I’m covering a company can I get evidence of what the competition is doing so the story is balanced? The idea is that you put out information with data and a point-of-view and that becomes the story rather than you. Do I have data or facts to present so the story has legs? I am a VC. I hand out money. Final example.

Marketing 389

Marketing Press Blogging Startup 389

InfoChachkie

FEBRUARY 20, 2012

Great Startup Ideas Come From Everywhere. "At "At Microsoft there are lots of brilliant ideas but the image is that they all come from the top – I'm afraid that's not quite right." Bill’s advice reflects Microsoft’s hardnosed culture, which encourages internal competition and a ruthless pursuit of the truth.

Tips 275

Tips Startup IP Santa Barbara 275