Both Sides of the Table

JULY 1, 2010

Dipping: As a decision maker you rely on information being passed to you by the people who report to you. You’ll get sales information from your VP of Sales, marketing information from your VP Marketing, tech information from your CTO and so on. But as a CEO you can’t rely solely on this information.

Startup 308

Startup CTO Coach Technical Review CTO Hire 308

Startup Professionals Musings

OCTOBER 30, 2022

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” This is a key moment where your customer acquisition costs go way down, and your profits go way up.

Custom 146

Custom Customer Startup Course 146

Startup Professionals Musings

SEPTEMBER 13, 2014

Most entrepreneurs spend far too much time thinking negatively about competitors, and can’t resist making derogatory statements about them to their own team, investors and even to customers. As an investor, I always listen carefully to what an entrepreneur says, and does not say, about competition.

Competition 107

Competition Entrepreneur Patents Custom 107

Both Sides of the Table

MARCH 14, 2013

If I’m covering a company can I get evidence of what the competition is doing so the story is balanced? Will I have information that other journalists don’t have (otherwise known as a “scoop”)? The idea is that you put out information with data and a point-of-view and that becomes the story rather than you.

Marketing 389

Marketing Press Blogging Startup 389

Both Sides of the Table

SEPTEMBER 15, 2013

Of course it’s a competitive market so MCNs competing for top talent not only compete on rev share to talent but also to services that they provide talent. Building direct customer relationships with viewers (who want to tune into your channels). Selling at smaller retailers will net you fewer customers and higher margins.

Networking 366

Networking Media Content Custom 366

Startup Professionals Musings

FEBRUARY 3, 2020

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” This is a key moment where your customer acquisition costs go way down, and your profits go way up.

Custom 124

Custom Customer Startup Course 124

Both Sides of the Table

MAY 14, 2018

Detailed roadmap of features you plan to build Detailed customer information Salary information Any other information you wouldn’t want seen or know by your competitors or a larger audience In short, there is nothing in your deck that should give you pause or make you feel like you can’t just send the damn file to somebody.

Funding 239

Funding Venture Capital IP Email 239

Both Sides of the Table

NOVEMBER 22, 2014

They were a little too fierce in their competitive practices against Lyft to sign up drivers. As somebody who has to rub shoulders with big tech companies often I can tell you that there is much blood spilled in the competitive trenches of Apple, Twitter, Facebook, Google and so on. I doubt they have a customer problem.

Press 418

Press Journal Startup Training 418

Tech.Co

SEPTEMBER 25, 2015

From apps to hardware, to KickStarter successes and international startups, we’re inching closer to finding out who will take home the title of Startup of the Year competition at our annual Celebrate Conference in October. Among the dozens of participants that applied for the online competitions, only a few progressed into the semifinals.

Competition 110

Competition Mobile Startup Technical Review 110

Startup Professionals Musings

JULY 19, 2014

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s recent book, “ The New Experts: Win Today''s Newly Empowered Customers.” This is a key moment where your customer acquisition costs go way down, and your profits go way up.

Custom 98

Custom Customer Entrepreneur Startup 98

Both Sides of the Table

APRIL 25, 2013

Competitive sportswoman. Kara on one side of the table showing me market sizes, competitive dynamics, product roadmaps, pricing plans for physical products with COGS and gross margins. Soleil is paranoid about leaking design & product information because she’s been burned. Remember, it’s about Lines, Not Dots.

Startup 398

Startup Design Downey Activity 398

InfoChachkie

OCTOBER 5, 2011

A major disadvantage of a public Big Dumb Company (BDC), as well as one that works closely with governmental agencies, is the degree to which they are forced to publicly disclose otherwise confidential information. When engaging in a dialog with a BDC, they routinely make gratuitous requests for information.

Startup 216

Startup Slides Resource Organization 216

Both Sides of the Table

JANUARY 12, 2014

It’s building a product that is substantially differentiated, and, as Bill Gross, one of the most prolific tech entrepreneurs of our era says, “ It needs to be 10x better than the competition ” (because if you shoot for that then in competitive markets you might achieve 3x.

Marketing 379

Marketing Startup SEM SEO 379

Berkonomics

NOVEMBER 20, 2014

An estimate of the number of customers, of the amount of traffic to your website, of the numbers of products sold or hours spent in development – there are thousands of areas where a number sounds better when it is larger. Sometimes it seems to you to be just an unimportant little stretch of the facts. It goes to your.

Custom 189

Custom Customer Examples Email 189

Startup Professionals Musings

AUGUST 30, 2015

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” This is a key moment where your customer acquisition costs go way down, and your profits go way up.

Custom 101

Custom Customer Startup Course 101

socalTECH

MAY 28, 2013

Those retailers give us information about what kind of offers they would or wouldn''t accept. The customer gets a great price, and the retailer gets both a new customer and a new sale. You can walk into any audio/video store, including Best Buy or Home Depot, and negotiate with the sales or customer service representative.

Pricing 273

Pricing Product Help Sales 273

Both Sides of the Table

OCTOBER 11, 2011

“My desire for this “Opposing Views Reader” is related to my concern about information cascades. And that has had me thinking about the tech sector and how dismissive both startup teams & VCs can be about both their competition and the “hot” companies in any sector. How about “agree” and “disagree” buttons?

Startup 313

Startup Press Writing News 313

Startup Professionals Musings

AUGUST 1, 2015

In addition to obvious economic challenges, the emerging generation of customers is determined to radically change the rules for customer engagement. He makes a convincing argument that it’s time for every company to get prepared for the next customer generation, or your company is heading toward life support.

Custom 97

Custom Customer Social Media Outsource Development 97

Both Sides of the Table

FEBRUARY 7, 2013

In the same year they won Business Insider’s Startup competition. And because I wanted Ethan to be able to attract a great team, build & iterate a product, test it with initial customers and refine his strategy before having to take the wrappers off of his company. I was standing with him when he won the TechCrunch 50 award.

CTO Coach 359

CTO Coach Google CTO Hire Yammer 359

Both Sides of the Table

MAY 20, 2020

Therein lies the advantages of free markets and competition and if we really believed it were that easy to buy off your largest competitor and be a monopolist we’d all be surfing on AOL TimeWarner portals. Customers were happy and restaurants focused on their in-store business. they just put up with the food delivery company fees.

SaaS 242

SaaS Custom Customer Technical Review 242

Berkonomics

MARCH 15, 2012

One way to mitigate this is by using early money to create a prototype, to perform market research, to complete the first generation of the product, or to deliver the service to a satisfied customer. And fifth: Competitive risk. Second: Market risk. Are you ahead or behind the market with your product or service?

Outsource Development 200

Outsource Development Ideas Resource Patents 200

Startup Professionals Musings

OCTOBER 3, 2020

I share her view of the ten key elements of the basic framework and vocabulary of open information sharing and open decision making: Explaining: creating buy-in. Employees can share best practices with customers on social network platforms and customers can help each other. Conversing: engaging in a dialogue with others.

Framework 159

Framework Social Media Software Review Social Network 159

Both Sides of the Table

OCTOBER 31, 2010

In the first part of this post I talked about how sales in a startup is often evangelical , requires as consultative sale and needs constant adjustments based on customer feedback. Or the sales decks will all be customized by your “feet on the street&# and won’t resemble the way you THINK your company is being positioned.

Sales 286

Sales Newsletter Technical Review Activity 286

Both Sides of the Table

MAY 27, 2013

Partly out of the fact that in 1 week I depart for England to speak at LeWeb, attend our DataSift board meeting and generally make myself available to the DataSift team to meet their customers, partners and employees. So naturally we’re pushing for him to drop critical information when their paths cross organically.

Tips 365

Tips Email Venture Capital CTO Coach 365

Startup Professionals Musings

MAY 19, 2019

Image via Flickr by jardenberg Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. To get to the core of what’s relevant to customers, you need to know them well. The eye is just as important as the mind when it comes to customers.

Custom 93

Custom Customer Marketing Tips 93

Berkonomics

NOVEMBER 23, 2012

Your employees, your shareholders, your customers, and your suppliers are all driven by this question. Suppliers need you to be a good customer, to pay a reasonable price for goods or services, to pay your bills on time, and of course to reorder when the time comes. Your customers want to be treated as special.

Course 176

Course Custom Customer Email 176

socalTECH

OCTOBER 24, 2018

Redland-based geographical information systems (GIS) software maker Esri announced this morning that it has entered into a memorandum of understanding (MOU), with the national statistics agency for the United Arab Emirates. According to Esri, the MOU came with the UAE's Federal Competitiveness and Statistics Authority (FCSA).

Statistics 113

Statistics Competition Software Custom 113

Both Sides of the Table

JANUARY 26, 2013

It makes it easier to persuade others to join you, it alerts other angels & VCs that you’re a company to be on their radar screen, it helps potential customers know that you may be worth doing business with and it builds you up to announce other milestones down the line. But first you need to know about Reg D filings.

Startup 355

Startup Funding News Press 355

Both Sides of the Table

JANUARY 23, 2011

I was talking a month ago with a founding team who was lamenting the fact that their competitors got way better coverage than they did when they felt that their traffic numbers were > 2x the competition. You need somebody who is helping push out information on what is up-and-coming in the company.

Startup 349

Startup Writing Press Blogging 349

socalTECH

MARCH 21, 2011

There was a real opportunity for me to arbitrage the last decade and a half of my experience in the Internet, and apply that to a products company, and to get some real competitive advantage. Having a strong presence online and strong, positive word of mouth in a relevant audience is a real competitive advantage.

Web 225

Web Social Media SEO Media 225

Startup Professionals Musings

FEBRUARY 20, 2022

Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. To get to the core of what’s relevant to customers, you need to know them well. Helping customers discover new ways to solve common problems can quickly build you a loyal following.

Content 146

Content Newsletter Competition Writing 146

Berkonomics

JUNE 3, 2021

An estimate of the number of customers, of the amount of traffic to your website, of the numbers of products sold or hours spent in development – there are thousands of areas where a number sounds better when it is larger. Sometimes it seems to you to be just an unimportant little stretch of the facts. Yes, we’ve seen gray areas.

Custom 156

Custom Customer Examples Email 156

Both Sides of the Table

AUGUST 2, 2009

Twitter is the new CRM (customer relationship management) channel. The volume of Tweets is enormous and growing at a rapid pace so tools are emerging to help brands manage this information. They could then publish information and it would go in the “stream” of information when you were logged into Facebook.

Social Network 235

Social Network Writing Tool Startup 235

Startup Professionals Musings

MAY 14, 2021

For example, I believe that Starbucks surprised most people by proving that they could take a commodity business, a coffee shop, and make it a worldwide profit winner, just by justifying premium pricing with a quality product, the right locations, personalized service, and appealing to the professional customer personas.

Pricing 145

Pricing Startup Competition Examples 145

Berkonomics

FEBRUARY 17, 2022

He stated that everything rides upon his credibility when he declares that he can produce a quality product on time, especially when his competition has faltered attempting to do so. And if yours is B-to-C, then customers will make their opinions known with their reviews for all to see. There’s little news in that statement… .

News 156

News Custom Customer Email 156

Both Sides of the Table

OCTOBER 26, 2014

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). But be willing to have an informed view about your industry.

Press 319

Press Startup Writing Training 319

Both Sides of the Table

NOVEMBER 28, 2010

In business competitions the clock has rarely expired when you’re told you’ve lost – even in government tenders – key text below. For simplicity, let’s call this person inside your new potential customer, “the enemy.&#. In every sales campaign of any substance (e.g. There is rarely unanimity.

Organization 309

Organization Blogging Startup Sales 309