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Defend you pricing against the competition!    

Berkonomics

There can be nothing more important in your business planning that selecting the proper pricing niche, making your story clear using that niche, and the defending your position against the competition. What competition would you face? Can you defend your offering against that competition? Or quality and service?

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“The Every Three-Million Dollar Crisis”    

Berkonomics

Failure to respond to this predictable crisis quickly labels a company as a provider of poor quality, which seems to travel unbelievably fast among your industry’s gossip machines, helped by competitors anxious to point out your problems. Do these crises strike you as familiar?

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Why Your Startup Needs a Fractional CTO – TechEmpower

TechEmpower

A Fractional CTO bridges the gap between founders and developers to help keep your tech strategy aligned with your business goals. This helps your startup stay agile and competitive in a fast-paced marketplace.

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Know your four “P’s” to build business in a new year!    

Berkonomics

So, heres one to help you with squeezing the most out of your own available resources. You are responsible for the quality of performance that defines an excellent enterprise and assures long life for the company as competition becomes more aggressive and geographically extended. The fourth P is for process.

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How to Out Amazon, Amazon

Both Sides of the Table

But in a world of nearly unlimited inventory, merchandising becomes a huge challenge and curation > selection for customers who want some help. There is another form of curation that’s really powerful and that’s when you want a provider to help you actually choose products that they feel you’ll enjoy.

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Helping Startups Understand Salespeople & the Sales Culture

Both Sides of the Table

there is a nascent industry to try and help you with this, too. Don’t get my wrong – a great looking product can really help support a sale. Sure, you need to be competitive on price. Sales people will always tell you how far ahead the competition is. Customers buy solutions to solve their problems.

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Please Help Me Congratulate Jordan Hudson as @UpfrontVC’s Newest Investment Principal

Both Sides of the Table

Please help me congratulate him by Re/Tweeting this post (and following him if you don’t already). Helping be the VC “presence” at key events. Associates often shadow partners at board meetings so that they can help follow up with the company on important initiatives between board meetings. Industry reviews.