Berkonomics

MARCH 25, 2012

For those of us who’ve invested in early stage companies, especially technology startups, we have confronted a universal problem. There are many ways to project the value of a company for purposes of pricing an investment, but all rely upon the revenue and profit projections of the entrepreneur as a starting point.

Invest 321

Invest Startup Email Competition 321

Both Sides of the Table

OCTOBER 31, 2010

This is part of my ongoing Sales & Marketing Series. In the first part of this post I talked about how sales in a startup is often evangelical , requires as consultative sale and needs constant adjustments based on customer feedback. We had 4 or 5 sales reps that had been around since the early days.

Sales 286

Sales Newsletter Technical Review Activity 286

Berkonomics

FEBRUARY 9, 2023

The rest of the purchase price was concocted from a brew of zero-coupon bonds (where the face value is many times the invested amount until the reduced cost bonds mature thirty years later), and borrowing using the target company’s accounts receivable and other assets as collateral for a loan to purchase the company. What power!

Pricing 156

Pricing Sales Examples Tool 156

Both Sides of the Table

JANUARY 29, 2010

Competitiveness - One attribute that I believe most VCs look for in entrepreneurs is competitiveness. If you stumble on to a really good idea believe me it will get competitive really quickly. I know that people who aren’t competitive always find competitive people slightly distasteful. I had to say it.

Competition 296

Competition Entrepreneur Startup GRP Partners 296

SoCal CTO

MAY 19, 2010

Can you raise $750K - $1M with no future investments planned? I’m a regular reader/listener of the Frank Peters Show that talks about Angel Investing. In his recent post, Top 10 Ways to Win a Business Plan Competition , he says: #4 I wanted to push this further down the list, but I just bristle at this: the revenue forecast.

Invest 205

Invest Angel Tech Coast Angels Pasadena Angels 205

Tech.Co

SEPTEMBER 25, 2015

From apps to hardware, to KickStarter successes and international startups, we’re inching closer to finding out who will take home the title of Startup of the Year competition at our annual Celebrate Conference in October. Among the dozens of participants that applied for the online competitions, only a few progressed into the semifinals.

Competition 123

Competition Mobile Startup Technical Review 123

Berkonomics

FEBRUARY 23, 2023

Companies sometime run out of cash in the midst of their increasing success, and often find that sources of loans or investment are not freely flowing at the moment of need. Competitors, seeing a successful development of a niche, flock into the competitive void with products or services built with a fresh view of the current environment.

Pricing 156

Pricing Invest Equity Entrepreneur 156

Startup Professionals Musings

FEBRUARY 13, 2016

Either of these qualms can ultimately sidetrack your startup as not worthy of investment, so it pays to do your homework on what you say and how to communicate effectively. This is also the place to first mention patents and any other differentiators that put you ahead of competition. What are your specific marketing and sales plans?

Invest 108

Invest Startup Slides Equity 108

Both Sides of the Table

JUNE 20, 2014

Last year at this time I spoke at VidCon and gave this presentation in which I said YouTube was “the Walmart of Online Video” but I also commented that I felt YouTube was vulnerable to competition because their rev share to MCNs wasn’t high enough to allow MCNs to build a profitable business inside of YouTube.

Invest 291

Invest Content Media Networking 291

Startup Professionals Musings

OCTOBER 16, 2023

Projecting financials is a natural extension of the homework every entrepreneur needs to do on customer opportunity size, product costs, pricing, competition and customer value. Forecast sales-volume expectations. This should always be a “bottoms-up” commitment from your sales team, not your own optimistic guess.

Startup 116

Startup Pricing Sales Statistics 116

Startup Professionals Musings

DECEMBER 21, 2013

Some people feel that organic growth is “better” because it requires real innovation and sustained effort to create long-term competitive advantage through differentiation and efficiency. These relationships need not require cash investments; often they are done with exchanges of equity or assets. Economies of scale.

Organization 97

Organization Competition Startup Acquisition 97

Startup Professionals Musings

DECEMBER 2, 2022

A target market is the group of customers that the startup plans to attract through marketing and sales their product or service. Sales/Marketing. Be specific on sales channels and marketing initiatives. Competition. Investors look for a sustainable competitive advantage, like a patent. What are your costs?

Sales 102

Sales Customer Custom Outsource 102

Both Sides of the Table

MAY 14, 2018

You’re adding unnecessary “purchase friction” If your deck is something I should open 3–4 times as I’m contemplating an investment, why add any consumption friction to the reader? Because I invest in “ lines, not dots ” it’s actually the delta that I’m investing in. Competition isn’t won or lost by your marketing decks?—?it’s

Funding 239

Funding Venture Capital IP Email 239

Startup Professionals Musings

MARCH 10, 2023

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Even if you are not requesting outside funding, I would expect a clear process for sourcing and managing the investment you plan to apply.

Outsource Development 115

Outsource Development Startup Competition Ideas 115

Both Sides of the Table

SEPTEMBER 10, 2021

On the one hand, you’re over paying for every investment and valuations aren’t rational. Our fund (Upfront Ventures) recently returned >1x an entire $200 million fund just selling small minatory in secondary sales while still holding most of our stock for an ultimate public market exits. That used to be called A-round investing.

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Startup Professionals Musings

NOVEMBER 4, 2022

In my years of advising startups and occasional investing, I’ve seen many great ideas start and fail, but the right team always seems to make good things happen, even without the ultimate idea. That’s why investors say they invest in people (bet on the jockey, not the horse), rather than the idea. The sales professional.

Technical Advisors 123

Technical Advisors Startup Outsource Development High Tech 123

Startup Professionals Musings

JULY 30, 2010

In my own effort to keep up with the times, I just finished a new book by Landy Chase, titled “ Competitive Selling: Out-Plan, Out-Think, Out-Sell to Win Every Time.” Show them a return on investment (ROI) in their own terms. Establish the competitive playing field early. Selling around tough competition.

Competition 92

Competition Entrepreneur Startup Customer 92

Both Sides of the Table

MARCH 31, 2012

Many MBA programs still cater too much to the needs of large, corporate management jobs or prepare students to enter big consulting companies or investments banks. That student is Erin McCann who formerly worked in sales at Google, so she has some ground to stand on in her assertions. My guess is that we are likely in total agreement.

Startup 319

Startup Sales Course Competition 319

Both Sides of the Table

SEPTEMBER 1, 2016

Scott Kupor of A16Z responded with a comprehensive overview of valuation methodology in a post that while accurate feels more targeted at sophisticated Limited Partners (LPs) who invest in funds. billion (and their stake worth $237 million not $3 billion) — the reported value at which they invested in the last round. We can’t know.

Venture Capital 264

Venture Capital Invest Funding Competition 264

Startup Professionals Musings

FEBRUARY 5, 2021

If you don’t have a destination, don’t waste your money trying to get there, and don’t expect anyone to support you along the way Projecting financials is a natural extension of the homework every entrepreneur needs to do on customer opportunity size, product costs, pricing, competition and customer value. Forecast sales-volume expectations.

Startup 147

Startup Pricing Sales Statistics 147

TechCrunch LA

DECEMBER 8, 2020

He did note that in the four markets where the company has gone live since launching its business in January 2019 — San Diego, Los Angeles, the Inland Empire , and Sacramento — has yielded an annualized revenue run rate of over $400 million in gross merchandise value (the total value of home sales transacted on its platform).

Sales 282

Sales Demand San Diego Funding 282

Startup Professionals Musings

AUGUST 9, 2023

In these cases, you need testimonials, usage details, and return-on-investment examples. Multiple decision makers required to close a sale. Every customer has a sense of what a solution should cost, based on competition, and the cost of doing nothing. Solution brings risk to the customer, or high cost of failure.

Case Study 89

Case Study Customer Custom Study 89

Startup Professionals Musings

OCTOBER 6, 2023

If there are conflicts within the team, or differing views of the strategy, or evidence of missing processes and tools, the investment process will likely be terminated. Make yourself available to answer any questions, show your enthusiasm, and explain both the positives and negatives of the external investment process.

Technical Review 118

Technical Review Startup Satisfaction Invest 118

Tech Zulu Event

NOVEMBER 8, 2013

Use your sales projections to calculate your potential revenue growth. You can also do some competitive analysis at this point, researching similar companies to find out their gross margins, profit, and overhead, and use these findings as a guidepost. The post Is Your Startup Ready for Investment Capital?

Invest 95

Invest Capital Startup Venture Capital 95

Berkonomics

JUNE 8, 2017

Some businesses require very little capital and the founder can self-finance the enterprise and retain 100% of its ownership and control from ignition through liquidity event (startup through sale). Strategic partner” investors: If you can find a strategic partner willing to invest in your enterprise, consider it a blessing.

Venture Capital 266

Venture Capital Class Invest Equity 266

Both Sides of the Table

JUNE 20, 2013

In my first enterprise software company we developed a methodology for sales that we called PUCCKA , which I wrote about previously. Having a good sales methodology can help you ensure your company runs more disciplined campaigns and focuses scarce resources on your best opportunities. It the second rule of sales, “Why Buy Me?”

Sales 336

Sales Startup Competition Customer 336

Tech Zulu Event

OCTOBER 19, 2011

CapLinked , the online platform for private investment funded by members of the “ PayPal Mafia “—announced that it is launching a worldwide pitch competition for entrepreneurs to present their business ideas to a panel of all-star judges from Idealab, Rincon, Rapidfire, and Actarus. says CapLinked CEO Eric M.

Competition 70

Competition Idealab Slides Startup 70

Startup Professionals Musings

NOVEMBER 15, 2020

In these cases, you need testimonials, usage details, and return-on-investment examples. Multiple decision makers required to close a sale. Every customer has a sense of what a solution should cost, based on competition, and the cost of doing nothing. Solution brings risk to the customer, or high cost of failure.

Case Study 174

Case Study Startup Customer Custom 174

Tech Zulu Event

MARCH 19, 2015

Computers and the Internet have now brought in a new era that relies on data to make profitable business decisions in the competitive environment. Below is a full explanation of how small businesses can leverage technology to earn a competitive advantage in the marketplace. Cloud Services. Images via Shutterstock.

Competition 40

Competition Technology Social Media Tips 40

Both Sides of the Table

MAY 24, 2018

controlling your psychology ) you no doubt have heard me say that raising capital is a sales & marketing process. Some firms are trickier since they artificially call everybody “partner” but they’re not all “investment partners.” Find a portfolio company or two that they’ve invested in. It’s super easy to suss all this out.

Venture Capital 314

Venture Capital Technical Review Invest Slides 314

Both Sides of the Table

MARCH 30, 2010

I’m very pleased today to announce that I invested, on behalf of GRP Partners, in Burstly alongside Rincon Venture Partners , an early stage VC in Southern California whith whom we love to work (and were our co-investors on RingRevenue ). Naturally I’m excited about this investment or I wouldn’t have done it.

Mobile 282

Mobile Invest Company Companies 282

Startup Professionals Musings

JUNE 18, 2023

All the investment money in the world won’t make your company succeed, if you have the wrong team. investors invest in people, not ideas) Effective and timely go-to-market. Have you projected sales and marketing costs, cash flow, and capital requirements? Show return on investment, growth rates, and market penetration.

Startup 112

Startup Coach Metrics Marketing 112

Startup Professionals Musings

MARCH 3, 2023

It allows all members of your team, including marketing, support, and sales, to size and build the business plan processes they need to find customers, deliver, and maintain grow the business. Opportunity segmentation and competitive environment. Executives, marketing & sales, financial projections, and funding.

Product 112

Product Summary Activity Entrepreneur 112

Berkonomics

APRIL 4, 2019

On the other side, entrepreneurs and CEO’s usually have a natural fear of giving too much information to us investors after the initial investment is received. Requirements created by investment documents. They worry that we will not keep the information confidential and that financial data will find its way into competitors’ hands.

Class 120

Class Course Report Competition 120

Startup Professionals Musings

MAY 26, 2023

New offerings which build your brand will increase acceptance and sales of all solutions, not just the new one. You will find that customers discount advertising, and look for user testimonials, online influencer reviews, and return-on-investment examples from industry experts. Solution may require new category development time.

Product 141

Product Services Technical Review Artificial Inteligence 141

Both Sides of the Table

MAY 13, 2018

The most important advice I could give you before you set out in fund raising mode is to understand that fund-raising a sales & marketing process and needs to be managed. Somehow many first-time founders equate “sales” with something that is beneath them. an investment in your company.

Venture Capital 332

Venture Capital Funding Startup Sales 332

Startup Professionals Musings

JUNE 7, 2020

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Even if you are not requesting outside funding, I would expect a clear process for sourcing and managing the investment you plan to apply.

Entrepreneur 131

Entrepreneur Outsource Development Startup Competition 131