article thumbnail

6 Keys To Competitive Advantage By Memorable Service

Startup Professionals Musings

With the advent of social media, and instant communication via the Internet, that definition has been expanded to include all aspects of the customer experience , from finding you and what they need, to the ease of completing the transaction, as well as all follow-on support. This results in more profits and growth for you.

article thumbnail

8 Marketing Multipliers To Boost Your Business Growth

Startup Professionals Musings

Here is an outline of some key force multipliers that I have seen used effectively in the ongoing battle for business survival and success: Establish a presence on multiple social media channels. Amazingly, I still find that many small businesses still don’t use any social media, much less appear on a range of platforms.

Marketing 119
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Maintain Your Startup Motivation While Working Harder

Startup Professionals Musings

Similarly, it will be very satisfying to see the productivity increases from your leadership and mentoring. Watch that patent provide a real barrier to competitive entry. Appreciate the media accolades and peer success feedback. Overcoming obstacles and learning is one of the biggest inspiration for most entrepreneurs.

Startup 118
article thumbnail

LA tech industry mourns Kobe Bryant

TechCrunch LA

As a mentor we drew on his wisdom, passion and drive everyday… In the short term our thoughts and hearts are with him, Gianna and his surviving family.” “As a founding partner to [Art of Sport] he was woven into the very fabric of our company and its vision and DNA.

article thumbnail

6 Lessons Most Entrepreneurs Only Learn On The Street

Startup Professionals Musings

In my role as a mentor to aspiring entrepreneurs, I find that most have the technical challenges well understood, but many are a bit short on some basic street smarts , or basic business realities. Intellectual property is required for a competitive edge. Even the best college degree is not a substitute. Neither is good.

article thumbnail

Balance Your Focus Between Passion And Perspiration

Startup Professionals Musings

Similarly, it will be very satisfying to see the productivity increases from your leadership and mentoring. Watch that patent provide a real barrier to competitive entry. Appreciate the media accolades and peer success feedback. Overcoming obstacles and learning is one of the biggest inspiration for most entrepreneurs.

article thumbnail

5 Unfair Advantages To Help You Succeed In Business

Startup Professionals Musings

One of the things I’ve learned over my years as a business mentor and investor is that life isn’t fair when it comes to succeeding in business. Use friends and mentors with extensive experience to gauge both. The key is to keep learning, from mentors, books, and online. The more you have, the greater your potential.

Help 130