Startup Professionals Musings

DECEMBER 18, 2022

Too much detail at first contact is just as much of a turnoff as no information. The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I Investors are buying part of the business, not the product or service.

Technical Review 109

Technical Review Startup Statistics Social Media 109

Startup Professionals Musings

OCTOBER 15, 2023

First of all, I will admit that there is some risk involved with talking to any potential investors, even with an agreement, just as there is risk in all the elements of your plan, product and market opportunity. Unsolicited proposals or requests for information. Product details in the public domain can never be patented.

Technical Review 101

Technical Review Patents Ideas Sample 101

Startup Professionals Musings

JUNE 26, 2020

For the rest of us, we need a business plan, as well as a product plan. Some of you may be convinced that your product specification communicates the product message even better than a business plan, so why be redundant? Don’t assume titles will convey this information. You need both to survive.

Product 169

Product Summary Startup Examples 169

SoCal CTO

AUGUST 4, 2011

What special data, content, APIs, etc. Major Phases / Major Features - What are the major features in the major phases for the product? Do you transact immediately or on delivery of some product or service? How much member profile information do you need before allowing a user to login? Are there specific landing pages?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

What special data, content, APIs, etc. Major Phases / Major Features - What are the major features in the major phases for the product? Do you transact immediately or on delivery of some product or service? How much member profile information do you need before allowing a user to login? Are there specific landing pages?

Develop 384

Develop Development Startup SEO 384

socalTECH

NOVEMBER 17, 2011

But, the piece that we really wanted to set NowLive apart, is it's completely dedicated to professional live streaming content. Sara Bordo: We built our product from scratch, from the multi bitrate player to chat, to the entire experience. Everything on a page on our site is not only about engagement but transactions.

Paramount 187

Paramount Entertainment Hollywood Content 187

socalTECH

JULY 16, 2012

With the proliferation of social media, how do you--as a brand--manage all of those various websites, content, and media? Los Angeles-based Fliptu (www.fliptu.com), headed by Jeremy Gocke , thinks it has this figured out, by providing a central place to access a brand's content, across social networks. What is Fliptu?

Social Media 268

Social Media Media Social Network Seed Funding 268

Startup Professionals Musings

FEBRUARY 1, 2021

First of all, I will admit that there is some risk involved with talking to any potential investors, even with an agreement, just as there is risk in all the elements of your plan, product and market opportunity. Unsolicited proposals or requests for information. Product details in the public domain can never be patented.

Ideas 159

Ideas Tips Technical Review Patents 159

Startup Professionals Musings

FEBRUARY 24, 2019

The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. It usually implies an opportunity to win big, like a lottery, or experience something sensational, like an incredible video or free product.

Marketing 107

Marketing Invest SEM Startup 107

Startup Professionals Musings

MARCH 21, 2020

Too much detail at first contact is just as much of a turnoff as no information. The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I Investors are buying part of the business, not the product or service.

Technical Review 124

Technical Review Statistics Startup Social Media 124

Startup Professionals Musings

JANUARY 27, 2019

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. You should start blogging about your business before you have a product, to test interest and establish your credibility. Add content regularly. Leverage blog content.

Blogging 88

Blogging Search Engine Optimization Web Writing 88

socalTECH

OCTOBER 19, 2011

The game is the third product for Border Stylo, which also makes Glass, a browser add-on for sharing information on web pages, and Retrollect, a mobile app for sharing photos and other information with friends. The game is free. READ MORE>>.

Mobile 150

Mobile Email Web Los Angeles 150

socalTECH

MARCH 2, 2012

It's not an uncommon experience, and one which drove Holden Steinberg and Jason Crilly to start PageWoo (www.pagewoo.com), a service which is aimed at helping businesses create mobile-friendly landing pages for their advertisements. Jason Crilly: We're doing mobile landing pages. What exactly is PageWoo?

Mobile 249

Mobile Startup Advertising Sites 249

Startup Professionals Musings

AUGUST 24, 2022

I paraphrase here the key challenges he identifies, adding my own insights: Marketing ROI requires cross-enterprise information. The current term for all these activities and results online is “ content marketing.” Your priority must always be to offer the right content with the right contacts along the way.

Customer 100

Customer Custom Acquisition Technical Review 100

Tech Zulu Event

OCTOBER 10, 2012

He is the author of various best selling books including Practical Information Architecture, Web Dogma ’06 and Usable Usability. Attendees will learn a method for evaluating and improving products and services in a truly lean and agile way – a way that. Reiss is a world-renowned usability expert.

Culver City 105

Culver City Design Content Writing 105

Both Sides of the Table

DECEMBER 5, 2010

Back then were were looking for the same things users look for today – the “6 C’s of Social Networking&# – Communications, connectedness, common experiences, content, commerce & cool experiences. By the mid-nineties we had the World Wide Web, which gave us a standard way to publish web pages using HTML.

Social Network 297

Social Network Networking Web 2.0 Web 297

socalTECH

JUNE 8, 2009

Woodland Hills-based FatTail , a developer of software tools for publishers to manage their advertising sales efforts, said over the weekend that the firm has launched a new product, PageGage RAFT, which will allow publishers automatically buy search traffic. Pricing on the new tool was not released. READ MORE>>.

Woodland Hills 100

Woodland Hills Outsource Development Services Advertising 100

Startup Professionals Musings

NOVEMBER 12, 2013

In the online world, you need a solid connection between your domain name and your product, brand, or business. Content is king of the road. The site must have more and better content (information presented) than your competitor. The site must have more and better content (information presented) than your competitor.

Social Media 93

Social Media Content Startup Web 93

socalTECH

OCTOBER 16, 2008

Los Angeles-based magnify360, a provider of web page optimization tools, has lauched a new product for optimizing Google AdWords advertising, the firm announced today. Los Angeles-based magnify360, a provider of web page optimization tools, has lauched a new product for optimizing Google AdWords advertising, the firm announced today.

Advertising 100

Advertising Tool Yahoo Google 100

Both Sides of the Table

SEPTEMBER 10, 2012

For example, I have had rigorous debates about the need to crack down on explicit online content – even in the face of lower growth. Another fine line companies are skating is with how much user information they make publicly available. Does it risk disclosing sensitive information that could affect their relationships?”

Blogging 328

Blogging Content Press Startup 328

Startup Professionals Musings

FEBRUARY 15, 2019

Customers go there to check on the details of your offerings and verify that you are not a scam, investors look there to check out your management and sales approach, and suppliers expect to find contact information. Finalizing the web site validates your product plan and sales strategy. Websites do take time to get done right.

Web 76

Web Startup Sites Design 76

InfoChachkie

JULY 16, 2012

As noted in YouTubers Come Of Age – Google Scores A Solid Return On Its Video Development Fund , many YouTube personalities are sensitive to the nature of the ads associated with their content. Such solutions combine the power of a video’s capacity to inform with a direct response ad’s ability to facilitate a desired action.

Customer 226

Customer Custom Entrepreneur Advertising 226

Startup Professionals Musings

JULY 24, 2015

More important, if someone does find your site, the content better be enticing enough for them to come back. Blogging is one of the best ways to do this and build a brand, even before you have a product or service. I see too many investor pitches, and even executive summaries that ramble on for many pages without a clear message.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

socalTECH

OCTOBER 10, 2013

In what is a fairly unusual move, last week, Tradesparq (www.tradesparq.com), a Chinese startup in the area of B2B trade information, said it was planning on setting up its operations here in Southern California, as part of an expansion and scaling of the company. In 2011, we built our site, and in 2012, last year, we started getting content.

Southern California 170

Southern California Startup SoCal CTO Hire 170

Startup Professionals Musings

JANUARY 29, 2017

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. You should start blogging about your business before you have a product, to test interest and establish your credibility. Add content regularly. Leverage blog content.

Blogging 69

Blogging Search Engine Optimization Web Writing 69

Startup Professionals Musings

JUNE 26, 2015

Few investors these days have the time or patience to read a full business plan, so a better way to catch their eye is with a tightly written and well formatted two-page executive summary. Once you have their attention, content is key. Current and past titles don’t convey this information.

Summary 101

Summary Patents Technical Review Competition 101

socalTECH

MARCH 21, 2011

Gordon Gould , the co-founder of SmartPants, talks about the company and how it's applying what he learned founding ThisNext and from a long experience in the social media market to the consumer products goods area--what he describes as Brands 2.0. I knew how to build compelling content online, and to spread the word online.

Web 225

Web Social Media SEO Media 225

InfoChachkie

NOVEMBER 13, 2012

The other is for the content to standalone, allowing a reader to effectively review the slides without the benefit of a speaker's insights. Slides Are Not Art - Compelling images are important, but ensure that your message is not overcome by design and production elements. 9 Steps To Better Slides.

Slides 258

Slides Duarte Santa Barbara RSS 258

Startup Professionals Musings

FEBRUARY 25, 2017

The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. It usually implies an opportunity to win big, like a lottery, or experience something sensational, like an incredible video or free product.

Marketing 67

Marketing SEM Startup Blogging 67

socalTECH

JULY 20, 2011

The firm's CEO and co-founder, Jennifer Sargent , has an interesting background, most recently serving as an executive at Variety/Reed Business Information. As a result, consumers would go away after they hit that information. How have you managed the high cost of creating content? How did you decide to launch HitFix?

News 173

News Entertainment Startup Bertelsmann 173

socalTECH

FEBRUARY 10, 2011

Hamilton Chan is founder of Los Angeles-based PaperLinks (www.paperlinks.com), a new startup which is developing mobile applications which take advantage of QR codes--the 3D barcodes which are cropping up everywhere--to help users marketers go beyond just linking those codes to web pages, but also to power social applications.

Startup 233

Startup Tips Web Platform 233

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. But being best-in-class at online marketing is also a sine qua non to standout from your peer group.

Marketing 379

Marketing Startup SEM SEO 379

socalTECH

APRIL 2, 2014

Our clients are retail, technology, consumer product goods, and other companies who are trying to address challenges with a very complex, digital marketing mix they face every day. As you might imagine, I started as a brand manager in the consumer product goods market. What''s your background, and how did you get into this?

Marketing 196

Marketing Pasadena Platform Email 196

Startup Professionals Musings

SEPTEMBER 5, 2013

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. You should start blogging about your business before you have a product, to test interest and establish your credibility. Add content regularly. Leverage blog content.

Blogging 95

Blogging Startup Search Engine Optimization Writing 95

Startup Professionals Musings

NOVEMBER 8, 2015

Too much detail at first contact is just as much of a turnoff as no information. The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I Investors are buying part of the business, not the product or service.

Technical Review 109

Technical Review Entrepreneur Startup Statistics 109

Startup Professionals Musings

AUGUST 11, 2013

The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. It usually implies an opportunity to win big, like a lottery, or experience something sensational, like an incredible video or free product.

Marketing 99

Marketing Entrepreneur Startup SEM 99

Jason Nazar

AUGUST 15, 2013

Refreshing Content. Each individual piece of content should have its own distinct URL(title tag), and a unique title (H1 tag) for the page that search engines can read and index. Increase the production of your content.It’s a simple formula, go to Google and type in this query site:“ name of your site.com ”.The

Web 61

Web Social Media Content Sites 61