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Web Second, Mobile First

Both Sides of the Table

The titles were: Mobile First, Web Second. Mobile First, Web Second (continued). I know that they really impacted an entire cohort of startups because every company that was coming to pitch me businesses was (is) saying, “I’m a ‘mobile first’ company.” The power of a keyboard.

Web 334
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Covario Targets Mobile Web Sites

socalTECH

San Diego-based Covario , a developer of search engine marketing and search engine optimization software, said today that it has launched a new product focused on creating mobile web sites. According to the firm, its new product--Mobile COntent Optimizer--helps advertisers create mobile-friendly web sites.

Web 154
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Curating The Web Using PublishThis, with Matt Kumin

socalTECH

If you're a web publisher, or even a brand developing your own outreach to customers through a newsletter or microsite, how do you efficiently gather and curate all of the news and information out there? The firm has created a tool which uses software and semantic search to help in the whole process of curating content.

Web 237
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Interview with Michael Schneider, Mobile Roadie

socalTECH

Actually, no thanks to Santa Monica-based Mobile Roadie. Mobile Roadie, headed by Michael Schneider , develops tools that make easy for non-programmers to create their own mobile apps. Describe what Mobile Roadie does? Taylor actually came in through the front door, and just signed up on our web site.

Mobile 239
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PublishThis Enhances Content Curation Tool

socalTECH

PublishThis , the Los Angeles startup headed by Matt Kumin, has enhanced the firm's online, content marketing and curation management tool. The firm said the latest version of its platform is aimed at brands, retailers, media companies, and trade associations, to help them scale their content efforts across digital channels.

Content 171
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Gravity Debuts Content Personalization API

socalTECH

The firm's tools allow web publishers to recommend content to users, while also inserting "sponsored stories" in those recommendations from advertisers. The new API effort extends Gravity's technology into use in mobile applications, tablet apps, in addition to the web. in a Series B funding round in October.

Content 168
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How Epoxy Is Helping Content Creators Make Their Video More Social

socalTECH

Are you a content creator for the web? It turns out, nowadays, creating the content is only a small part of your job description The most successful YouTubers, studios, brands and agencies today are intensely focused on using social media to engage with fans, get that content out there, and grow their audience.

Downey 215