socalTECH

OCTOBER 14, 2019

Our online solution combines both scientific methodology, as well as highly produced, entertaining, professional development content around education and awareness of unconscious bias. The third pillar of our solution, is an ongoing mitigation strategy to make sure a company is achieving diversity and inclusion objectives.

Content 150

Content Training Education Outsource Development 150

Berkonomics

SEPTEMBER 7, 2017

But for now, let me digress to the story of my first hiring decision for my first company, years ago. Way back then, I was managing a small and growing phonograph record manufacturing business (yes, back in original hay day of vinyl records) using independent contractors for both content and production. Comfort, or risk-it-all?

.Net 243

.Net Los Angeles Content Email 243

Both Sides of the Table

MAY 28, 2016

On the good side we had a lot more public “conversations” on Twitter, making it feel like a chat room. On the good side we had a lot more public “conversations” on Twitter, making it feel like a chat room. I love to watch networks evolve, see how crowds gather and communicate and curate and share. Twitter became ephemeral.

Social Media 240

Social Media Snapchat Media Blogging 240

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 135

Social Media Framework Media Metrics 135

Startup Professionals Musings

MARCH 21, 2020

Others will work hard on a business plan, and then mail it indiscriminately to every potential investor they can find on the Internet. Investors are buying part of the business, not the product or service. They only want a quick overview of the product, not detailed features and patent secrets.

Technical Review 124

Technical Review Statistics Startup Social Media 124

socalTECH

JUNE 13, 2019

What's your story and how did you end up founding Pluto TV? It was one of those American dream stories, where my parents sold everything they had, and only had $5,000 in their pocket, quit their jobs, and came here to the united States to pursue a better life for me and my brother. I grew up in Maryland.

Startup 124

Startup Content Demand Netflix 124

Both Sides of the Table

FEBRUARY 18, 2013

By now many of you know the Harlem Shake but what you may not appreciate is the broader trend behind the video and it has mirrored my general views on how TV will work in the future. Global audiences of prosumer video producers will create content that is viewed by global audiences in numbers far in excess of traditional TV.

Startup 380

Startup Media Content Platform 380

socalTECH

OCTOBER 4, 2012

You've got a great idea for a web video series, but how do you learn about how to make that happen, to get distribution, and monetize that video? We teach people how to make web series and video for the web, and specifically for sites like YouTube, and independent networks like Flip and Dailymotion.

Web 187

Web Content Startup Education 187

socalTECH

NOVEMBER 7, 2016

Tell us a bit about what your startup is working on? The way it works, is you take a selfie with iOS or Android, and without extra hardware or attachments or scanning, you can do a voice recording, and using our proprietary artificial intelligence technology, we automatically create a photo-real, virtual self of that person.

Idealab 173

Idealab Artificial Inteligence Startup Ideas 173

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

Both Sides of the Table

MARCH 12, 2016

If you still don’t get Snapchat please read the primer or follow me on Snapchat for a week or two because how I create “stories” on Snapchat is more of a use case for modern media than perhaps some teens use the product so it may resonate more with you what the future could bring.

Snapchat 150

Snapchat Advertising Media Platform 150

Both Sides of the Table

MAY 17, 2011

Having held all of the major operational functions of the fraternity I was ready for “real leadership.&#. I went to undergrad at UCSD, which is not a place known for its Greek institutions and my father grew up in South America and had know idea what a fraternity was. I still do. Easy peasy. He spoke on human terms. At a base level.

Startup 365

Startup Class UCSD Blogging 365

SoCal CTO

NOVEMBER 10, 2009

He has a really interesting background as a product manager and now an entrepreneur. Like many product managers, my background is fairly eclectic. My first job out of school was at one of the early bioinformatics companies in Silicon Valley, working as the head of technical services. What are you working on now?

Product 150

Product Entrepreneur Social Media Google 150

socalTECH

APRIL 14, 2011

What's the whole story behind StockTwits and how it came about? I remember saying that I just don't get it, even though they had a great story. Howard Lindzon is CEO and Co-founder of StockTwits (www.stocktwits.com), the financial micro-messaging service. Through Howards investment in betaworks, he also owns early shares in Twitter.

Ideas 248

Ideas Web Startup Content 248

Tech.Co

JANUARY 15, 2018

Over the next few months we will work closely with the team at MVF to ensure a successful transition as the organization continues to build Tech.Co Over the next few months we will work closely with the team at MVF to ensure a successful transition as the organization continues to build Tech.Co Most importantly, we like them.

Media 175

Media News Organization Content 175

Both Sides of the Table

FEBRUARY 28, 2018

There has always been tension between CPG (consumer packaged goods) companies and the retailers who sell their products to consumers. If a consumer will pay a fixed price for a product or service then the battle over who gets the margin in any sale is between the person who merchandises a product and the person who manufactures it.

Product 296

Product Course Customer Custom 296

Tech Zulu Event

NOVEMBER 16, 2013

Turn on your phone and look at the productivity folder. You’ll be more productive within three weeks time. We discuss productivity, emails, communication, and the dynamics of the team. Three, maybe four apps; each with their own learning curve and rules of engagement. We’ve all been there. Introducing Fetchnotes.

Product 99

Product Ideas Email Organization 99

socalTECH

JUNE 30, 2010

Tell us the story behind Stroome and how it came about? My partner is a documentarian and reports for the New York Times, Time, and Newsweek, and was given a story to write about for the New York Times, about the sounds that fish make , for their Science section. We grew out of an interesting use case. It ran in April of 2008.

Journal 187

Journal USC News Startup 187

socalTECH

JULY 23, 2013

You are making business relationships and new friendships constantly. You might interact with many other people, and you make new friends and relationships. Is there any feature of the product which has made it so viral? Justin Mateen: There''s nothing inherently viral about the product. How did Tinder come about?

Mobile 245

Mobile Southern California News Snapchat 245

Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Think about how you can project the voice you want, and make sure it is consistently used by all team members across all platforms used. Incorporate brand personality and voice.

Social Media 96

Social Media Media Marketing Metrics 96

Startup Professionals Musings

FEBRUARY 1, 2019

In today’s world of constant change and information overload via the Internet, content marketing and branding are often more important to success than product quality or technology. Actively lead conversations, as well as real listening. That means they want to see you as a leader, with innovative ideas and a real point of view.

Social Media 73

Social Media Customer Custom Mobile 73

socalTECH

MARCH 21, 2011

Gordon Gould , the co-founder of SmartPants, talks about the company and how it's applying what he learned founding ThisNext and from a long experience in the social media market to the consumer products goods area--what he describes as Brands 2.0. Every time we sell a bottle, we make a matching nutrient grant to someone in need.

Web 225

Web Social Media SEO Media 225

InfoChachkie

FEBRUARY 15, 2018

I love origin stories. Our team was comprised of mostly graduate students, and I had already graduated and working in the footwear industry for Deckers Brands. Our team was comprised of mostly graduate students, and I had already graduated and working in the footwear industry for Deckers Brands. What was the company’s genesis?

Santa Barbara 169

Santa Barbara Technology Research Organization 169

Both Sides of the Table

FEBRUARY 9, 2016

There was so much great content at the Upfront Summit but I think one held a special place in minds of most people I talked to – our panel on diversity led by my partner Hamet Watt (<– what? We want to partner with you to make money.” We should do more to fix it, even if it takes time and hard work.

Technical Review 150

Technical Review Startup Course Entrepreneur 150

Startup Professionals Musings

NOVEMBER 8, 2015

Others will work hard on a business plan, and then mail it indiscriminately to every potential investor they can find on the Internet. Investors are buying part of the business, not the product or service. They only want a quick overview of the product, not detailed features and patent secrets.

Technical Review 109

Technical Review Entrepreneur Startup Statistics 109

socalTECH

JUNE 5, 2012

We then take that information and find trends and metadata, and all that content and sharing, and use it to drive e-commerce, and to design and manufacture apparel products. I started with a men's apparel brand doing marketing, creative, and branding, and worked on everything from production to design and manufacturing.

Startup 182

Startup Commerce Design Media 182

socalTECH

MARCH 28, 2019

Earlier this month, the annual Montgomery Summit conference was held in Santa Monica, including a special portion of the conference dedicated to the Rise of the Female Entrepreneur. The summit is now associated with March Capital Partners (www.marchcp.com). What's your role at March Capital? I went to business school in between all of that.

Capital 162

Capital Entrepreneur Invest Artificial Inteligence 162

InfoChachkie

AUGUST 4, 2014

Kurt and his crew can make these, and about 35 of other once-in-a-lifetime treks, a reality. A version of this article previously appeared on Forbes. Kurt Kutay, Founder and CEO of Wildland Adventures , believes that "luxury adventure travel" does not have to be an oxymoron. Ever fantasized about climbing Mt.

Entrepreneur 187

Entrepreneur Startup Social Media Resource 187

socalTECH

SEPTEMBER 29, 2011

Earlier this month, Los Angeles-based LifeCrowd (www.lifecrowd.com) unveiled its service to help connect people with real life activities. How we are doing this, is we are connecting users with real, local experts. What's the story on how you started the company? Bong Koh: We started at the end of April.

Startup 271

Startup CTO Coach Activity Software Review 271

Startup Professionals Musings

SEPTEMBER 24, 2014

Others will work hard on a business plan, and then mail it indiscriminately to every potential investor they can find on the Internet. Investors are buying part of the business, not the product or service. They only want a quick overview of the product, not detailed features and patent secrets.

Entrepreneur 119

Entrepreneur Technical Review Statistics Startup 119

Eric Greenspan

MAY 25, 2010

Today, we don’t buy radio, we make it and we don’t just make it, we make it work. While my play on words may lead many of those that know me to chuckle, I’m very serious when I say we “make radio work.&# Our shows have Make It Work in their title, our call-in number is 877.MAKEITWORK,

Social Media 220

Social Media Media Blogging Social Network 220

socalTECH

MAY 21, 2013

Before that, I was running product at Spotrunner. I was pretty skeptical about the firm at first, but then I started talking with folks and getting to know the team, and saw how much revenue they were driving, and decided to make the leap. Our whole product and technology team is about 500 people. How big is YP?

Technical Review 223

Technical Review Glendale Advertising Google 223

socalTECH

AUGUST 27, 2014

What''s the story behind the company? We had worked at another organization together in online marketing, and learned every aspect of the business, from closing new deals, on-boarding new clients, to building media plans. What is ConsumerTrack all about? Brett Rossman: ConsumerTrack is a performance-based, online marketing company.

Startup 239

Startup El Segundo Marketing Media 239

socalTECH

JULY 16, 2012

With the proliferation of social media, how do you--as a brand--manage all of those various websites, content, and media? Los Angeles-based Fliptu (www.fliptu.com), headed by Jeremy Gocke , thinks it has this figured out, by providing a central place to access a brand's content, across social networks. The numbers tell the story.

Social Media 268

Social Media Media Social Network Seed Funding 268

Both Sides of the Table

APRIL 30, 2011

In the IAB study that revealed the graph above, brand advertisers indicated that their number one objective in online advertising was “creating awareness&# followed by “creating purchase intent&# or “likelihood to recommend&# the product. They first started in 1994 and are therefore almost as old as the Web itself.

Advertising 352

Advertising Media Social Media Screening 352

Xconomy

NOVEMBER 10, 2016

But the request this time was different: could we urgently help make realistic screen displays for a big Hollywood science fiction movie that was just about to start shooting? But just based on the working title (“Story of Your Life”) I wasn’t even clear that this movie was science fiction, or what it was at all.

Hollywood 81

Hollywood Startup Screening Writing 81

socalTECH

FEBRUARY 10, 2011

Hamilton Chan: PaperLinks' mission is to hyperlink the real world. My hypothesis, is that hyperlinks are migrating into the real world, and that the world is moving past the web browser on the desktop to retrieve information. Information retrieval on-the-go is coming to a world near you, and PaperLinks wants to make that possible.

Startup 233

Startup Tips Web Platform 233