SoCal CTO

AUGUST 4, 2011

SEO for Startups )? What special data, content, APIs, etc. Major Phases / Major Features - What are the major features in the major phases for the product? Do you transact immediately or on delivery of some product or service? SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

SEO for Startups )? What special data, content, APIs, etc. Major Phases / Major Features - What are the major features in the major phases for the product? Do you transact immediately or on delivery of some product or service? SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed?

Develop 384

Develop Development Startup SEO 384

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

Technical Review 384

Technical Review SEM SEO Marketing 384

SoCal CTO

NOVEMBER 10, 2009

He has a really interesting background as a product manager and now an entrepreneur. Like many product managers, my background is fairly eclectic. That's where I learned I enjoyed interacting with customers and working with development teams to build and launch products. Tell me a bit about your background. How did it help you?

Product 150

Product Entrepreneur Social Media Google 150

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. You spend the months influencing the influencers.

Social Media 102

Social Media Media Product Metrics 102

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Of course once submitted you could send out links to your friends and ask them to upvote your content and that would help.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

APRIL 29, 2019

Equally important, if someone does find your site, your content must stand out above all similar sites, to keep visitors engaged, close a sale, and get customers to return. One of these is blogging, to let people know about your brand, provide links to supportive articles, and generate back-links to your content from other sites.

Blogging 85

Blogging Search Engine Optimization Writing SEO 85

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. You spend the months influencing the influencers.

Social Media 135

Social Media Framework Media Metrics 135

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Marty Zwilling.

Paid Search 90

Paid Search PPC Organization SEO 90

Both Sides of the Table

AUGUST 23, 2010

And to give credit where it’s due (in addition to the content that Fred producers) a lot of the discussion works well because of the Disqus commenting platform. I wish every blog used Disqus and I wish every website that syndicated content would create an integrated commenting thread the way that Business Insider does.

Blogging 301

Blogging SEO Startup Writing 301

socalTECH

MARCH 16, 2015

It''s a new world out there for content creators on YouTube, who are now able to create their own--often substantial--following. But, how do you pay for that content and creativity? David Kierzkowski: We''re the first, and the leading marketplace that connects YouTubers to brands for product and service endorsements.

Content 100

Content Platform Startup Marketing 100

socalTECH

MARCH 21, 2011

Gordon Gould , the co-founder of SmartPants, talks about the company and how it's applying what he learned founding ThisNext and from a long experience in the social media market to the consumer products goods area--what he describes as Brands 2.0. I knew how to build compelling content online, and to spread the word online.

Web 225

Web Social Media SEO Media 225

Both Sides of the Table

APRIL 4, 2011

I was recently talking with a startup company who wanted me to try their product. I’m a big believer in product stability & performance before adding too many features. How many adds came through organic SEO? If you have multiple versions of your product, how many are web vs. mobile? SEO is seldom “free.”.

Metrics 346

Metrics Startup SEO Customer 346

SoCal CTO

DECEMBER 9, 2009

The mess really comes from a developer who was willing to get started on a product that was not fully thought out. SEO for Startups )? What special data, content, APIs, etc. Of course, we’ll also discuss the details of the product itself. A lot of the product discussion feeds off the answers to this conversation.

Software Development 292

Software Development Develop Development Startup 292

Tech.Co

MAY 31, 2023

However, if you run ads on YouTube, or are in the market for more advanced features like content targeting and custom reporting, you'll need to fork out a little more for Zoho Social's Professional or Premium plans. The email marketing platform lets you create tailored email content with templates and a drag-and-drop builder.

Tool 131

Tool Startup Software Review Technical Review 131

Startup Professionals Musings

AUGUST 9, 2018

Even more disappointing are other statistics that show most websites that do exist have a very low “conversion rate,” or ratio of visitors to the site versus ones who meet your goal of buying a product or signing up for a newsletter. Find your niche and highlight how your product meets the customer’s exact need, and is the best in the world.

SEO 53

SEO Tips Newsletter Statistics 53

Startup Professionals Musings

JULY 24, 2015

More important, if someone does find your site, the content better be enticing enough for them to come back. Blogging is one of the best ways to do this and build a brand, even before you have a product or service. Each can be linked directly into your site domain name for maximum SEO impact.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Both Sides of the Table

APRIL 23, 2011

Mike built a white label product that let large publishers leverage text based ads by building their own marketplace rather than using Ad Words. The first phase was just getting all the content online via YouTube. He is starting to see this occur in sites that are verticalizing content. ESPN, Forbes, AOL were customers.

Capital 265

Capital Venture Capital Veoh Startup 265

Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. You spend the months influencing the influencers.

Social Media 96

Social Media Media Marketing Metrics 96

SoCal CTO

DECEMBER 7, 2009

SEO for Startups and Negative Customer Acquisition Costs ) and, of course, the product itself. Normally the product is defined as a web site. Most founders are fairly passionate about the features and functions of the web site, iPhone application, Facebook application, or whatever web application represents the product.

Web 150

Web Sites Email HTML 150

Startup Professionals Musings

OCTOBER 3, 2012

In the online world, you need a solid connection between your domain name and your product, brand, or business. Content is king of the road. The site must have more and better content (information presented) than your competitor. The site must have more and better content (information presented) than your competitor.

Startup 96

Startup Social Media Content Paid Search 96

socalTECH

APRIL 14, 2010

Working with brand partners and viewers, they find that we're providing the content they need in terms of readers and brand partners, such as getting to moms interested in the green movement, moms specifically interested in beauty products, etc--where they can create a more intimate relationship with readers. READ MORE>>.

Networking 230

Networking Social Media Startup Search Engine Optimization 230

socalTECH

FEBRUARY 23, 2009

San Diego-based Newsforce (www.newsforce.com) is a startup which is looking to take advantage of the hunger of the newspaper and media business for revenue, and has created a product which takes press releases and commercial content, and inserts them onto news sites in "sponsored content" blocks. We call it storytelling media.

News 124

News Advertising Press Sites 124

Both Sides of the Table

MARCH 25, 2016

So when Sam Rosen came to me with the idea of disrupting storage with a product that is priced cheaper than existing incumbents and he could build a product that is a better service I was intrigued. The metrics were good but we wondered how much better they would be when we expanded our product. Market Structure.

Startup 150

Startup Marketing Study SEO 150

Startup Professionals Musings

NOVEMBER 12, 2013

In the online world, you need a solid connection between your domain name and your product, brand, or business. Content is king of the road. The site must have more and better content (information presented) than your competitor. The site must have more and better content (information presented) than your competitor.

Social Media 93

Social Media Content Startup Web 93

Tech.Co

FEBRUARY 8, 2018

I had a chance to catch up with Gary and talk about the state of entrepreneurship, trends in SEO, and how people can find their voice to start Crushing It. How will voice assistant devices change the game for advertisers/marketers and SEO rankings? Gary will be keynoting on Tuesday, February 13th at 5:45pm at the Tampa Theatre.

Startup 70

Startup Search Engine Optimization SEO Tips 70

Startup Professionals Musings

JUNE 13, 2015

These give good customer connection and SEO. Integrate your social media content with some traditional media. Lon references one Fortune 500 company he worked with which accumulated more than 19 million friends, all chatting about its products. Traditional marketing is sales-focused, one-way push.

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

OCTOBER 3, 2010

Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. This is NOT the same as Search Engine Optimization (SEO). It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

socalTECH

OCTOBER 14, 2011

Well, Los Angeles based Near Networks (www.nearnetworks.com) is looking to both reach customers online, and avoid the tacky, lousy production of typical small business ads, with a new service. Sam Rogoway: Near Networks is a national production studio that creates online videos for local businesses across the country.

Networking 150

Networking Search Engine Optimization Product Startup 150

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. You spend the months influencing the influencers.

Social Media 62

Social Media Media Metrics SEO 62

socalTECH

MARCH 2, 2010

Alec Shankman is CEO of Santa Monica-based Gotcast (www.gotcast.com), an online site focused on casting of actors for television shows, movies, and other productions. Alec Shankman: It's an interesting space, because a lot of folks came out and tried to blend technology and Hollywood by creating content portals.

Hollywood 252

Hollywood Startup Sites SEO 252

Startup Professionals Musings

DECEMBER 1, 2013

These give good customer connection and SEO. Integrate your social media content with some traditional media. Lon references one Fortune 500 company he worked with which accumulated more than 19 million friends, all chatting about its products. Traditional marketing is sales-focused, one-way push.

Social Media 103

Social Media Media Marketing Startup 103

Tech Zulu Event

NOVEMBER 11, 2013

One aspect of this past summer’s Silicon Beach Fest (SBF) I personally enjoyed, among everything else presented that weekend, was learning all about the new multi-channel networks available to showcase online content. Online content isn’t a small market, nor is it going away anytime soon.

Hollywood 100

Hollywood Screening Ideas Entertainment 100

socalTECH

OCTOBER 25, 2012

That's because there isn't a product tailored to them. I spent probably the first six months of RecycledBride in creating lots of content. The easiest way to do that, was to become a resource for great content. While I was doing that, I was learning about social media, about SEO, about gorilla marketing, and so on.

Startup 236

Startup Education Acquisition Funding 236

Startup Professionals Musings

DECEMBER 23, 2017

These give good customer connection and SEO. Integrate your social media content with some traditional media. Lon references one Fortune 500 company he worked with which accumulated more than 19 million friends, all chatting about its products. Traditional marketing is sales-focused, one-way push.

Media 59

Media Marketing Social Media Resource 59

Jason Nazar

AUGUST 15, 2013

Refreshing Content. Each individual piece of content should have its own distinct URL(title tag), and a unique title (H1 tag) for the page that search engines can read and index. Increase the production of your content.It’s a simple formula, go to Google and type in this query site:“ name of your site.com ”.The Search Engines.

Web 61

Web Social Media Content Sites 61

Startup Professionals Musings

APRIL 15, 2010

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. You should start blogging about your business before you have a product, to test interest and establish your credibility.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48