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Social proof is defined as “looking for others to guide our decisions&# and is also one of the most important techniques in acquiring customers in your company. Salesforce.come is brilliant at marketing heroes and I think Marc learned it in turn from Oracle. We would take every day users from our customer base and make them heroes.
Culver City-based DataScience.com , a developer of data science software led by serial entrepreneur Ian Swanson, has been acquired by Oracle , the companies said on Wednesday. Oracle said it will add DataScience.com's platform to its Oracle Cloud, to allow its customers to "fully utilize" machine learning.
CoreSite Realty Corporation , which operates data centers across the United States, said today that it has connected its Los Angeles Campus to the Oracle Cloud, via Oracle's Cloud Infrastructure FastConnect program. CoreSite did not say how much it charges for that low latency access to the Oracle Cloud. READ MORE>>.
And of course the most successful technology companies: Google, Facebook, Salesforce.com [duh], Oracle, Microsoft all have loads of sales people. The most important way to sell a product for an early-stage business (or frankly any stage) is to have strong referenceable customers. How do you get referenceable customers?
San Diego-based MindTouch , a developer of software-as-a-service tools to help companies create self-service, customer support sites, has raised $12M in a Series A funding. MindTouch's software provides customer support search tools, product information, and more to end users. READ MORE>>.
In this interview, Mark discusses how his experiences at Oracle, eHarmony and the Rubicon Project contributed to the creation of his latest venture, SteelHouse Media. 4) Did I read correctly that you were part of the original development team for Oracle Financials? When I joined Oracle, they were essentially ‘the Google’ of their time.
This is important because the customers they serve (the red line) demand a product that meets their complex requirements. So the startups tend to focus on totally new customers. Often the startups are actually serving a slightly different kind of customer or a slightly different market need. Incumbents feel threatened.
Vora is the CEO of Acrolinx, and also had served as entrepreneur-in-residence at Foundational Capital, as well as a VP at Oracle and Adobe. Vora also founded Oblix, which was acquired by Oracle, and sits on the boards of Get Satisfaction and NextPrinciples, among other positions.
I see way too many startup founders who don’t have experience in selling and probably don’t feel that comfortable going to customers and asking for orders. Spending time selling to customers is the best way to find out what their problems are and how good your solution currently is at mapping to their needs.
MellMo said the office will serve its customers in the region in the retail, automotive, pharmaceuticals and consumer technology industries. Roambi said the new office will be headed by Sean Luangrath, who has previously served at Apple, PeopleSoft, and Oracle. READ MORE>>.
Whenever I heard why we didn’t feel a sales process at an important customer was going well (or if we lost) I would get involved myself. They are as good at selling you as they are at selling your product to customers. Customer also buy social proof because others are acting as strong references.
As a CEO you never stop needing to go on sales calls (or to work the phones in telesales or customer support) and ceasing to do this as your company grows because you’re focusing on investors, recruiting, PR or whatever is a mistake. I also make visits to senior level customers of portfolio companies with which I’m involved.
The firm says its customers include Comcast, MetLife, Nike, Oracle, Time Warner Cable Media Sales, NBC Universal, Stanley Black & Decker, and Principal Financial Group. The firm did not say how many employees it is looking to hire. Spotlight's software is used to automate corporate ticket management by corporations. READ MORE>>.
Spotlight said its customers now include Comcast, MetLife, Nike, Oracle, Time Warner Cable Media Sales, NBCUniversal, Stanley Black & Decker, and Principal Financial Group. Spotlight is led by Tony Knopp, who, along with his co-founders, was previously at Stubhub. The company is backed by POint Judith Capital. READ MORE>>.
Spotlight said that Penske uses approximately 4,000 ticket assets annually to build relationships with customers and prospects, via major and minor league sports events in the Philadelphia area. Spotlight's software is used by corporate customers, such as Nike, Oracle, NBCUniversal, and others. READ MORE>>.
In my role as a business advisor, I often see well-meaning entrepreneurs try to be everything to everyone, which results in many things done poorly, and few totally delighted customers. People are confused by multiple messages, and employees are frustrated trying to personalize customer experiences.
SpotlightTMS said that customers using its software now include such companies as Google, Comcast, MetLife, Nike, Oracle, and NBCUniversal, among many others. READ MORE>>.
Whenever I heard why we didn’t feel a sales process at an important customer was going well (or if we lost) I would get involved myself. They are as good at selling you as they are at selling your product to customers. Customer also buy social proof because others are acting as strong references. They’re in beta).
Let’s assume you run a Customer Support software company. Do you simply begin by asking, “I’d love to understand what your objectives are in customer support? You need to identify a customer problem and talk about how your solution meets the needs of that problem. Where are your current pains?&#.
Shouldn’t you just hire the most senior guy you can out of Oracle, Salesforce.com, Microsoft, EA or whatever your relevant industry is? He felt that we didn’t price correctly and he didn’t want to see customers until he had a grip on it. So what if you’re already a mid-stage startup. Not so fast. WTF!! ?? !!
Currently, we have over a thousand customers, with customers ranging from anywhere from 100 employees to clients with more than a 100,000. Most of the top 100 cities and counties in the country are our customers, and twenty out of fifty states run all their recruiting and HR through our system.
and international field operations, to build out its ecosystem of technology and system integration partners, for its product roadmap, and customer service. According to the company, it will use the new funding round to expand its U.S.
During your venture’s early stages, each partnership, fundraising round and new customer results in incremental revenue, capital and greater propagation of your company’s technology. Approximately a year later, the company’s revenues had grown significantly and there were no chest bumps after we finalized a multiple six-figure sale to Oracle.
Bettencourt previously was Founder and Managing Partner of management consulting firm Propelus; she also served as SVP of Customer Solutions at Accruent, and was at Oracle, ChannelPoint (now Trizetto), and J.D.
One of the startup areas where we've been seeing renewed activity in the last few months is in the enterprise software space--specifically, in software-as-a-service applications targeted at corporate customers. I'd used every CRM tool out there--Oracle, Siebel, PeopleSoft--you name it, I've used it. Our customers really like that.
The meeting will be held at Oracle's Santa Monica office. IBM Watson) and illustrate why organizations need to develop Sales Professionals who can use these types of solutions for a best fit customer experience and Steve Sanders of LinkedIn to discuss the importance of working social into your sales process!
Excited about Oracle Open World? I’ve been invited to attend this year by Dun & Bradstreet to learn about how their data solutions power the Oracle Cloud Platform. . How can you convert more of them into profitable customers?” ” So where are your customers and what are they talking about? .”
You no longer work for Google, Oracle, Salesforce.com or McKinsey where everybody calls you back. Your customers don’t care that you went to Stanford, Harvard or MIT. You had no idea how important that brand name was until you left it behind. It’s just you now.
We are looking at a market which is primarily mid-level, where they are too big for using Quickbooks as their solution, but they''re not big enough to use an Oracle or SAP. We are looking at commercial business services, those businesses who in turn also have customers who are businesses. They''re left in the middle ground.
As a first-timer at Oracle OpenWorld , I’ve been quite impressed by the sheer number of people thronging Howard Street, Moscone Center and the local San Francisco area in business-suits and professional attire. Kevin Akeroyd , GM & SVP of Oracle Marketing Cloud and their own Matthew Collins , SVP of Global Marketing.
And aside from having great market power (the main reason for Twitter to own the client and the customer) advertising is one of the primary reasons that I believe Twitter needs to own the client applications. Often these were things that would make Salesforce more competitive vis-a-vis Oracle and Microsoft.
We now have over 400 customers of our product, and a good majority of the Fortune 500 and Fortune 1000 using it to put a completely new face on their important data, and using it to get that out into the hands of their employees. How do customers use your product? Or, it can come directly out of a database.
One way to do so is to ensure that when your customers share their experiences with your products and solutions, they do so with the passion and intensity of a soulful kiss. We decided to shake things up and take a risk at the biggest data management summit, attended by multi-billion dollar corporations, including IBM, Oracle and Informatica.
There are many silos, and several big players (Adobe, Salesforce, Oracle, etc.), but I''m eager to see an emerging company or companies tie the silos together, so that large enterprise customers can utilize a unified marketing cloud offering. My hunch is data aggregation is key.
I tapped my friends at big tech companies (Salesforce, Google, Oracle). I like to debate with them how they will land customers and how they deal with the press. Of course I went through normal other channels of deal flow. I spent time on college campuses. I asked for intro’s from entrepreneur friends. I attended events.
So, to combat that position, Andrew said he and his partner were highlighting that they offer higher-quality work and, aside from doing strong work for customers, don't have any ulterior, hidden motivations. Focus on building a truly great product and offer it to your customers with great service to back it up.
That means evaluating third-party market research, getting real customer feedback from prototypes, and listening to concerns of successful executives in the same business area. “I In reality, building a solution won’t make it connect with customers, manage competition, or communicate and proselytize the offering in the industry.
I tapped my friends at big tech companies (Salesforce, Google, Oracle). I like to debate with them how they will land customers and how they deal with the press. Of course I went through normal other channels of deal flow. I spent time on college campuses. I asked for intro’s from entrepreneur friends. I attended events.
Todd Davis: I''m a veteran of Oracle, and had been CEO of an equipment finance company for the construction industry globally. Your customer base is in an age old industry, not known for rapid technology adoption - how have you found reception to your product? That''s leading to rapid conversion in our customer target base.
We've essentially provided a customer a single interface, where they can create and analyze their international presence. In addition to that, we provide the ability of customers to review that with analytics. Who would be the typical customer for this service? Idris Manley: It's interesting. How did you start NativeTung?
That means evaluating third-party market research, getting real customer feedback from prototypes, and listening to concerns of successful executives in the same business area. “I In reality, building a solution won’t make it connect with customers, manage competition, or communicate and proselytize the offering in the industry.
Yet the value of real relationships, as with consumer customers, has become critical to your business services growth and success. Here is my list of some key recommendations to help you get your fair share of business: Customize and personalize every communication you can.
Keep these balanced and aligned between people (customers, employees) and process (quality, service, revenue), and keep the scope realistic (eliminating world hunger is too broad). Your team, customers, and investors will all be confused, leading to a lose-lose situation. Limited goals and priorities. Segment the opportunity.
Keep these balanced and aligned between people (customers, employees) and process (quality, service, revenue), and keep the scope realistic (eliminating world hunger is too broad). Your team, customers, and investors will all be confused, leading to a lose-lose situation. Limited goals and priorities. Segment the opportunity.
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