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5 Strategies To Thrive Despite Information Overload

Startup Professionals Musings

Every business leader I know is overloaded with data these days, with a wealth of new business tools, social media channels, and countless emails and text messages. Your first challenge is to decide what information and why it is relevant to your business. Filtering: discarding information beyond your capacity.

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How powerful has new media advertising become?

Berkonomics

We think of media advertising as either paid or free – placed by paying a fee or by a PR firm or by you at no placement cost, especially when you provide editorial content beneficial to the publisher. But now there’s new media…. And here’s the most powerful new media model. The post How powerful has new media advertising become?

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Here are tricks to find yourself on social media.

Berkonomics

There is so much information being shot at us daily via social media streams that we should monitor and control that which pertains to our business – and do so with some level of expertise. There are tools to inform you when your company name or personal name is mentioned. Finding your needle in the haystack. Be where they are.

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6 Information Surges Raise Huge Startup Opportunities

Startup Professionals Musings

Virtual living: the rise and growing dominance of social media. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Use internal collaboration platforms, then extend to online customers through your website, blogs, and social media.

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53 Questions Developers Should Ask Innovators

TechEmpower

Will you validate new members’ email addresses and/or phone numbers? How much member profile information do you need before allowing a user to register? How are you using geographic information? Do you need to process user-contributed media? Do they generate emails or push notifications? Are they dismissable?

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The Power of Twitter in Information Discovery

Both Sides of the Table

Right now the most important role to hire in Twitter would be a seasoned marketing professional who could proactively change the conversation about Twitter and educate people about its significance as an information sharing tool. They need a stronger campaign about consumption rather than sending Tweets.

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Social Bluebook was hacked, exposing 217,000 influencers’ accounts

TechCrunch LA

A social media platform used to match advertisers with thousands of influencers has been hacked. Social Bluebook, a Los Angeles-based company, allows advertisers to pay social media “influencers” for posts that promote their products and services. He said affected users will be informed of the breach by email.