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Web Second, Mobile First

Both Sides of the Table

The titles were: Mobile First, Web Second. Mobile First, Web Second (continued). People forgot that Fred also wrote “Web Second.” ” So I’ve had to encourage an entire cohort of startups that I’ve met not to ignore the power of the web. Thus I endorse Web Second. then mobile is awesome.

Web 334
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7 Ways To Improve Return On Your Marketing Investment

Startup Professionals Musings

Indeed, while the rules and technologies for lead generation have changed, Forrester and other experts still see it as the most effective way for businesses with limited budgets to maximize their return on marketing investment (ROI). One of these experts, David T. Cold calling.

Marketing 114
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SaaS Is Dead, Long Live Software

InfoChachkie

Software terminology is stubbornly not following a similar evolution. It’s high time we kill the term Software As A Service (SaaS) and call it what it is – software. Even Salesforce abandoned it’s silly “No Software” tagline, after the company had to explain in 2015 that it meant, “No legacy software, just cloud software.”.

SaaS 113
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6 Cost-Cutting Recommendations For New Entrepreneurs

Startup Professionals Musings

Now you can do it for free, or a few hundred dollars, with one of the many web building tools available, like Shopify or Weebly. Gone are the days of required $50K computer servers onsite, with big software license fees up-front. Minimize investment in prototypes and tooling. Savings here can easily reach another $10K per month.

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The Very First Startup Founder You Need to Invest in is You

Both Sides of the Table

This week I wrote about obsessive and competitive founders and how this forms the basis of what I look for when I invest. I had been thinking a lot about this recently because I’m often asked the question of “what I look for in an entrepreneur when I want to invest?” I had invested in myself for years.

Startup 409
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The Changing Venture Landscape

Both Sides of the Table

On the one hand, you’re over paying for every investment and valuations aren’t rational. And the truth is that several entrepreneurs prefer it this way. That used to be called A-round investing. The biggest change for us in early-stage investing is that we now need to commit earlier. dot-com bonanza.

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Eight Repeat Entrepreneurs To Watch In SoCal

socalTECH

One complaint we sometimes hear from venture capitalists visiting Southern California for the first time, is the difficulty of finding experienced entrepreneurs and executives. socalTECH.com has mined its proprietary database of high tech companies and entrepreneurs and identified just a few of the repeat entrepreneurs to watch in the region.