Both Sides of the Table

AUGUST 8, 2009

The “more traction&# feedback is a very typical scenario is a down market economy like the one we’re in. It’s marketing 101 for tech companies in terms of how you market to customers. Sales owns the former, the latter get marketing emails so you’ll be top of your prospects’ minds.

Venture Capital 309

Venture Capital Guide Startup Technical Review 309

Both Sides of the Table

APRIL 1, 2020

In our business lives we’re having to deal with decisions that could have lasting impacts on our companies without any compass to guide us in the direction we’re heading . It feels a bit like choosing a fork in the road amidst dense fog and with nobody to guide us what to do. It was the thoughtful response of an empathetic leader.

Demand 215

Demand Guide Customer Custom 215

Both Sides of the Table

MAY 24, 2021

The Valley has obsessed with a quick up-and-to-right momentum story because we were thought to live in “winner take most” markets. But markets have changed and I think investors, founders and experienced executives who want to join later-stage startups can all benefit from playing the long game. It literally drove FOMO.

Venture Capital 363

Venture Capital Capital Funding Startup 363

socalTECH

NOVEMBER 8, 2012

But, what we are doing, is looking at how people travel and what modern tools we can provide to make the experience better, in the form of travel guides and things like that. Our first set of products started rolling out in May, and are a set of travel guides for children. What have you learned so far about the mobile market?

Guide 232

Guide Framework Mobile Startup 232

Startup Professionals Musings

SEPTEMBER 11, 2023

I refer back to the classic book, “ A Crowdfunder’s Strategy Guide ,” by Jamey Stegmaier, one of the biggest thought leaders on crowdfunding, and who has also run several successful Kickstarter projects, that together have raised many millions of dollars. billion globally by 2030, but that doesn’t mean it’s easy.

Startup 100

Startup Equity Entrepreneur Demand 100

Startup Professionals Musings

MAY 30, 2021

Foursquare is good example of a modern hyperlocal site, which describes itself as “50% friend-finder, 30% social city guide, 20% nightlife game.” Without users, business owners aren’t going to waste time promoting and marketing their content to your users. It also shows how such a website can scale by adding new cities.

Startup 144

Startup Sites Content Sales 144

Both Sides of the Table

OCTOBER 26, 2014

But of course it’s hard to advise people that they should do PR without a guide to how to do it on the cheap or how to do it at all. It’s why in this article I advise that people “market today not futures” because you don’t want your playbook in the hands of the competition. When to start PR?

Press 319

Press Startup Writing Training 319

Startup Professionals Musings

DECEMBER 26, 2020

I refer back to the classic book, “ A Crowdfunder’s Strategy Guide ,” by Jamey Stegmaier, one of the biggest thought leaders on crowdfunding, and who has also run several successful Kickstarter projects, that together have raised many millions of dollars. Startups need to build a large passionate group of fans before the campaign.

Startup 151

Startup Equity Funding Demand 151

Startup Professionals Musings

OCTOBER 6, 2021

A real business leader must have a set of guiding values and morals, which set your reputation in the mind of others, and improve your self-leadership perception. In many cases, the challenge may just be your ability to market yourself, and what you know. Solidify and demonstrate your personal values.

Entrepreneur 132

Entrepreneur Course Satisfaction Guide 132

TechCrunch LA

FEBRUARY 20, 2019

Capitalism is fundamentally about timing, since market competition is about finding opportunities before others. Anyone who has worked in a large company further knows that timing a product launch or a new marketing strategy has more to do with internal politics than reading market forces. When should you start a company?

Venture Capital 202

Venture Capital Startup Technical Review Invest 202

Both Sides of the Table

JANUARY 23, 2011

This post is a short guide to what I’ve learned: 1. PR isn’t something that can be delegated – The other thing that tech execs often want to do is to delegate the PR to their marketing person. It’s the best marketing ROI in my opinion. I write on my blog how I think in my head.

Startup 349

Startup Writing Press Blogging 349

InfoChachkie

JUNE 16, 2016

marketing, finance, sales, etc.). Comm 166 Marketing Communication. Contrary to conventional wisdom, success as a millennial entrepreneur does not require that you become proficient in writing commercial-quality software code. Writing / English / Public Speaking. Writ 105PS Writing for Public Speaking.

Entrepreneur 100

Entrepreneur Class Course Writing 100

Both Sides of the Table

JANUARY 17, 2011

So I thought I’d write a post about how I drive my personal creativity. (A The key is channeling what you learn when you drive onto paper for retention purposes so you have to write it down soon afterward. When I write a blog post I often see the words before I write them. These are all creative processes.

Writing 356

Writing Startup Ideas Summary 356

SoCal CTO

MARCH 18, 2010

My management book, Ignited, was released in 2007 and serves a guide and champion for middle managers. In addition to we’re taking GumGum and their very cool advertising opportunities to market. Vince: In addition to my management writing I’ve interview many CEOs and innovators. Example here: [link]. The client has to win.I

Startup 225

Startup Los Angeles Social Network Twiistup 225

Berkonomics

MAY 29, 2014

Included in a business plan are financials, competitive landscape, marketing plans, and projected sales to name a few. As your business grows, a business plan serves as a guide to help you track, monitor and evaluate your progress. From Basic Berkonomics: Available Amazon, B&N, berkus.com and booksellers everywhere.

Startup 166

Startup Guide Help Mentor 166

SoCal CTO

DECEMBER 19, 2012

You likely are writing your first one of these. You might also have a business plan, marketing plan, financials, competitor analysis or other kinds of background document. Minimum Viable Product: a guide , Lessons Learned, Eric Ries, August 3, 2009 10 examples of minimum viable products Minimum Viable Product revisited – the MVP Curve?

Develop 354

Develop Development Technical Review CTO Coach 354

Both Sides of the Table

FEBRUARY 27, 2011

This is a blog post I really didn’t want to write. I didn’t want to write it because I have mixed feelings about AngelList. I didn’t want to write it because the bloggosphere doesn’t always do nuance well. So why I am writing it then? AngelList is a great way to market your deal.

Venture Capital 267

Venture Capital Writing Blogging Startup 267

socalTECH

OCTOBER 12, 2020

I had my own list on my iPhone, writing down what I wanted to watch, and where those shows are. That gave us the ability to build the app and market it, and have it out there. Joey Lane: What we tell them, is this is a really unique time in the market. How did you come up with the idea for the company?

Startup 113

Startup Netflix Ideas Content 113

Both Sides of the Table

OCTOBER 8, 2014

If you want the full SlideShare deck with many slides not in either post it’s in this link –> The LA Tech Market. Has it begun to mature or is it just better marketed than in was say 5 years ago? Given how efficient markets are when a large market like LA starts to blossom it attracts capital pretty quickly.

Entrepreneur 376

Entrepreneur Snapchat Startup Google 376

Both Sides of the Table

SEPTEMBER 28, 2014

by Michael Woolf that is worth any startup founder reading to get a sense of perspective on the reality warp that is startup world during a frothy market such as 1997-1999, 2005-2007 or 2012-2014. We’re going to start aggressively spend money on marketing our product. (it is also the title of a fabulous book from Internet 1.0

Startup 383

Startup Company Companies .Net 383

Startup Professionals Musings

APRIL 28, 2019

Thus, if you are like me, with no real background or experience in public speaking, I encourage you to start early with some traditional training, like a Dale Carnegie course, or read a good book on the subject, like the classic one by successful businesswoman and speaker Jan Yager, Ph.D., “ The Fast Track Guide to Speaking in Public.”

Entrepreneur 87

Entrepreneur Customer Custom Guide 87

Tech Zulu Event

DECEMBER 26, 2013

Here’s how to write an executive summary with impact: 1. Just as I don’t recommend you outsourcing the writing of your business plan, I wouldn’t pass on this task. This is a great guiding principle. With every sentence that you write, give it the test: Will this make a VC want to know more? Do it yourself.

Summary 76

Summary Tips Startup Writing 76

InfoChachkie

JUNE 11, 2012

Bill Gates – “The best way to prepare [to be a programmer] is to write programs, and to study great programs that other people have written. However, his first-hand knowledge of how to write, test and commercialize code facilitated his ability to lead Microsoft from startup to world dominance.

Tips 279

Tips Startup Education Entrepreneur 279

Startup Professionals Musings

APRIL 26, 2017

Thus, if you are like me, with no real background or experience in public speaking, I encourage you to start early with some traditional training, like a Dale Carnegie course, or read a good book on the subject, like the classic one by successful businesswoman and speaker Jan Yager, Ph.D., “ The Fast Track Guide to Speaking in Public.”

Company 97

Company Companies Entrepreneur Customer 97

InfoChachkie

OCTOBER 5, 2015

In most instances, an entrepreneur’s initial concept is only remotely related to the go-to-market plan that ultimately proves successful. Readers are guided through the idea vetting process by covering a variety of topics, including: People, Pain, Product, Market, Plan, Pitch and Pitfalls. Able to access your target market.

Startup 100

Startup Ideas Entrepreneur Santa Barbara 100

Both Sides of the Table

AUGUST 14, 2011

Journalists write stories that have an appeal to readers whether the accusations have merit or not. But if you’re going to say something controversial make it about the market you serve. Make the story be about your market. Journalists aren’t going to write about you all the time unless you’re Facebook.

Startup 329

Startup Press Training Media 329

Both Sides of the Table

JULY 24, 2016

So here’s a short guide to achieving that. In a perfect world you’d know the issues you want to discuss well in advance and you’d prepare a deck to guide the discussion. It’s your job to guide them there. Do you think it would be a good idea to expand to more markets this year or are you feeling more cautious?”

Guide 196

Guide Startup Metrics Conference 196

socalTECH

MARCH 22, 2012

Michael Dubin: My background is digital marketing, and a little bit of editorial. My first job was as a page at NBC, and after that I went and did a year and a half of writing and production at MSNBC with Keith Olbermann and Chuck Scarborough. You're going up against some giant companies, and marketing budgets.

Dollar Shave Club 210

Dollar Shave Club Startup Pricing Sample 210

Both Sides of the Table

AUGUST 17, 2009

If you live somewhere where this is the case you’re better off discussing with your employer that you may from time-to-time work on private projects outside of work hours and you want their clearance in writing that this is OK. Research your market. DO NOT start with product, start with the market. Register a company.

Startup 365

Startup Technical Advisors IP Ideas 365

Tech.Co

JANUARY 29, 2018

The quote “knowledge is power,” often attributed to Francis Bacon from his writings Meditationes Sacrae in 1597, definitely resonates with founders, Most because gaining knowledge about your market, landscape, and competitors, is a key way to gain strength and momentum.

Startup 87

Startup Mentor Artificial Inteligence Research 87

Tech Zulu Event

APRIL 1, 2013

CreatorUp is the online web series school teaching the next generation of web series creators how to make and market their own new video projects on the web. Mike’s work in sales, marketing, distribution, and business development is essential to customer acquisition, growth, and scalability. What inspired you? How does it work?

Web 93

Web USC Course Guide 93

Startup Professionals Musings

MARCH 13, 2011

They write and tweet every day, with the single guiding credibility and personality that the new social culture demands. Dharmesh is the founder and CTO of HubSpot, as well as a blogger and speaker on the topic of startups and Internet marketing. Here are a few that I aspire to: Venture Hacks , by Babak Nivi and Naval Ravikant.

Entrepreneur 92

Entrepreneur Technical Review Blogging Java 92

Startup Professionals Musings

MAY 31, 2010

I’ll confess up front that I’m a big fan of Guy Kawasaki’s humor and writing style. Back when he was writing to entrepreneurs, he published the book “ Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition.” The reality of marketing. Or your customers tell you what they need.

Entrepreneur 92

Entrepreneur Startup Writing Sample 92

Both Sides of the Table

MARCH 25, 2016

Lately I’ve been having to say things I thought I’d never have to remind people, like, “getting to positive gross margin in several territories is a very low bar to claim success” or “profitable excluding marketing costs” is not actually a real thing. Market Size. MakeSpace provides physical storage.

Startup 150

Startup Marketing Study SEO 150

Tech Zulu Event

FEBRUARY 12, 2015

to “where can I get help writing one?” While it may be tempting, with everything that you have to do, to try to find someone else to write your executive summary, you really need to do this yourself. Business Entrepreneurship Marketing Startups engage Executive Summary Financial Founders Investors pitch deck value proposition'

Summary 40

Summary Outsource Development Writing Outsource 40

Both Sides of the Table

FEBRUARY 27, 2019

It should be your guide for what to avoid. This can include: Fund raising, product development choices, sales, marketing effectiveness, competition, business development, M&A … whatever. You can write this as a narrative in 3–5 key bullet points. But what are the KEY ISSUES management is grappling with.

Startup 226

Startup Slides Metrics News 226

Both Sides of the Table

JANUARY 19, 2010

I’m writing this post as part of my series with Advice on Raising Venture Capital but will file it under Sales Tips as well since it applies equally to both scenarios. You need to let the energy of the room guide you. tip: write it down when asked / parked). Let me write that down.&#. - Congratulations.

Venture Capital 318

Venture Capital Startup Sales Writing 318