SheKnows Launches Social Media Feature
socalTECH
MARCH 28, 2011
Los Angeles-based SheKnows , the women's media site run by Evolve Media, said this morning that it has launched a new social media, community features for the service. READ MORE>>.
MAKE IT Monthly - Social Media for Emerging Brands: DIY Tips for Big Results
SoCal Tech Calendar
FEBRUARY 16, 2017
Wednesday, February 22, 2017 -- MAKE IT Monthly - Social Media for Emerging Brands: DIY Tips for Big Results. Youll leave with DIY skills, a practical resource guide, and new confidence about maximizing your social media potential. But navigating the landscape can be daunting. See [link] (more)
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8 Guiding Principles To An Enviable Employee Culture
Startup Professionals Musings
FEBRUARY 22, 2020
With today’s interactive social media and the real-time Internet, both customers and employees see inside your company easily, so you can’t hide your real company culture. I support her outline of several guiding principles for any company on how to achieve and maintain this mindset: Remain nimble and ready to pivot.
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ShowUhow Links To Social Media Sites
socalTECH
JANUARY 4, 2011
San Diego-based ShowUhow , which develops video-based sales and product information for online retailers and manufacturers, said today that it has added a suite of social media integration features for the firm's offering.
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Social Media Matching
SoCal CTO
MARCH 30, 2010
People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition. Call it relationship inflation.
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Social Media Strategy
SoCal Tech Calendar
SEPTEMBER 18, 2009
Thursday, September 24, 2009 -- Social Media Strategy. Leveraging social media requires planning. Learn from an expert in the field what the benefits can be, and how to plan for success using social media. Like any other part of your business planning process, social media requires some strategic thinking.
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How to Make a Real Social Media Customer Connection
Startup Professionals Musings
JULY 11, 2013
Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.
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Build Social Media Into the Customer Experience
Startup Professionals Musings
DECEMBER 6, 2012
Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.
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Science Inc Names 500 Startups Matt Monahan as VP Social Media Marketing
Tech Zulu Event
DECEMBER 10, 2013
has appointed Matt Monahan as its VP Social Media Marketing to stir its digital business acceleration. Monahan will be in charge of managing Science’s social customer acquisition companies like EverySignal and Madrigold. The post Science Inc Names 500 Startups Matt Monahan as VP Social Media Marketing appeared first on TechZulu.
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Social Media Brand Image Guidelines for New Businesses
Tech Zulu Event
MARCH 24, 2016
For new businesses, social media marketing may seem a bit overwhelming. Here are four steps to help you get started building a great social media presence. Construct a social media style guide. A style guide is an essential part of any form of marketing. Invest in a professional brand.
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Social Media is a Boon to Startups Who Do It Right
Startup Professionals Musings
FEBRUARY 1, 2012
If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that I often see, along the following lines: Diving in without a strategic plan. Not having a social media policy.
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93 Realistic Entrprenuers Guide to Venture Capital
SoCal CTO
MARCH 20, 2007
His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.
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Startups Should Avoid These Social Media Mistakes
Startup Professionals Musings
OCTOBER 4, 2010
If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that business often make, along the following lines: Diving in without a strategic plan. Not having a social media policy.
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Generative AI – The End of Empty Textboxes
TechEmpower
NOVEMBER 13, 2023
My time with TFA instilled in me a deep commitment to education, inspiring me to dedicate my life to guiding young minds through the world of mathematics. Be sure to mention your Teach for America experience, and end by stating your mission, like guiding young minds through the world of mathematics.
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6 Key Principles For Inducing Customers To Buy Today
Startup Professionals Musings
APRIL 2, 2022
Solis outlines the heuristics of social psychology that are key to building positive customer experiences today. These begin with the following Cialdini’s Six Principles of Influence , which consumers use to make decisions, buttressed by results from various social media surveys he references in the book: Social proof – follow the crowd.
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8 Strategies To Create A High Team Engagement Culture
Startup Professionals Musings
NOVEMBER 19, 2022
With today’s interactive social media and the real-time Internet, both customers and employees see inside your company easily, so you can’t hide your real company culture. I support her outline of several guiding principles for any company on how to achieve and maintain this mindset: Remain nimble and ready to pivot.
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5 Keys To Personalized Team And Customer Connections
Startup Professionals Musings
MAY 27, 2023
With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Follow the guiding motto of Andy Grove at Intel, “Only the paranoid survive.” The days of leadership without engagement are gone.
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6 Keys to Attracting Customers Based On Social Needs
Startup Professionals Musings
APRIL 14, 2021
As a logical and data-driven business advisor, I have long focused on facts, technology, and quantifiable pain in guiding entrepreneurs. I now offer the following additional guidelines for how to attract customers and position your product: Find the latest social trend, or even create it.
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Full Speed Ahead! Social Media Week Is Here!
Tech Zulu Event
SEPTEMBER 19, 2010
Social Media Week (SMW) is finally here and is set to be one amazing week filled with panels, discussions, networking, and much more. What is Social Media Week? Social Media Week is a global platform that connects people, content, and conversation around emerging trends in social and mobile media.
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Newegg Dangles Chance At Trip To China
socalTECH
DECEMBER 1, 2014
The retailer said that it is launching the Great China TECHspedition Sweepstakes , which will award five grand prizes and their guests a six day, five night trip to China--which will feature VIP activities, guided tours, and more, and which will be shared via social media as "Newegg Changhong Ambassadors".
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20 Best Free and Paid Tools for Startups in 2023
Tech.Co
MAY 31, 2023
In this guide: Free Business Tools Best Communication Tools Best Cybersecurity Tools Best Project Management Tools Best Marketing Tools Best Financial Tools Best HR tools Best Sales Tools Next Steps: Moving Forward With a Solution Best Free Business Tools for Startups Not every startup will have a budget for smart software. From its 4.3-inch
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131 Be a Unicorn: The Ultimate Guide to Marketing Your Startup Like a Pro
Tech Zulu Event
SEPTEMBER 18, 2013
Share your answers on your website, packaging and marketing materials, such as your social media, interviews and guest posts. The post Be a Unicorn: The Ultimate Guide to Marketing Your Startup Like a Pro appeared first on TechZulu. What are the main values that drive you? What is your WHY for your business?
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5 Current Technologies Still Have Room For Innovation
Startup Professionals Musings
JULY 9, 2022
Kerr, “ The Executive Checklist: A Guide for Setting Direction and Managing Change.” Social Media. Social networks like Facebook, Twitter, and LinkedIn manage communities comprised of millions of people worldwide. Nevertheless, there is nothing wrong with studying and learning from the wisdom and experience of others.
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10 Keys For Responding To A Reputation Crisis Online
Startup Professionals Musings
JULY 7, 2021
I have to point out that the rest of the world looks for you online before visiting your business, finds talk about you on Yelp and social media sites, and what they see can make or break your business. Resist cancelling existing social media accounts. She is an expert in this area, with some great stories to tell.
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Shopify Plots Amazon Affiliate Marketing Attack
Tech.Co
JUNE 22, 2021
Understand the costs with our complete Shopify Pricing Guide. Social media marketing and PR gifting will still remain important. See our guide to the Best Ecommerce Website Builders. But, it also represents another swipe at Amazon's near-monopoly control of the affiliate marketing space. Considering Shopify?
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10 Startup Prospects That Multiply If You Look Ahead
Startup Professionals Musings
NOVEMBER 17, 2021
By contrast, predictive analytics uses data patterns to make forward-looking predictions that guide you to where you should go next. This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. Education – guided studying for targeted learning.
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7 Steps To Creating An Effective Personal Brand Today
Startup Professionals Musings
DECEMBER 3, 2022
Since the start of the digital revolution several years ago, when the Internet and social media gave everyone instant access to you as well as your business, I have recommended personal branding as a basis for survival and thriving in this new world. Humility may be a virtue in some realms, but not today in business.
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Veritable Guide For Traditional Stores Turning Digital
Tech Zulu Event
APRIL 1, 2015
Social media is a favorite among small business owners. However, social networking sites also have rules. If you are planning to go digital and employ social media marketing, you must educate yourself on these rules or all your efforts will go to waste. Figure out ways on how you can utilize social media better.
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8 Ways To Create Balance Between Logic And Creativity
Startup Professionals Musings
AUGUST 21, 2022
Lee offers the following guiding principles to right-brain thinkers who need to balance their focus, but I’m convinced that the same principles apply to every entrepreneur-minded person: Be uniquely you and embrace your creativity. Don’t be afraid of using your intuition and feelings to guide you with customers, but don’t ignore real data.
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5 Team Engagement Principles Are Vital To Leadership
Startup Professionals Musings
AUGUST 31, 2020
With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Follow the guiding motto of Andy Grove at Intel, “Only the paranoid survive.” The days of leadership without engagement are gone.
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6 Elements of Customer Psychology Drive Buy Decisions
Startup Professionals Musings
JULY 1, 2019
Solis outlines the heuristics of social psychology that are key to building positive customer experiences today. These begin with the following Cialdini’s Six Principles of Influence , which consumers use to make decisions, buttressed by results from various social media surveys he references in the book: Social proof – follow the crowd.
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How Baby Boomers Fit In The Realm Of Entrepreneurship
Startup Professionals Musings
OCTOBER 16, 2022
They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market. Every startup needs two or three key advisors who have the domain experience, connections, and complementary skills to guide the founders through those early crises.
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SoCal Heads to SXSWi | 2012 Panel Picking Guide
Tech Zulu Event
SEPTEMBER 1, 2011
Social Media: My Social Community is Bigger than Michael Jordan. Strategy to Get Your First 100 Paying Customers (bigMETHOD, Mixergy, Appsumo, Zaarly). Marketing: Beyond the Buzzword: Reality of Direct-to-Fan (TopSpin, PledgeMusic, etc.). Reinventing Your Brand with Next Gen Creators (Miller PR, Daily Motion).
10 Tips For Continuously Disrupting Your Own Business
Startup Professionals Musings
APRIL 19, 2023
I recommend that you position yourself as a guide and steward of the grand vision. Use social media, video, and other channels to build new relationships with customers and other constituents. It’s no longer a top-down or command-and-control world. Don’t let them feel stressed out or a failure if they don’t always hit the goals.
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How Tal Siach Found The World’s Ugliest Facebook Profile
InfoChachkie
JANUARY 25, 2012
Tal Siach is a life-long serial entrepreneur who has mastered social media as a guerrilla marketing tool. He is also the Founder of Walyou , an online geek’s guide to cool gadgets. ’ It was funny to take this post and using social media to show that…this lawsuit doesn’t make any sense.
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6 Secrets To Making Your Pitch To Investors Stand Out
Startup Professionals Musings
AUGUST 12, 2022
I found some excellent specifics on the magic of storytelling in a classic book, “ The Compass Solution: A Guide to Winning Your Career ,” by Tim Cole. Think of the popularity and power of social media – the average daily usage worldwide is now up to 136 minutes per day. People don’t spend that much time on facts.
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Engaging Your Network Online
Tech Coast Venture Network
FEBRUARY 20, 2010
Social media and email marketing act separately as great marketing tools. While social media offers a continuous interaction with your followers, email marketing is a tool to provide a steady flow of information received directly by your connections.
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5 Unfair Advantages To Help You Succeed In Business
Startup Professionals Musings
JUNE 29, 2022
EI rates a person's ability to recognize emotions, to understand their effect, and to use that information to guide your next move. I recommend that you get more visible at industry conferences and on social media. In my experience, emotional intelligence (EI) is a better predictor of business success than IQ.
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6 Growth Challenges That Every Good Startup Will Face
Startup Professionals Musings
DECEMBER 17, 2022
Power has been guiding growth companies for 25 years, and now teaches innovation at the Harvard Extension School. You suddenly need to enhance your in-house social media efforts with a public relations firm. An expanding customer base demands better support.
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The Startup Guide To SXSW Panel Picking
Tech Zulu Event
AUGUST 13, 2010
Bootstrapping Marketing Strategy, social media marketing, web applications. . Entrepreneurism / Monetization cosmetics, social media, women in tech. . jim spencer, media convergence group. Startup Survival Guide: Beating the 800lb Gorillas. Post-Launch: Marketing Web Apps on a Budget. But, with the.
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69 Guide to the LA Startup Community
SoCal Delicious
AUGUST 23, 2010
Demand Media is an online media company operating two strategically-linked businesses: an integrated content and social media platform, and registrar solutions. Citysearch is an online guide that offers information and recommendations regarding local businesses including restaurants, shops, bars, hotels, and others.
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42 Insights and Opinions: Twitter has Jumped the Shark
socalTECH
MARCH 4, 2010
For our Insights and Opinions section today, we have this opinion piece by Scott Fox , author of Internet Riches, the best-selling guide to starting a business online, and also e-Riches 2.0: Next Generation Online Marketing Strategies, a new guide to Web 2.0 online marketing strategies.
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How to Use Generative AI and LLMs to Improve Search
TechEmpower
OCTOBER 9, 2023
This category encompasses a vast array of content, from emails and text documents to social media posts. This anticipated content then serves as a query, guiding the retrieval of pertinent documents. Such a format is convenient for traditional search methods, where specific fields can be queried directly.
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10 Areas Where You Can Win With Predictive Analytics
Startup Professionals Musings
FEBRUARY 6, 2019
By contrast, predictive analytics uses data patterns to make forward-looking predictions that guide you to where you should go next. This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. Education – guided studying for targeted learning.
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