Tech.Co

MAY 31, 2023

Business tools — from customer relationship management ( CRM ) platforms to accounting software — help to save startups time and money by automating key processes and maximizing efficiency. Yet, with so many tools vying for the attention of business owners, navigating the over-saturated market can be overwhelming.

Tool 131

Tool Startup Software Review Technical Review 131

Tech.Co

APRIL 11, 2022

In February, ecommerce platform Etsy revealed that a record fourth quarter had earned them $717.1 Starting today, they're going on strike for a week in protest of the price change, which they say is just the latest in a series of decisions that have squeezed the small-business sellers who depend on the Etsy platform to survive.

Platform 136

Platform Startup Sales Pricing 136

Tech Zulu Event

OCTOBER 6, 2016

Further, as the competition amongst web stores continues to increase, it’s becoming increasingly difficult to grab one’s parts of their desired market. Thankfully, we’ve compiled detailed guide in order to help you generate more awareness for your website in the global market. Work On Your SEO. Offer Discounts.

Commerce 58

Commerce Search Engine Optimization Sites Marketing 58

Both Sides of the Table

JANUARY 11, 2014

I actually really enjoyed many of the points Muhammad made about marketing in general and I found myself nodding through the entirety of the article except for it’s core premise. It’s about looking out for and catching the next major marketing wave before others have grokked it. I laughed as I did at much of his rant.

Technical Review 384

Technical Review SEM SEO Marketing 384

Startup Professionals Musings

APRIL 29, 2019

Marketing is a critical element these days, and it can take many forms. It’s never too early to start marketing to define your brand. Market your ideas and expertise early for customer feedback. Good marketing is all about building excitement, suspense, and value in the mind of potential customers.

Blogging 85

Blogging Search Engine Optimization Writing SEO 85

SoCal CTO

AUGUST 4, 2011

How will you be taking this to market? SEO for Startups )? Often this ties to marketing support. Marketing Support - what will the system need to do in order to help track with marketing and tracking marketing effectiveness? SEO Support - will URLs need to be well formed? Other types of users?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

How will you be taking this to market? SEO for Startups )? Often this ties to marketing support. Marketing Support - what will the system need to do in order to help track with marketing and tracking marketing effectiveness? SEO Support - will URLs need to be well formed? Other types of users?

Develop 384

Develop Development Startup SEO 384

Both Sides of the Table

JANUARY 19, 2015

Content is a “hits driven business” and therefore you can only invest in platforms not media. The point isn’t to “build a business on YouTube” but rather to use YouTube as a marketing platform to build a video business that works across many platforms. I think most arguments miss the mark.

SEM 150

SEM Content Platform Acquisition 150

socalTECH

MARCH 16, 2015

Los Angeles-based FameBit (www.famebit.com) has developed a new platform which lets any content creator connect with brands, without the need for an agency or MCN, to help them grow their content and network. We have a 98 percent approval rate on our platform. But, how do you pay for that content and creativity? It''s been going great.

Content 100

Content Platform Startup Marketing 100

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

socalTECH

FEBRUARY 15, 2019

Skyler Lucci is co-founder and CEO of Los Angeles-based HeyTutor (www.heytutor.com), a startup which has created an online platform which connects and matches students with in-person tutors. However, because of our marketing and how efficient we are, we're able to make it work. Customer acquisition costs can be as much as $200 an hour.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

Both Sides of the Table

MARCH 25, 2016

Lately I’ve been having to say things I thought I’d never have to remind people, like, “getting to positive gross margin in several territories is a very low bar to claim success” or “profitable excluding marketing costs” is not actually a real thing. Market Size. MakeSpace provides physical storage.

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

AUGUST 23, 2010

And to give credit where it’s due (in addition to the content that Fred producers) a lot of the discussion works well because of the Disqus commenting platform. If I’m totally honest it started as a marketing exercise. Tags: Tech Market Analysis. Still, I’m betting they got this one right.

Blogging 301

Blogging SEO Startup Writing 301

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 91

Social Media Media Metrics SEO 91

socalTECH

OCTOBER 30, 2013

I got to see how different marketing and middlemen in the industry, such as Teleflora, 1-800-Flowers, and FTD, operate. The florist business center we launched recently empowers florists, with tools to run email marketing campaigns, reach out through social media, and even gives them a point of sale system and website builder.

Beverly Hills 157

Beverly Hills Technical Review Design Startup 157

Startup Professionals Musings

JULY 24, 2015

In this age of relationships, you, the entrepreneur, are a very important element of your new brand, and it’s never too early to start marketing the value of your expertise, insights and ideas. Don’t promise what you can’t deliver, but marketing is all about building excitement and suspense.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Tech Zulu Event

AUGUST 15, 2011

Their featured speakers, who range in marketing and business expertise, will lead four intimate breakout discussions. Tony is currently Founder/CEO for Eventify, an LA-based startup creating a venue marketplace, and Visible Factors, an SEO consulting company. Check them out below: Tony Adam, Founder/CEO, Eventify and Visiable Factors.

SEO 85

SEO CTO Coach Conference Social Media 85

Tech Zulu Event

SEPTEMBER 13, 2011

TechZulu gets some questions answered for all you marketing folks out there. Patrick Starzan is the Vice President of Marketing and Business development at Funny or Die. He is a marketing professional with over 8 years of extensive online and social media marketing experience. What’s been your biggest success?

Sites 61

Sites Marketing Social Media Tips 61

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Don’t start from how you want to sell.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Tech Zulu Event

JANUARY 28, 2016

These trends will likely involve cloud based architecture, enhanced platform mobility, real time data analysis, improved fraud detection capabilities and greater niche functionality: Cloud Based Architecture. Enhanced Platform Mobility. These trends appear likely to keep clouds important to business computing in the foreseeable future.

Software 40

Software Social Media Platform Mobile 40

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Don’t start from how you want to sell.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Tech.Co

FEBRUARY 8, 2018

More importantly, even at such a young age, she recognizes the value of online platforms when it comes to building a personal brand and ultimately getting paid for doing something you love. How will voice assistant devices change the game for advertisers/marketers and SEO rankings? What is the current state of entrepreneurship?

Startup 70

Startup Search Engine Optimization SEO Tips 70

Tech Zulu Event

AUGUST 25, 2011

The invitation-only attendees included founders, business development leaders, and marketing directors from companies big and small, including NBCUniversal, Mobclix, DDB Los Angeles, Airpush, adly, Mobile Roadie, Disney Animation Studios, BetterWorks, and more. Having previously worked at notable companies including Myspace, PayPal, Yahoo!

Social Media 71

Social Media Mobile SEO Media 71

Startup Professionals Musings

AUGUST 25, 2011

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Recent reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision.

Customer 96

Customer Custom Search Engine Optimization Summary 96

Startup Professionals Musings

NOVEMBER 3, 2012

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Don’t start from how you want to sell.

Tips 93

Tips Search Engine Optimization Summary Startup 93

Both Sides of the Table

APRIL 23, 2011

So it is a combination of markets and people. The contextual ad market was attractive. Do you agree that Google SEO optimized results for high volume search terms are broken? (49:35-51:30). It is important to leverage the fastest growing platforms but anticipate changing terms of service. 49:35-51:30). 51:30 – 1:02:40).

Capital 265

Capital Venture Capital Veoh Startup 265

socalTECH

MAY 5, 2009

Third, is we provide customer care and phone support for orders; the fourth is the software technology, the platform that powers everything. The sixth is marketing analytics, including SEM/SEO, collecting customer names, emails -- we use ExactTarget for emails, and Omniture for Analytics.

Venture Capital 113

Venture Capital SEM Commerce Email 113

Tech Zulu Event

NOVEMBER 11, 2013

That said, YouTube Network Fullscreen platform is blazing this new trail with 2.5 ” It was really interesting to hear all the different perspectives, marketing tips and how each channel represented on the panel helps those who participate on their channel and the success of this genre. This is the wave of the future.

Hollywood 100

Hollywood Screening Ideas Entertainment 100

SoCal CTO

MARCH 5, 2007

Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0 Marketing, Startups and Networking in Los Angeles. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta.

Southern California 150

Southern California CTO Coach CTO Hire Social Media 150

socalTECH

OCTOBER 14, 2011

We caught up with Sam Rogoway , the firm's CEO--and the former founder of TripUp, which is now part of Kayak--to hear about how the firm is hoping to revolutionize the local business video market with its services, which just launched last month. Sam Rogoway: We use YouTube as our hosting platform, for a variety of reasons.

Networking 150

Networking Search Engine Optimization Product Startup 150

Both Sides of the Table

JULY 16, 2013

When polled 88% of marketing professionals said they couldn’t accurately measure the effectiveness of their marketing campaigns and the majority said lack of ROI measurement is their single greatest frustration with social media (Forbes). Clicks are also a simple measure that you can get from basic link tracking packages.

Marketing 307

Marketing Technical Review Startup Tool 307

Tech Zulu Event

MARCH 12, 2015

Network engineers and programmers are essential in designing platforms and up-keeping them. Web Teams better come packed with people who have an arsenal of marketing and computing skills at their disposal. When it comes to marketing, they should have an understanding of search engine optimization (SEO).

Web 40

Web Cloud Computing Search Engine Optimization Outsource Development 40

Tech Zulu Event

OCTOBER 17, 2012

Armed with a degree in Marketing and Business from University of Ulster in Northern Ireland and an Operations experience from Ireland, UAE and Egypt , Ciaran Connolly, 36 teamed up with Ernist Turdubaev 33, with a Master of Arts – Retail and Government Sector to launch ProfileTree. What is ProfileTree? But we engage.

Advertising 79

Advertising Services Social Network Startup 79

SoCal CTO

DECEMBER 7, 2009

My initial conversations normally focus on the core of the business, important Startup Metrics , probably marketing strategy (ex. SEO for Startups and Negative Customer Acquisition Costs ) and, of course, the product itself. if that was my chosen messaging platform. I talk to a lot of founders of startups.

Web 150

Web Sites Email HTML 150

Tech Zulu Event

JANUARY 20, 2014

Leave it to me to spend 14 hours in Dallas on the very day that three of my favorite industries crush capital… * Social marketing, with $14M through Bessemer Venture Partners and Harrison Metal Capital to Main Street Hub. 0, eCommerce platforms: Volusion and BigCommerce (which raised $40M last year with Steve Case).

Technical Review 71

Technical Review Commerce Yahoo Web 71

socalTECH

JULY 29, 2009

Milo Sindell: Knowledge Genie is a software platform that anybody can use to capture, package, and publish what they know into an interactive online software application. Our online publishing platform allows users to monetize and share what they know. Milo Sindell: There are three broad markets. How did the company start?

Geni 100

Geni Web Guide Platform 100