TechCrunch LA

OCTOBER 27, 2020

The Los Angeles-based operations and security management software service, Replicated has raised $25 million to ramp up its staffing and scale its sales and marketing efforts. “With Replicated, half of the services are for tooling for the software vendor to manage release and licensing and the other half is for the IT admin. .

Software 224

Software Tool SaaS Los Angeles 224

TechCrunch LA

FEBRUARY 6, 2022

Last week, we talked about about the “de-stonkifying” of the market. The company’s stock tanked by more than 26 percent, representing a $230 billion reduction in market cap and a $31 billion drop in Zuckerberg’s personal net worth. Hello friends, and welcome back to Week in Review ! other things.

Marketing 246

Marketing Newsletter Technical Review News 246

Startup Professionals Musings

MARCH 5, 2023

Bill was relentless in his focus on getting the software PC DOS project delivered, while continually challenging us with new business models. Meeting people and talking about your ideas won’t get you very far. Managing marketing metrics and the sales pipeline. Communication to the team suffers, and productivity is low.

Startup 155

Startup Ideas IBM IBM 155

InfoChachkie

JUNE 30, 2014

Too bad, as they would be well served to study Dirty Franks marketing plan, which has withstood the test of time. Franks didn''t need a sign, let alone a marketing budget. Hurry Up And Stop Marketing. If you have amazing products, the marketing of those products is trivial. say) ‘We’re the market leader in blah.’

Marketing 193

Marketing Software Review Product Social Media 193

Berkonomics

MAY 5, 2022

Strict rules about spam accounts. Each has automated software watching over your uploads of new lists. How about a list you have that is over a year old that hasn’t been used lately? You can pay about a penny per name with a usual minimum of $100 to clean the list, which is quite effective. Age of your lists.

Email 156

Email Marketing Yahoo Class 156

socalTECH

JUNE 10, 2013

Pharmaceutical companies spent $20 billion a year marketing their products to medical offices. We spoke with Dan Gilman , President and co-founder of the company, to learn more about the company, it''s market, and why healthcare information technology is such an interesting area for investors. What is RxVantage?

Marketing 231

Marketing Software Education Startup 231

socalTECH

JANUARY 28, 2014

Think Southern California''s tech industry is all about fashion, Hollywood, and content? If you look at the last few weeks of deals here, you might be surprised: it''s almost been entirely enterprise software. for its cloud-based medical offices software. for its cloud-based medical offices software. READ MORE>>.

Southern California 241

Southern California Software SaaS SoCal 241

TechEmpower

JULY 24, 2023

At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. It’s part of our job to ask questions about their plans, challenge their assumptions, and suggest paths to success. After all, that’s what tech innovation is all about. Commenting?

Develop 520

Develop Development Technical Review SEO 520

Both Sides of the Table

OCTOBER 11, 2016

Gregg Johnson, CEO of Invoca For the first 5 years or so after I became a VC I didn’t talk much about what I thought a VC should be excellent at since frankly I wasn’t sure. It’s easy to think the role of a VC is to have strong opinions about markets, trends, tech dynamics and so forth. I don’t think this is the job.

Venture Capital 150

Venture Capital Capital CTO Coach Startup 150

socalTECH

JULY 12, 2019

Santa Monica-based MomentFeed , which develops software that helps national brands manage their location-based information, such as information about their network of retail stores, has named Jim D'Arcangelo as its new Chief Marketing Officer (CMO) and Head of Business Development. READ MORE>>.

Marketing 113

Marketing Southern California Santa Monica High Tech 113

socalTECH

APRIL 16, 2019

Santa Barbara-based software developer HG Insights is powering a new market research offering from research and advisory giant Forrester, to power Forrester's new Business Technographics Service.

Research 133

Research Marketing Santa Barbara Sales 133

Startup Professionals Musings

JANUARY 22, 2023

I second his list of top innovation challenges and strategies to capitalize on untapped global startup opportunities: Create new markets rather than disrupt existing ones. Design the full stack, not just a new software element. Target a global market rather than a local from day one.

Capital 138

Capital Marketing Ideas Venture Capital 138

Startup Professionals Musings

APRIL 16, 2023

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. His professional background includes having held marketing-executive roles at big companies as well as startups. Email marketing. Direct mail marketing. Social-media advertising.

Marketing 114

Marketing Invest Social Media SEM 114

Both Sides of the Table

JULY 21, 2014

Since 2009 we’ve been in an unequivocal bull market. Consumers buying through smart phones, travelers using the new, shared economy and businesses replacing old software with modern cloud-based solutions. In the software industry we’ve always had a term that’s a bit of an anachronism called “shelfware.”

Marketing 354

Marketing Case Study Metrics Sales 354

Startup Professionals Musings

FEBRUARY 19, 2023

It’s still popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. The common reason given is that this prevents any competitor from stealing their idea and beating them to market. Get competitors to surface early.

Marketing 105

Marketing Startup Search Engine Optimization Ideas 105

Both Sides of the Table

MAY 14, 2015

” “But if I don’t I won’t be able to recruit the best people in the market. Fred Wilson immediately weighed in on her analysis , a meme was born and we were off to the races talking about “Unicorns.” I’m not talking about raising money at a billion dollars. Why is your market broken?

Startup 150

Startup Venture Capital Course Marketing 150

Both Sides of the Table

MAY 22, 2019

A Startup I’ve Been Excited to Tell You About for Years A few years ago I spent time in prison with Trevor O’Brien , the founder of Projector. They teamed up to solve this problem and when I heard about their approach it completely resonated with me. Announcing Projector?—?A Yes, I always imagined announcing the company that way.

Startup 191

Startup Social Media Slides Design 191

TechCrunch LA

MARCH 31, 2021

The sweeping infrastructure package put forward today by President Joe Biden comes with a price tag of roughly $2 trillion (and hefty tax hikes) but gives startups and the broader tech industry about $1 trillion worth of reasons to support it. What excites me about this space is that there’s so much low-hanging fruit.

Startup 229

Startup Technical Review Invest Research 229

Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. His professional background includes having held marketing-executive roles at big companies as well as startups. Email marketing. Direct mail marketing. Social-media advertising.

Custom 146

Custom Customer Marketing Startup 146

Both Sides of the Table

JUNE 27, 2011

The following are some lessons I learned about early-stage startup marketing. Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). Be careful about this advice. Also be careful about VCs.

Marketing 380

Marketing Startup Press Technical Advisors 380

Both Sides of the Table

DECEMBER 11, 2022

How might our next phase of the journey seem brighter, even with more uncertain days for startups and capital markets? There were startups and a software industry but barely. Nobody cared about our valuations any more. It wasn’t always like this and frankly it took a lot of joy out of the industry for me personally. It was 1991.

Venture Capital 466

Venture Capital Startup Marketing Pricing 466

Xconomy

SEPTEMBER 26, 2019

Zingle, a startup whose software is used by hospitality, travel, and retail industries to more easily and quickly connect with their customers via messaging, has been acquired for about $42 million in cash by Medallia, a publicly traded software company in San Francisco.

Software 95

Software Startup Satisfaction Custom 95

TechEmpower

AUGUST 14, 2023

Let’s look at each of these roles in greater detail: Strategy – The View From 1,000 Feet Up A good Strategic Advisor can help with every aspect of making broad choices about what will get developed, how it will be built, and ensuring that your business can deliver the right stuff at the right time. Is this person a CTO or a developer?

Technical Review 260

Technical Review CTO Coach CTO Hire Software Review 260

socalTECH

APRIL 2, 2014

How can marketers make better decisions and get better results from their online marketing? Pasadena-based Smartify (www.getsmartify.com)''s CEO, Carla Bourque , recently talked to us about the company''s online marketing platform, and how it differentiates itself from a lot of other competitors in the market.

Marketing 196

Marketing Pasadena Platform Email 196

Both Sides of the Table

MAY 19, 2020

Bevy is Emerging as a Leader in Software for Building Virtual Communities?—?with In marketing materials founders often refer to their customer base as a “community”, but there’s a huge gap between having customers and creating a community. but Bevy has never just been about events, it’s about community. And it would be?—?but

Software 234

Software Startup Tool Platform 234

Both Sides of the Table

MARCH 27, 2011

This is a post to help you figure out why you should write and what you should talk about. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this.

Blogging 373

Blogging Startup Writing Venture Capital 373

Both Sides of the Table

JANUARY 19, 2015

We have made 5 online video investments in total – some we will talk about later this year. The point isn’t to “build a business on YouTube” but rather to use YouTube as a marketing platform to build a video business that works across many platforms. I’ve written about that, too.

SEM 150

SEM Content Platform Acquisition 150

Both Sides of the Table

JANUARY 25, 2015

Startups in a world of massive markets can be confusing. The law of large numbers, platforms that can make your company blow up unexpectedly and the trendy nature of tech markets can be deceiving. This is why I loved Brad Feld’s recent post about the “ illusion of product / market fit.”

Product 150

Product Startup Metrics Technical Review 150

TechEmpower

AUGUST 21, 2023

Many CEOs of software-enabled businesses call us with a similar concern: Are we getting the right results from our software team? We hear them explain that their current software development is expensive, deliveries are rarely on time, and random bugs appear. What does a business leader do in this situation? Are you ready?

Technical Review 260

Technical Review Development Team Review Software Review TechEmpower 260

Both Sides of the Table

JUNE 28, 2011

In this three-part series I will explore the ways that the Venture Capital industry has changed over the past 5 years that I would argue are a direct result of changes in the software industry, not the other way around. million in team costs to code, launch, manage, market & sell our software.

Venture Capital 334

Venture Capital Software Capital Startup 334

Both Sides of the Table

JULY 23, 2013

Some will be quick to chalk about “personal branding” as gimmicky or manipulative. It is simply the most important way to proactively control your career development and how the market perceives you. I was 23 and had been programming computers, designing computer networks and selling software for 10 years.

Technical Advisors 385

Technical Advisors Marketing Startup Venture Capital 385

Both Sides of the Table

DECEMBER 12, 2016

For six years before that he was at Siebel who was the market leader in CRM before Salesforce, and he has both a masters in product design from Stanford and an MBA. I am often quoted as saying “70% of my investment decision is the people and 30% is the market” and there is a reason. Why Invest? The reason is simple.

Software 105

Software Mobile Artificial Inteligence Oracle 105

Both Sides of the Table

MAY 7, 2011

Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. Blogs weren’t popularized yet so it was an oddity for me to read the founder of a software company spewing out advice.

Software Review 285

Software Review Software Blogging Startup 285

Startup Professionals Musings

OCTOBER 13, 2019

This approach, popularly known as “ glocalization ,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate. But it does mean that you think about the global implications at every step of the process: Pick your company and product names carefully.

Marketing 94

Marketing Patents Offshore Startup 94

InfoChachkie

JULY 7, 2016

Note: I invest almost exclusively in b-to-b software companies. When investors do interject, demos typically become even more pedantic, as Founders feel compelled to speak expansively about specific features in an attempt address the investor’s concerns. Don’t Demo Me Bro. You can follow John on Twitter: @johngreathouse.

Venture Capital 176

Venture Capital Product Software Review Technical Review 176

socalTECH

MARCH 19, 2014

So, it was a surprise when a number of smart, insider angels -- including Roy Rubin (founder of Magento, which he sold to eBay), and Dan Rose (VP of Partnerships at Facebook)--put their money behind TaxJar (www.taxjar.com), a San Diego startup developing sales tax compliance software. What is TaxJar? What''s the story behind the company?

Sales 149

Sales Software Startup Commerce 149

Both Sides of the Table

SEPTEMBER 10, 2021

With the enormous changes to our economies and financial markets?—?how how on Earth could the venture capital market stand still? One of the most common questions I’m asked by people intrigued by but also scared by venture capital and technology markets is some variant of, “Aren’t technology markets way overvalued?

Venture Capital 471

Venture Capital Writing Invest Pricing 471