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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. Along the way, they created a supportive community of emotionally attached stakeholders that would be the envy of any Social Media Manager. Here''s how they pulled it off.

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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. Along the way, they created a supportive community of emotionally attached stakeholders that would be the envy of any Social Media Manager. Here''s how they pulled it off.

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SCribe Newsletter October 2008

Technology Council

The October SCribe Newsletter has arrived. Check out the feature articles and the upcoming event schedule. Here are quick links to the feature articles in this issue: Magnify360 Wins VentureNet Best Of Show 5 Mistakes To Avoid When Building Your Startup “Out Of The Box” PR Tactics. 4 Rules For Email Design In [.]

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Will Packer Media Buys xoNecole

socalTECH

Los Angeles-based production and content firm Will Packer Media said on Thursday that it has acquired women's lifestyle site xoNecole , a lifestyle site aimed at "urban millenial women". Will Packer Media said it will accelerate growth of xoNecole, adding video, social and mobile offerings, plus a newsletter and event series.

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Hot Off The Press - August SCribe Newsletter

Technology Council

Check out the newly released August edition of the SCribe Newsletter. Catch up on the latest news, see our upcoming event schedule, or visit the Website of the sponsors that make this all possible.

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How powerful has new media advertising become?

Berkonomics

We think of media advertising as either paid or free – placed by paying a fee or by a PR firm or by you at no placement cost, especially when you provide editorial content beneficial to the publisher. But now there’s new media…. And here’s the most powerful new media model. The post How powerful has new media advertising become?

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LA Dangles Stuffed Bear For Social Media Love

socalTECH

Los Angeles-based top level domain extension.LA , which has been marketing a top level domain which celebrates the association with Los Angeles, said it will be giving away stuffed bears at random to users who promote the domain on social media, like its Facebook page, or subscribe to its email newsletter.