Startup Professionals Musings

APRIL 4, 2015

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. Create an integrated conventional marketing and social media strategy.

Social Media 108

Social Media Media Startup Tips 108

socalTECH

FEBRUARY 9, 2021

A little history, we launched our product years ago, Search IQ. That product right now is on 2,000 publisher websites, it's sold under the SaaS model, and a lot of people on the free, ad-supported version. The company was founded in 2001, as Findology Interactive Media. What does that mean specifically?

Advertising 203

Advertising Startup Google Commerce 203

InfoChachkie

AUGUST 18, 2011

Messenger : Mark Douglas, President & CEO, SteelHouse Media. In this interview, Mark discusses how his experiences at Oracle, eHarmony and the Rubicon Project contributed to the creation of his latest venture, SteelHouse Media. Rubicon was the media business. You can watch the video below or on YouTube here: [link].

eHarmony 204

eHarmony Media Oracle Commerce 204

socalTECH

JULY 28, 2015

Los Angeles-based YP , the online business listings provider, said today that it has launched a new dashboard product specifically for business owners. The new product, ypPresence Starter , helps business owners share content with consumers, engage in social media, and more from a central location. READ MORE>>.

Product 100

Product Yahoo Social Media Mobile 100

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash. The diapers fit him better, they were $.01/diaper

Social Media 214

Social Media Customer Custom Media 214

Eric Greenspan

MAY 25, 2010

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. MAKEITWORK, our Twitter handle is @makeitwork , our website is makeitwork.com and our facebook page is of course facebook.com/makeitwork.

Social Media 220

Social Media Media Blogging Social Network 220

socalTECH

MARCH 2, 2012

It's not an uncommon experience, and one which drove Holden Steinberg and Jason Crilly to start PageWoo (www.pagewoo.com), a service which is aimed at helping businesses create mobile-friendly landing pages for their advertisements. Jason Crilly: We're doing mobile landing pages. What exactly is PageWoo? We're doing it for ad networks.

Mobile 249

Mobile Startup Advertising Sites 249

Startup Professionals Musings

DECEMBER 18, 2022

The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I Investors are buying part of the business, not the product or service. Look how many social media ‘likes’ my site has generated.”

Technical Review 109

Technical Review Startup Statistics Social Media 109

Startup Professionals Musings

OCTOBER 6, 2023

The Founder needs to remember that meetings up to this point have been primarily off-site, with staged demos, and managed personally by the CEO or a small team. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad. Status of the solution.

Technical Review 118

Technical Review Startup Satisfaction Invest 118

socalTECH

SEPTEMBER 19, 2014

I was running the largest deals in the media and entertainment video area across many different Google products. I worked with the head of each product area, such as YouTube, on how to drive more value for our large partners. I also lead our media and entertainment vertical practice. The metrics are very solid.

Google 233

Google Content Startup Venice 233

Startup Professionals Musings

MAY 20, 2017

Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay. On the social media side, the stakes are just as great.

Media 55

Media Social Media Startup Training 55

Tech.Co

JUNE 22, 2021

Now, Shopify has apparently approached major publishers including Complex and Vox Media as well as getting Buzzfeed to sign on to the new program. This means that readers could purchase products from retailers that use Shopify's platform without ever leaving the publisher's site. Not sold on Shopify?

Marketing 177

Marketing Buzzfeed Guide Platform 177

Startup Professionals Musings

DECEMBER 17, 2012

Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay. On the social media side, the stakes are just as great.

Training 93

Training Media Entrepreneur Social Media 93

socalTECH

FEBRUARY 26, 2010

Woodland Hills-based ReachLocal announced Friday that it has acquired SMB:LIVE , a developer of digital presence and reputation management products for the small and medium sized business market. Financial terms of the acquisition were not disclosed.

ReachLocal 164

ReachLocal Woodland Hills Social Media Acquisition 164

Startup Professionals Musings

FEBRUARY 15, 2019

In fact, you need to have at least a prototype web site published several weeks before you expect anyone to find yours, since it takes that amount of time for the web search engine “spiders” to find you and index your content. There are many practical reasons for going to work early on your web site. Viral marketing needs a website.

Web 76

Web Startup Sites Design 76

Startup Professionals Musings

JULY 24, 2015

As the number of sites on the Internet floats around one billion, the challenge with every new startup is to be found and stand out. More important, if someone does find your site, the content better be enticing enough for them to come back. Blogging will improve your site search engine ranking.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

SoCal CTO

AUGUST 4, 2011

What are some good examples of similar sites? Examples of other brands/sites that are similar from a brand perspective? Major Phases / Major Features - What are the major features in the major phases for the product? Do you transact immediately or on delivery of some product or service? Are there specific landing pages?

Develop 396

Develop Development Startup SEO 396

socalTECH

OCTOBER 25, 2010

Irvine-based Local.com , the online operator of local search advertising sites, said today that it has suspended its acquisition of LEC-billed subscribers, and will focus on providing its own, credit-card local business product, Exact Match. Local.com said it will instead focus on traditional local business products, charged at $1795.00

Acquisition 150

Acquisition Paid Search Advertising Web 150

Tech Zulu Event

JUNE 26, 2013

Since its inception into the mainstream fabric of people’s lives, social media and the concept of social networking has gone through a rather peculiar evolutionary transition. It is now a standard with any new social network to be able to cater to both the consumer and the brand; the person and the product. From Fun to Big Business.

Social Media 82

Social Media Entertainment Media Tool 82

Startup Professionals Musings

MAY 22, 2019

Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay. On the social media side, the stakes are just as great.

Press 96

Press Entrepreneur Social Media Training 96

SoCal CTO

AUGUST 4, 2011

What are some good examples of similar sites? Examples of other brands/sites that are similar from a brand perspective? Major Phases / Major Features - What are the major features in the major phases for the product? Do you transact immediately or on delivery of some product or service? Are there specific landing pages?

Develop 384

Develop Development Startup SEO 384

Startup Professionals Musings

MARCH 21, 2020

The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I Investors are buying part of the business, not the product or service. Look how many social media ‘likes’ my site has generated.”

Technical Review 124

Technical Review Statistics Startup Social Media 124

Startup Professionals Musings

JANUARY 24, 2021

The Founder needs to remember that meetings up to this point have been primarily off-site, with staged demos, and managed personally by the CEO or a small team. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad. Status of the solution.

Technical Review 151

Technical Review Startup Satisfaction Invest 151

socalTECH

MARCH 1, 2013

One of those is Hollywood-based FilmBreak (www.filmbreak.com), which is applying the world of social networking, media, and the Internet to help film-makers gain access to the analytics and insights they need to better market their films. Lots of them were in online media and entertainment. Why is this important to filmmakers?

Hollywood 256

Hollywood CTO Hire Social Media Platform 256

socalTECH

JUNE 25, 2009

Encinitas-based Verve Wireless , which develops products to help newspapers publishers take their content to mobile phones, is announcing this morning that it has partnered with Media News Group, A.H. Verve said the new partnership brings the firm's list of local media properties it is supporting to 450, with a reach of 47.5

News 100

News Mobile Web Content 100

Startup Professionals Musings

FEBRUARY 11, 2017

In fact, you need to have at least a prototype web site published several weeks before you expect anyone to find yours, since it takes that amount of time for the web search engine “spiders” to find you and index your content. There are many practical reasons for going to work early on your web site. Viral marketing needs a website.

Web 62

Web Startup Sites Design 62

Both Sides of the Table

FEBRUARY 20, 2017

They are tasked with “getting deals done” so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. Here’s how it goes: You have a business development group with two people.

Activity 164

Activity Conference Press Case Study 164

Startup Professionals Musings

JULY 12, 2013

In fact, you need to have at least a prototype web site published several weeks before you expect anyone to find yours, since it takes that amount of time for the web search engine “spiders” to find you and index your content. There are many practical reasons for going to work early on your web site. Viral marketing needs a website.

Web 99

Web Startup Sites Design 99

socalTECH

APRIL 14, 2010

Our interview this morning is with Lolita Carrico, founder of Gloss Network for Women (www.mygloss.com), an online network of sites focused on women. Lolita was founder of ModernMom.com, which she sold to Richard Rosenblatt's Demand Media last year, and we caught up with Lolita to learn more about her newest venture.

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Startup Professionals Musings

NOVEMBER 12, 2013

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with e-commerce, your latest invention, or personal services. Mashable claims there are 150,000 new web sites created per day. Having a web site is necessary, but not sufficient. Engage your audience with social media.

Social Media 93

Social Media Content Startup Web 93

Startup Professionals Musings

JULY 8, 2013

Then there is the Internet, delivered through every media, including your smart phone, where the volume of data spewing out is like a new Library of Congress every 15 minutes. The days when you could launch your business with a new web site, and the phone would begin to ring, are long gone. Using the platform to expand your reach.

Platform 105

Platform Entrepreneur Startup Social Media 105

Both Sides of the Table

JULY 14, 2010

They are tasked with “getting deals done&# so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. Similar with product features. Let me give you an example.

Startup 323

Startup Press Development Team Review SEM 323

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. He told me that there were a core group of inner Digg users who could control what got on the front page.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

MAY 31, 2012

Then there is the Internet, delivered through every media, including your smart phone, where the volume of data spewing out is like a new Library of Congress every 15 minutes. The days when you could launch your business with a new web site, and the phone would begin to ring, are long gone. Using the platform to expand your reach.

Startup 104

Startup Social Media Platform Blogging 104

Jason Nazar

AUGUST 15, 2013

Social Media. make sure your site is optimized for search engine traffic: 1.) make sure your site is optimized for search engine traffic: 1.) Each individual piece of content should have its own distinct URL(title tag), and a unique title (H1 tag) for the page that search engines can read and index. Search Engines.

Web 61

Web Social Media Content Sites 61

Startup Professionals Musings

AUGUST 29, 2015

With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. Many people don’t post about their experiences, but still routinely check first to see what others are saying about the brand and the product online.

Customer 103

Customer Custom Marketing Social Media 103

socalTECH

NOVEMBER 17, 2011

My first studio role was in digital media at Paramount Pictures. I then worked at a startup, SocialVibe.com, and basically ran all of their trade marketing and consumer marketing, focusing on consumer growth engagement, insights, and product marketing, and how to shape their product to heighten and capitalize on consumer engagement.

Paramount 187

Paramount Entertainment Hollywood Content 187