Technology Council

JANUARY 1, 2014

I have the opportunity to work with a large number of sales teams and to see what makes for highly successful ones and ones that struggle. In my experience the #1 determining factor in sales team success is whether the company has the right sales people on board or not. The software sells for $50,000 to $400,000 per instance.

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Sales Training Software Email 100

Both Sides of the Table

NOVEMBER 9, 2012

Later today I’m presenting at the annual Rincon Ventures Summit in Santa Barbara. Don’t put all your eggs in the “corp dev basket” – often deals are champions by the business units (product or sales). If you have any problems downloading deck from above SlideShare presentation you can try this link.

Startup 323

Startup Technology Venture Capital Santa Barbara 323

SoCal Tech Calendar

JANUARY 14, 2013

Thursday, January 17, 2013 -- Infographics: Visual Storytelling to Attract Prospects and Close Sales. Technology Council. Infographics unleash powerful visual storytelling tools that will help you reach new prospects and increase sales. In today's over-communicated world, information is everywhere.

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Sales Technology Council Tool Help 113

TechEmpower

DECEMBER 11, 2023

Do you anticipate scale issues presently or in the future? Are specific technologies or platforms involved in your project? Do they have experience with the technologies involved in your project? Do you have the basics already defined and merely need them fleshed out? Or is your project a clean slate?

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Software Development Software Review Develop Development 295

Both Sides of the Table

OCTOBER 4, 2009

Many entrepreneurs who start technology companies are product people, technologists or savvy business people who worked previously for a larger company. Most start-up entrepreneurs have little or no sales experience. But through nearly a decade of startups I learned that sales comes down to three essential elements: 1.

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Sales Startup Platform Tips 319

Startup Professionals Musings

SEPTEMBER 11, 2015

Yet in this age when customers have a thousand alternatives, and are overwhelmed by a multitude of messages, sales efforts can make or break a business. In fact, I believe modern entrepreneurs need to be super sales people, in the most positive sense, to their team as well as customers. No pain usually means no sales.

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Sales Entrepreneur Customer Custom 106

Tech Zulu Event

DECEMBER 18, 2013

Topics of discussion will be Wearables Technology, Bitcoin, SaaS, Cloud, Mobile, Gaming, Social Markets, what surprises are coming for 2014, creating value with your company, hiring problem solvers, and building a sensible businesses. We will also have some of the top companies present that each of the panelist has invested in.

Startup 111

Startup Entertainment Media Santa Barbara 111

Startup Professionals Musings

OCTOBER 21, 2023

Word of mouth is not adequate for marketing and sales. Even though the Internet is pervasive and free, you should not assume that a website is all you need for sales and marketing. Everyone must be part of the sales process.

Customer 109

Customer Custom Satisfaction Sales 109

Startup Professionals Musings

MAY 19, 2010

As a member of the local angel group Selection Committee, I’ve seen a lot of startup presentations to investors, and I’ve never seen one that was too short - maybe short on content, but not short on pages! Every startup needs both a business plan and an investor presentation, completed before you formally approach any investors.

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Slides Competition Sample Sales 94

Tech Zulu Event

APRIL 12, 2013

Full-service Pinterest marketing and technology startup – HelloSociety recently announced it had driven $30 million in additional sales revenue for its over 350 brand clientele through Pinterest. The Science Inc accelerated startup also said it had delivered 2.9

Sales 101

Sales Technical Review Marketing Technology 101

Startup Professionals Musings

FEBRUARY 20, 2015

Even though I love technology, I always cringe when an entrepreneur starts his investor pitch to me by touting his new technology. They have forgotten that new technologies are perceived by most customers as causing more pain than the problems they eliminate. A technology-driven business is driven by engineers.

Technology 109

Technology Entrepreneur Customer Custom 109

Both Sides of the Table

FEBRUARY 21, 2019

The reality is that there are some board meetings in which having a broad set of management present is a great idea and there are some meetings where in can be a hindrance. how they think, how they present, what their key issues are, how the respond to tough questions. I’ve outlined the key functions in the graphic below.

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Startup Slides Ideas Guide 161

Steve Reich

JULY 6, 2020

The shiny object is really important in the sales cycle, but there is no sustainable advantage to be had. I’ve seen two tactics that work: 1) presenting a relevant offer, and 2) delivering meaningful community information. Presenting a relevant offer requires marketing data analysis to make sure the right customer sees the right offer.

Technology 87

Technology Customer Custom Class 87

SoCal Tech Calendar

JUNE 2, 2017

It’s critical to stay current with the technology that runs your organization and secures your operational infrastructure. INTERFACE addresses these IT issues through informative, non-sales oriented, educational seminars customized to the specific needs of the local business community. See [link] (more)

San Diego 100

San Diego Case Study Study Education 100

Both Sides of the Table

FEBRUARY 6, 2013

And the folks at Startup Grind have been kind enough to invite me to present this morning in Mountain View on the topic. Your first sales people should be consultative sellers who can fuel evangelical sales. Don’t hire “relationship management” sales people too early. figure out roles. identify gaps.

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Startup Slides Outsource Development Sales 388

Startup Professionals Musings

AUGUST 5, 2016

All too often as a startup investor, I hear the term “disruptive technology” from an entrepreneur, played like a trump card that should override any other potential business qualms. In fact, most investors avoid disruptive technologies as extremely risky, with long waits for a payback. Build an entrepreneurial, risk-taking culture.

Technology 57

Technology Competition Customer Custom 57

Startup Professionals Musings

JANUARY 22, 2021

Word of mouth is not adequate for marketing and sales. Even though the Internet is pervasive and free, you should not assume that a website is all you need for sales and marketing. Everyone must be part of the sales process.

Sales 165

Sales Customer Custom Social Media 165

Startup Professionals Musings

SEPTEMBER 22, 2014

Some entrepreneurs forget that they can’t use people the same way they use technology to build a startup. Inventors, for example, are skilled in manipulating technology, but may have little interest or experience engaging people to make an effective team. Focusing on the technology doesn’t do it. Committing to action.

Startup 107

Startup Technology Guide Entrepreneur 107

SoCal Tech Calendar

JUNE 15, 2017

Monday, June 19, 2017 -- "Save the Sale" Santa Maria Tech Brew. Presenter is Orcutt's One Way Board Shop co-owner and Righetti HS 1996 graduate Dan Pankrantz, a man of passion, who, with his brother Dave, has now developed a mobile app for specialty retailers who want to "save the sale" - whether product is on hand or not!

Mobile 100

Mobile Sales Tool Entrepreneur 100

Startup Professionals Musings

OCTOBER 21, 2013

Even though I love technology, I always cringe when an entrepreneur starts his pitch by touting his new technology. He has forgotten that new technologies are perceived by most customers as causing more pain than the problems they hope to eliminate. Let me be clear – technology and market-driven need not be mutually exclusive!

Marketing 101

Marketing Technology Startup Customer 101

Startup Professionals Musings

JULY 12, 2017

Even though I love technology, I always cringe when an entrepreneur starts an angel investor pitch to me by touting his new technology. They have forgotten that new technologies are perceived by most customers as causing more pain than the problems they eliminate. A technology-driven business is driven by engineers.

Technology 53

Technology Customer Custom Marketing 53

Startup Professionals Musings

SEPTEMBER 18, 2012

Even though I love technology, I always cringe when an entrepreneur starts his pitch by touting his new technology. He has forgotten that new technologies are perceived by most customers as causing more pain than the problems they hope to eliminate. Let me be clear – technology and market-driven need not be mutually exclusive!

Customer 95

Customer Custom Technology Marketing 95

socalTECH

DECEMBER 4, 2014

There''s less than a week to the technology industry''s biggest holiday event of the year--the Digital Family Reunion on Wednesday, December 10th at the Skirball Cultural Center. Tickets are on sale now , so buy your ticket today! Presenting Sponsor. Thanks to our sponsors, who are making this year''s event happen! READ MORE>>.

SoCalTech 157

SoCalTech Southern California Media Pricing 157

Both Sides of the Table

MARCH 31, 2012

It is with this backdrop that I was really happy to learn from my friend Ethan Anderson (HBS alum & founder of RedBeacon) about an awesome program at HBS run by Tom Eisenmann called Launching Technology Ventures. That student is Erin McCann who formerly worked in sales at Google, so she has some ground to stand on in her assertions.

Startup 319

Startup Sales Course Competition 319

Startup Professionals Musings

MAY 31, 2013

Some entrepreneurs forget that they can’t use people the same way they use technology to build a startup. Inventors, for example, are skilled in manipulating technology, but may have little interest or experience engaging people to make an effective team. Focusing on the technology doesn’t do it. Committing to action.

Entrepreneur 92

Entrepreneur Technology Startup Guide 92

Xconomy

JUNE 3, 2016

States have been fighting to collect sales taxes from online retailers since the dawn of the e-commerce age. But today, online companies that sell services rather than merchandise also need to be concerned about state sales taxes. For example, medical services are generally not subject to sales tax.

Sales 62

Sales Company Companies Software Review 62

Both Sides of the Table

JULY 9, 2013

This is final part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. Well think of it this way – you have your sales process. And with scarce resources it’s your job to decide which door this lead must go through – sales or marketing.

Customer 324

Customer Custom Marketing Newsletter 324

Startup Professionals Musings

JULY 30, 2021

The recent pandemic was a strong signal for change, and I see most of you entrepreneurs and business owners responding to the business changes required and new opportunities presented. New technologies drive the need for support and attachments, which could be your opportunity or loss. Proactively evaluate new technologies for impact.

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Marketing Social Media Metrics Customer 162

Tech.Co

NOVEMBER 28, 2022

Startups such as TalkShopLive, YunExpress and ChannelEngine all facilitate order fulfillment via integration with marketplaces and shopping technology. TikTok’s sister company Douyin, for instance, which is also owned by ByteDance and mainly operates in China, has seen a 320% rise in sales between April 2021 and April 2022.

Social Media 148

Social Media Startup Commerce News 148

Berkonomics

JUNE 11, 2020

And adoption of solar technology for home and business was relatively slow until solar companies began offering systems as rentals with guaranteed returns. Solar panel installations break even only after over years of use, even with subsidies offered by the electric companies or by the Federal government.

Examples 156

Examples .Net Pricing Email 156

Startup Professionals Musings

MARCH 3, 2023

Because the product plan is aimed internally, it can assume the reader has the relevant technology and jargon background. Technology, architecture, and feature descriptions. The customer pain point must be defined before the solution is presented, so it doesn’t look like you have a solution looking for a problem.

Product 112

Product Summary Activity Entrepreneur 112

Berkonomics

JANUARY 31, 2019

Let’s dive a little deeper and present some “gray area” scenarios to consider. And because there was consideration paid to you in the sale, that clause is binding upon you and is effective almost everywhere. Last week we introduced the subject of non-compete agreements. Now we add complexity to the issue: bankruptcy of the buyer.

Patents 120

Patents Sales Product Email 120

Berkonomics

JANUARY 31, 2019

Let’s dive a little deeper and present some “gray area” scenarios to consider. And because there was consideration paid to you in the sale, that clause is binding upon you and is effective almost everywhere. Last week we introduced the subject of non-compete agreements. Now we add complexity to the issue: bankruptcy of the buyer.

Patents 120

Patents Sales Product Email 120

Startup Professionals Musings

JULY 14, 2011

Even though I love technology, I always cringe when an entrepreneur starts his pitch by touting his new technology. He has forgotten that new technologies are perceived by most customers as causing more pain than the problems they hope to eliminate. Let me be clear – technology and market-driven need not be mutually exclusive!

Technology 89

Technology Customer Custom Marketing 89

Tech Zulu Event

AUGUST 25, 2011

Thanks to Efren and the entire TechZulu team, the presentations are now archived for your enjoyment. Robyn Ward is the Director of Sales and Business Development at BetterWorks, which offers companies and their employees pre-negotiated perks in a simple, cost-saving platform. ROBYN WARD. MATTHEW AREVALO.

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Social Media Mobile SEO Media 71

Both Sides of the Table

MAY 14, 2018

I know all of this because every VC knows this because we’ve all either funded companies that have marketing technology or we’ve seen a pitch with a company that does this. after all you aren’t presenting this at TED. What should be in your deck? What should not be in your deck? Competition isn’t won or lost by your marketing decks?—?it’s

Funding 239

Funding Venture Capital IP Email 239

Tech Zulu Event

JULY 8, 2011

For those who still might be wondering what Spotlight: LA Tech is all about, It’s a screening room for new technology homegrown in our region. This Spotlight takes place Thursday, July 14, at The California Institute of Technology (CalTech). Their focus is green technology. 10 min per presenter). Attend and Support.

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CalTech Technical Review Company Companies 100