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“Where there’s mystery, there’s margin.”   

Berkonomics

Even with the usual discount of 10%, the margins on hardware were high, especially when applied to prices that exceeded $30,000 per sale. The challenge: Replacing lost margin In the early eighties, IBM helped the PC become a tool of the office, and the product crossed over from use by early adopters to the mass market.

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Three magic questions to increase your sales:   

Berkonomics

Give him or her latitude for a discount up to a maximum percentage, dunning commissions by at least that percentage to make sure the tool is not used until needed. Provide a deadline after which the price will increase, the sale will end, the product will be re-allocated to another customer, or a tax credit will expire.

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Helping Consumers Name Their Own Price For Products, With Greentoe

socalTECH

In real life, you can just about bargain a price for anything you want to buy--a car, a house, even that new stereo from your local electronics store. Joe Marrapodi: GreenToe is a name your own price marketplace for products. It''s very similar to the Priceline.com model, where you name your price for a flight or hotel.

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Maestro nets $15 million for its interactive commerce, community and engagement tools for livestreams

TechCrunch LA

Making money on livestreams has never been easier thanks to a suite of tools from the Los Angeles-based startup Maestro , which just nabbed $15 million in financing to grow its business. But what started in the gaming world quickly spun out as the company slashed prices to $500 per month for its services.

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Savings.com Pinpoints Holiday Deal Days, Rolls Pricing Tool

socalTECH

In a related move, Savings.com also released a new price search tool called PriceJump , which it says will help consumers find the best price online for any product. Interestingly enough, Black Friday was only relevant for one category, Electronics. READ MORE>>.

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Should Investors in the Same Round of Financing Ever Get Different Prices?

Both Sides of the Table

Luckily there are tools like Storify – so you can actually see a synopsis here. I recently wrote about my views that startups rounds should be priced. Fred, who also wrote his views about convertible debt (significantly more succinctly than I) believes that the price of a single round should be the same for everybody.

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Esri Debuts New Tool For Real-Time IoT Data Analysis

socalTECH

Redlands-based GIS software giant Esri said on Wednesday that it has released a new tool, ArcGIS Velocity, which is aimed at ingesting and analyzing real-time data from the Internet-of-Things. Pricing on the new tool was not announced.