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5 Keys to a Customer Centric Organization

SoCal Tech Calendar

Thursday, March 12, 2009 -- 5 Keys to a Customer Centric Organization. Most every company claims or believes they are customer centric, but are they really? In a recent study of 665 companies worldwide, Gartner found that less than 5 percent of businesses have successfully implemented "customer centric" approaches.

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5 Tips For Attracting Female Customers

Tech.Co

In the Harvard Business Review Female Economy 2009 report, women purchasing power was predicted to control about $28 trillion in annual global consumer spending, if not more. “Focusing on emotion is key when communicating with female customers. Most importantly, humor can get customers talking about your product or service.

Tips 71
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Align Your Startup With Today’s Customer Paradigm

Startup Professionals Musings

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. If your business doesn’t connect with your customers, individually and as a community, demanding customers will not only ignore you, but will actively keep other customers away.

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Celebrating the Life and Work of Tony Hsieh

Tech.Co

Under Hsieh’s leadership, Zappos revolutionized the apparel industry, and e-commerce in general, by being one of the first to prioritize customer satisfaction and service. To build trust in e-commerce with the greater public, his company came up with innovative ideas and fostered new customer behaviors.

Commerce 206
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8 Ways Entrepreneurs Find Disruptive New Technologies

Startup Professionals Musings

There are many others, like the classic book about Ratan Tata bringing out the Nano car way back in 2009 in India for less than $2,500. Organizations don’t produce game-changing innovations; people do. Look beyond customer imagination. Listen to customers, but remember that they can’t always tell you what they don’t know.

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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

Since 2009 we’ve been in an unequivocal bull market. It’s when the noise stops and you can actually get customer attention, press articles and VC meetings. ” Case studies get done with ebullient CEO’s espousing the benefits of said software even though their organization was barely using the product.

Marketing 354
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When Should Technical Founders Become CEO?

Both Sides of the Table

Somehow in a world of rapid change Mark had been able to right his ship much faster than the highly bureaucratic organizations that places like Google, Yahoo! Under Rob’s leadership we built out an amazing organization of seasoned enterprise software veterans in the US market. and Microsoft had become.

CTO Hire 309