socalTECH

JANUARY 19, 2016

Los Angeles-based online advertising technology provider OpenX said late Monday evening that the company has reached $140M in revenues, which it says is a record. The privately held company--which has not previously reported its revenue number publicly--said it doubled its revenue and tripled its profits in the last two years.

OpenX 100

OpenX .Net Advertising Equity 100

Berkonomics

APRIL 8, 2021

From its start in 2015, the number of registered users has “suddenly” climbed from 45 million in 2017 to a reported 300 million by the end of 2020. That compares with a reported 330 million for Twitter which had a nine-year head start and so much more free press from famous users over the years. Fourth: measurement.

Sites 156

Sites Product Social Network Press 156

socalTECH

MAY 6, 2015

The funding came from Herculus Technology Growth Capital, and comes as the company reported sharper losses and a significant dropoff in revenues. on revenues of $99.56M for the first quarter of 2015, compared with a loss of $6.3M ReachLocal said it lost $12.7M on revenues of $124.7M in Q1 of the prior year.

ReachLocal 100

ReachLocal Woodland Hills Report Marketing 100

InfoChachkie

JUNE 22, 2015

So much so that Google recently reported that mobile search has finally overtaken desktop search, and Facebook rolled out a new app called Hello that connects the dots between people’s social and phone contacts. The results were recently published in the 2015 Call Intelligence Index. You can follow John on Twitter: @johngreathouse.

Mobile 100

Mobile Technical Review Google Tool 100

Startup Professionals Musings

SEPTEMBER 3, 2013

Broadcast sponsorships and advertising. then you may want to consider potential sponsorships or advertising opportunities with that business or venue. “Coopetition,” or strategic cooperation with a competitor is another angle. If your B2B contacts check-in regularly at certain types of locations (entertainment venues, stores, etc.)

Competition 84

Competition Entertainment Advertising Social Media 84

Tech Zulu Event

JANUARY 26, 2016

In 2015 an additional 237 thousand joined the online community. As online viewership and behaviors grew in 2015 – the average U.S. As online viewership and behaviors grew in 2015 – the average U.S. In 2015, issues of online security and data privacy consumed headlines. Data Security Concerns Dominate.

Commerce 40

Commerce Mobile Technical Review Google 40

Startup Professionals Musings

AUGUST 24, 2015

According to Urban Dictionary , hype is “a clever marketing strategy where a product is advertised as the thing everyone must have, to the point where people begin to feel they need to consume it.” According to Gartner's Hype Cycle Special Report for 2014 , wearable user interfaces such as Google Glass are now in this stage.

Startup 97

Startup Marketing Entrepreneur Social Network 97

Tech Zulu Event

APRIL 18, 2016

Many retailers report $100,000 is the minimum price of entry. Fifty-six percent of retailers surveyed in a 2015 Shop.org/Forrester Research repor t say apps aren’t a key component of their mobile marketing strategy, even as 58 percent placed mobile at the top of their priority lists. This is certainly on the high end of the spectrum.

Mobile 40

Mobile Sites Customer Custom 40

Startup Professionals Musings

MARCH 17, 2016

Even the best technology can’t read your mind, which is why a simple Google search often gives frustrating and irrelevant results, and online advertisers bombard you with opportunities of no interest. In his new book, “ Digital Context 2.0: Seven Lessons in Business Strategy, Consumer Behavior, and the Internet of Things ,” David W.

Social Media 53

Social Media Tool Anthem Google 53

Tech Zulu Event

JANUARY 22, 2016

billion in 2015 alone. Costs for advertising on Facebook are increasing, due to high demand, and their profits continue to soar. If your competitor is spending more on social network advertising, so should you. Social networking continues to be a superior force in marketing, especially Facebook. That was $15.5

Marketing 40

Marketing Social Media Social Network Technical Review 40

Xconomy

JULY 6, 2016

National Institutes of Health director Francis Collins (pictured) and FDA commissioner Rob Califf spoke on a call this afternoon to update the Precision Medicine Initiative, or PMI, which President Obama unveiled in early 2015. “In medicine, ‘one size fits all’ is often far from an optimal strategy,” Collins said.

Study 59

Study PMI San Diego Sample 59

Tech Zulu Event

FEBRUARY 17, 2016

In 2009, when the platform was just under three years old, Nielsen put out a report stating that Twitter had grown 1,382% year-over-year. As the value for users decreased, it naturally decreased the ROI for advertisers and their clients too.The CPM on Twitter was very high and still remains one of the highest today.

Platform 40

Platform Startup News Content 40

Startup Professionals Musings

DECEMBER 14, 2015

Since both skills are required in equal amounts for success, the single founder failure rate today is reported to far exceed 50 percent. Thus you need deep pockets or generous investors before advertising or alternative revenue streams can kick in. Marty Zwilling First published on Entrepreneur.com on 12/02/2015.

Technical Review 60

Technical Review Startup Social Media Competition 60

Both Sides of the Table

FEBRUARY 12, 2017

(there’s a great story from Jonah in the video but you have to watch to hear it :)) But it’s undeniable that it has become a digital media powerhouse having raised around $500 million in capital with a valuation reported at $1.7 billion and revenues likely exceeding $250 million (Wikipedia lists 2015 revenue at $167 million).

Buzzfeed 210

Buzzfeed Media Content News 210