Both Sides of the Table

JANUARY 19, 2015

We have made 5 online video investments in total – some we will talk about later this year. The point isn’t to “build a business on YouTube” but rather to use YouTube as a marketing platform to build a video business that works across many platforms. I’ve written about that, too.

SEM 150

SEM Content Platform Acquisition 150

Berkonomics

NOVEMBER 24, 2022

In one industry I know well, the dominant player with 22% market share was acquired by one of the largest companies in the technology world. What if you had abandoned that market, reallocated your resources, and focused instead upon other non–competitive geographical or industry segments? How could you compete with the gorilla?

Resource 156

Resource Competition Examples Customer 156

Tech.Co

MARCH 10, 2022

Amazon could substantially expand their dominance over the ecommerce market, as the Seattle-based tech giant has announced the acquisition of Veeqo, a UK-based ecommerce startup. Everyone knows that Amazon has been pretty acquisition happy over the last few years. What does this mean for the ecommerce market?

Startup 128

Startup News Acquisition Platform 128

Startup Professionals Musings

APRIL 28, 2023

Expand the market for both. Typically, there are market opportunities that neither of your core competencies can win alone. Where your competitor isn't really competing with your direct market, you can refer business to each other without anyone losing customers. Let market response dictate a later split, merger, or acquisition.

Startup 105

Startup Outsource Competition Entrepreneur 105

Both Sides of the Table

APRIL 19, 2011

He is very hands-on and helpful – especially for any company looking into customer acquisition. o CPM model gave him control over the information in the acquisition cycle so he focused on that. - if you don't have experience with venture debt you might want to listen to this bit in the video - we talked a lot about how it works].

Acquisition 304

Acquisition Startup Customer Custom 304

Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his classic book. Due to the information overload felt by consumers today, marketing at the generic segment level no longer works.

Social Media 96

Social Media Media Marketing Metrics 96

TechCrunch LA

JUNE 10, 2021

Overall, Klarna is live in 20 markets, has more than 90 million global active users and more than 2 million transactions a day conducted on its platform. Klarna has entered six new markets this year alone, including France and New Zealand, where it just launched this week. in markets such as New York and Los Angeles.

Los Angeles 266

Los Angeles Funding CIO Marketing 266

Berkonomics

NOVEMBER 19, 2020

Back when we were all trying to figure out the real value of traffic on the web, investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments. And yet, users rave about the service, and spend long durations of time on the site. How about charging by the bite (not byte)?

Metrics 296

Metrics Sites Advertising Web 296

Tech.Co

FEBRUARY 16, 2024

Unlike a lot of grants on this list, the competition is open to all US small businesses, as long as they have fewer than 99 employees, have been operating for at least six months, and have a FedEx business account that's been open before September 1, 2023. It's competitive though – last year 18,000 applicants competed for only 12 slots.

Technical Review 193

Technical Review Software Review Startup Competition 193

Startup Professionals Musings

FEBRUARY 11, 2023

Many experts are certain that successful entrepreneurs are the ones with the most inspiration (passion and dream), while others will assert that it’s about more perspiration (working harder). Watch that patent provide a real barrier to competitive entry. In my experience, both are always required in heavy doses.

Startup 118

Startup Satisfaction Customer Custom 118

Startup Professionals Musings

AUGUST 1, 2020

Expand the market for both. Typically, there are market opportunities that neither of your core competencies can win alone. Where your competitor isn't really competing with your direct market, you can refer business to each other without anyone losing customers. Let market response dictate a later split, merger, or acquisition.

Startup 126

Startup Outsource Competition Acquisition 126

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 135

Social Media Framework Media Metrics 135

Startup Professionals Musings

FEBRUARY 15, 2021

As a result, we shared in capturing a new high-end market, without major new marketing or development. Here is a summary of each: Complementary strengths allows extended market penetration. It’s very unusual for two competitors to have exactly the same strengths – in development, marketing, distribution, or customer support.

Startup 173

Startup Outsource Development Examples Customer 173

Xconomy

JUNE 14, 2019

Is one of the bigger biopharma acquisitions of the year in trouble? The US Federal Trade Commission wants yet more information about the buyout, and overseas, the UK Competition and Markets Authority opened a separate investigation. This past week, antitrust regulators once again delayed Roche’s planned $4.8

News 97

News Competition Acquisition Report 97

InfoChachkie

JULY 14, 2011

Messenger : Rob Duva , Co-Founder, COO RingRevenue, prior Director of Customer Acquisition, CallWave. Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. Who do you view as your biggest competition?

Marketing 209

Marketing Advertising Paid Search Startup 209

Both Sides of the Table

NOVEMBER 16, 2014

Eventually you need a VP of Product to handle your product roadmap, a CTO for engineering leadership and VPs of sales, marketing & biz dev. If you hire truly talented people you end up definitionally with a lot of competitive peers who will inevitably jockey for resources and control. Marketing of course often feels the opposite.

Entrepreneur 385

Entrepreneur CTO Hire Startup Sales 385

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. None should be considered competitive mutually exclusive to any other. Social media as a marketing tool is here to stay, and is now widely accepted.

Social Media 108

Social Media Media Marketing Resource 108

SoCal CTO

NOVEMBER 19, 2012

One of the recommendations I make all the time to startup founders, is to find other founders who have tackled similar problems as yours and talk to them about how they solved these problems. Ask around about others. My suggestion would be to not necessarily target Groupon itself, but more of the competitors and acquisitions.

Startup 301

Startup Examples Acquisition Ideas 301

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. None should be considered competitive mutually exclusive to any other. Social media as a marketing tool is here to stay, and is now widely accepted.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

MAY 16, 2020

Many experts are certain that successful entrepreneurs are the ones with the most inspiration (passion and dream), while others will assert that it’s about more perspiration (working harder). Watch that patent provide a real barrier to competitive entry. In my experience, both are always required in heavy doses.

Satisfaction 174

Satisfaction Customer Custom Outsource 174

Tech Zulu Event

MARCH 19, 2015

Computers and the Internet have now brought in a new era that relies on data to make profitable business decisions in the competitive environment. Below is a full explanation of how small businesses can leverage technology to earn a competitive advantage in the marketplace. Cloud Services. Social Media Automation Tools.

Competition 40

Competition Technology Social Media Tips 40

TechEmpower

AUGUST 21, 2023

Other common scenarios that we’ve seen: Scaling and new markets: Your company and product are established, and now you’re scaling or going after new markets. Keeping up with the competition: You’re a market leader in a fast-growing field. These are classic inflection points for a development team.

Technical Review 260

Technical Review Development Team Review Software Review TechEmpower 260

Startup Professionals Musings

JANUARY 11, 2020

I’m not talking about just making incremental improvements in their products and processes, but more fundamental changes to the business model, such as the following: Announce a new market launch that fits your core competency. You didn’t wait until a new market was totally proven before entering.

Customer 143

Customer Custom Examples IBM 143

Startup Professionals Musings

MARCH 25, 2023

Google reached $1B in revenue within five years of incorporation, and now has a market capitalization of over $1 trillion. Most are still confused about the right priority. Startup productivity is embodied in key ratios, including low cost of customer acquisition, high retention, and high revenue per employee. Both have worked.

Organization 94

Organization Invest Customer Custom 94

Both Sides of the Table

NOVEMBER 14, 2017

There is excitement about the possibilities of real change and an infectious “naive optimism” about how everything is possible. As companies get this initial customer feedback on their product they start to have to ask harder questions about unit economics: How much does it cost us to acquire a new customer?

Startup 286

Startup Technical Review Customer Custom 286

Berkonomics

OCTOBER 13, 2016

In one industry I know well, the dominant player with 22% market share was acquired by one of the largest companies in the technology world. Forgotten about selected vertical markets within the niche? There’s an example of avoiding the encounter and losing the lead position when an opportunity to compete surfaces unexpectedly.

Resource 120

Resource Competition Examples Customer 120

Startup Professionals Musings

JUNE 21, 2020

Google reached $1B in revenue within five years of incorporation, and now has a market capitalization of over $1 trillion. Most are still confused about the right priority. Startup productivity is embodied in key ratios, including low cost of customer acquisition, high retention, and high revenue per employee. Both have worked.

Organization 173

Organization Invest Customer Custom 173

Startup Professionals Musings

JULY 26, 2020

According to TheStreet , US IPO market results in Q2 2020 posted a strong bounce-back from Q1 with 58 IPOs, after a slow start due to the Covid19 pandemic. Key drivers for the drop this quarter are the general negative numbers for Q2 earnings, and concerns about how quickly or slowly the world will emerge from the pandemic.

Startup 127

Startup Technical Review Acquisition Study 127

socalTECH

JULY 9, 2012

We thought it would be insightful for our readerswho are usually looking to get acquired by other companieson what the thought process of those large companies making those acquisitions are. For a company like yours, what goes into your acquisition strategy and what thoughts went behind the Anue acquisition?

Acquisition 173

Acquisition IP Networking Marketing 173

Both Sides of the Table

SEPTEMBER 1, 2016

Rolf Winkler wrote a piece in the WSJ about A16Z’s returns in which he says they “lag behind Sequoia, Benchmark and Founders Fund.” What about those RETURNS the WSJ article spoke of? In the article it talks about Sequoia’s $19 billion sale of WhatsApp to Facebook that generated apparently $3 billion for Sequoia and its shareholders.

Venture Capital 264

Venture Capital Invest Funding Competition 264

Startup Professionals Musings

MARCH 3, 2021

For example, if you have ever watched the Shark Tank show on TV, they always ask about the cost of customer acquisition. I often hear about efforts that have been stalled for several years, pending more funding, economic change, or other priorities. Postulate competitive reactions and your responses.

Entrepreneur 162

Entrepreneur Social Media Examples Metrics 162

socalTECH

AUGUST 27, 2014

We spoke with one of those companies-- El Segundo-based ConsumerTrack (www.consumertrack.com)--which is a $30M, bootstrapped an online marketing company which is driving millions of customers to big name, financial customers. What is ConsumerTrack all about? Brett Rossman: ConsumerTrack is a performance-based, online marketing company.

Startup 239

Startup El Segundo Marketing Media 239

Startup Professionals Musings

OCTOBER 30, 2022

Almost instantly, via the Internet or on their smartphone in the store, they can find the lowest price alternative or their favorite features, without waiting for push marketing or listening to your best sales person. This is a key moment where your customer acquisition costs go way down, and your profits go way up.

Customer 146

Customer Custom Startup Course 146

socalTECH

JANUARY 28, 2013

How do you go about trying to completely disrupt the entire telecom industry? No fly by night startup -- the company is backed by the founders of Skype -- we talked with COO Stephen Sesar about how FreedomPop can provide free wireless Internet, the firm's expansion plans, and how the company hopes to turn the telecom industry on its head.

Startup 245

Startup IP Networking Encino 245

socalTECH

FEBRUARY 17, 2011

The buy puts ReachLocal squarely into the fast growing area of daily deals, but also potentially into competition with such companies as Groupon and LivingSocial. To get some perspective into ReachLocal's entry into the daily deals space and where it sees the acquisition fitting, we spoke with Zorik Gordon , CEO of the company.

ReachLocal 249

ReachLocal Woodland Hills Acquisition Advertising 249

Startup Professionals Musings

AUGUST 13, 2022

get the attention of the market they choose. Having a great idea in the wrong place won’t get you the funding you need, the experienced domain experts you want, or the pilot market results you need for survival. Exposure instills the fear and urgency you need to deliver the right competitive solution. It’s very important.

Technical Review 123

Technical Review Oracle Software Review Ideas 123

Both Sides of the Table

OCTOBER 26, 2014

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV).

Press 319

Press Startup Writing Training 319