socalTECH

JANUARY 24, 2013

Bankruptcy Court has granted a motion to approve a sale of the majority of THQ's assets to multiple buyers. THQ detailed the sale Wednesday night, saying the company's estate will receive approximately $72M in total through the sales of its owned studios and games in development. READ MORE>>.

THQ 153

THQ Sales Agoura Hills Agoura 153

socalTECH

DECEMBER 19, 2012

Los Angeles-based Evolve Media Corp. Financial details of the sale, and the name of the private equity buyer, were not announced. Evolve Media said that it originally acquired SheKnows.com in 2006, when it was a five person company with 600,000 unique visitors per month.

Media 140

Media Equity Sales Los Angeles 140

socalTECH

APRIL 13, 2016

Santa Monica-based Demand Media has sold Cracked , its online humor site, to the E.W. According to Demand Media, the move will give it a "more focused portfolio of businesses", and also "significantly" strengthen its balance sheet. Demand Media acquired Cracked in 2007. READ MORE>>.

Demand 100

Demand Media Santa Monica Content 100

socalTECH

SEPTEMBER 17, 2010

Ahead of its IPO, Santa Monica-based Demand Media , the online domain name and media publishing business run by Richard Rosenblatt, updated its IPO filings Thursday, saying that it has granted $30.8M Tags: demand media domain domainer content merger acquisition legitscript. READ MORE>>.

Demand 194

Demand Media Santa Monica Report 194

socalTECH

FEBRUARY 2, 2011

Encinitas-based Verve Wireless , which develops mobile applications for local publishers, said today that it has acquired Deconstruct Media , a mobile advertising technology firm. Financial terms of the acquisition were not disclosed. Verve said that Deconstruct's team will be based of it its Washington, DC office.

Media 145

Media Press Advertising Mobile 145

socalTECH

NOVEMBER 4, 2009

San Diego-based Brickfish , a developer of social media and networking software being used by brands, reported today that it has hired on a Paul Botto, most recently Head of Analytics for the North American Sales Organization at Google, as its Vice President of Sales. Brickfish is venture backed by DCM, Draper Richards L.P.,

Google 140

Google Sales Social Media Draper 140

Tech.Co

JANUARY 15, 2018

Our model evolved over time as the landscape changed, from ticket sales and sponsorships to online advertising, content marketing, and consulting. The experiences and lessons Jen and I have gained since leaving AOL to build our own media brand have been numerous. We are also incredibly grateful for all of those who believed in us.

Media 175

Media News Organization Content 175

socalTECH

NOVEMBER 24, 2009

Santa Monica-based Adconion Media Group , an online advertising network, announced today that it has acquired certain assets of Joost , the online video site founded by Skype founders Janus Friis and Niklas Zennstrom. Tags: adconion media group advertising joost merger acquisition skype.

Media 157

Media Santa Monica Advertising Acquisition 157

socalTECH

AUGUST 8, 2016

Mike Mothner: The business today, is we are a digital agency focused on customer acquisition and growth for businesses of all types. Mike Mothner: With the acquisition of Standing Dog, which technically closed today, that added about 75 people to bring us to 260 employees. What has helped you grow to the size where you are now?

Acquisition 100

Acquisition Paid Search El Segundo SEO 100

socalTECH

NOVEMBER 21, 2011

Guardian News & Media , the firm behind web publisher ContentNext , is in discussions with potential buyers about a possible sale, according to a report from the firm's own site, paidContent. paidContent said that Guardian is working with Coady Diemar Partners on a possible sale. Names of potential buyers were not discussed.

Sales 133

Sales Santa Monica News Blogging 133

Both Sides of the Table

APRIL 19, 2011

He is very hands-on and helpful – especially for any company looking into customer acquisition. o Their strong skill was online media buying and optimization – they rarely would do CPA deals – mostly buying CPM. o CPM model gave him control over the information in the acquisition cycle so he focused on that. -

Acquisition 304

Acquisition Startup Customer Custom 304

socalTECH

MAY 17, 2011

A report today from Greentech Media says that Pasadena-based Idealab 's sale of portfolio firm RayTracker was worth $44.8M. The disclosure of the sale price came at a solar power conference, from the firm's former founder, who said the investors scored a multiple of 12.8 RayTracker was a spinout of Idealab's Energy Innovations.

Idealab 140

Idealab Report Acquisition Pasadena 140

socalTECH

AUGUST 23, 2011

Irvine-based Specific Media is bolstering its marketing team for MySpace , the company announced today, and has appointed Al Dejewski as its new Senior Vice President of Global Marketing. Specific Media said Dejewski will head up marketing for MySpace, as well as the company's other consumer and business facing brands. READ MORE>>.

Media 171

Media Marketing Entertainment Acquisition 171

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Social media as a marketing tool is here to stay, and is now widely accepted.

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Social media as a marketing tool is here to stay, and is now widely accepted.

Media 59

Media Marketing Social Media Resource 59

socalTECH

FEBRUARY 4, 2013

spends hundreds of millions of dollars on a media property, runs it for about seven years, and then decides to unload that same property for a fraction of the price it paid to a Southern California technology--not media--company. Does this sound familiar? Well, could be. How about IGN ? in a $580M deal.

News 159

News Southern California Sales Los Angeles 159

socalTECH

JANUARY 31, 2011

Santa Monica-based Demand Media said this morning that it received approximately $77.2M per share, with 5,175,000 shares of the offering coming directly from Demand Media itself, and the rest from other shareholders. in net proceeds from the firm's IPO last week. READ MORE>>.

.Net 145

.Net Demand Media Santa Monica 145

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity. The tools and measurements are the same for both.

Social Media 103

Social Media Media Marketing Startup 103

socalTECH

OCTOBER 12, 2017

Los Angeles-based Internet services and digital media giant j2 Global has acquired two more companies, but in an interesting shift, also said it has divested three companies from its portfolio. Financial details of the acquisitions and sales were not announced.

Company 113

Company Companies Sales Email 113

socalTECH

JULY 9, 2019

Hedges served in that position until its recent acquisition by Ellie Mae. Hedges is a longtime Southern California technology veteran, who was most recently President and CEO of Velocify. Hedges also previously has served at Bain & Company, Accenture.com, and Ogilvy & Mather. READ MORE>>.

Draper 124

Draper Southern California Santa Monica Social Media 124

socalTECH

APRIL 17, 2013

A report Wednesday afternoon says that Los Angeles-based streaming media site Hulu has hired investment banking firm Guggenheim Partners, to advise the firm on a sale. Guggenheim is the same firm which recently hired Ross Levinsohn to head up its Guggenheim Digital Media unit, and which is potentially a bidder on Hulu.

Hulu 189

Hulu Report Company Companies 189

socalTECH

NOVEMBER 21, 2014

Patrick Quigley: People often have the wrong perception of Vantage Media. We started looking to see if we could use technology disrupt the agency business, for companies serving the performance marketing area, the cost-per-sale area. After the acquisition, we have been investing dramatically in that team.

Media 162

Media Advertising Startup Platform 162

socalTECH

DECEMBER 17, 2015

Financial terms of the acquisition were not disclosed. Purch has offices in Culver City, thanks to its acquisition of Tom's Guide a few years ago , when Purch was known as Best Media Network. ShopSavvy develops a barcode scanning and mobile shopping app which highlights local sales for retailers. READ MORE>>.

Culver City 100

Culver City Mobile Guide Acquisition 100

Startup Professionals Musings

AUGUST 21, 2021

Switch your focus from product development to sales. Explosive growth to an enterprise normally requires a scalable sales model, a well-documented process with incentives, training, and metrics for tracking and management. Isolate marketing from sales for maximum customer focus.

Startup 151

Startup Course Sales Entrepreneur 151

Startup Professionals Musings

OCTOBER 23, 2012

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity. The tools and measurements are the same for both.

Media 92

Media Social Media Marketing Resource 92

socalTECH

JUNE 25, 2014

The sale netted the company $20M, which it will use to fund its U.S. Moviepilot''s web site focuses on film recommendations, film discovery, and the company also helps studios with social media campaigns. moviepilot angeles merger acquisition webedia' The move puts the company''s focused squarely on its Los Angeles operations.

Social Media 164

Social Media Marketing .Net Entertainment 164

Startup Professionals Musings

OCTOBER 30, 2020

Offering one more social media site (over 200 already exist on Wikipedia) probably won’t work. Don’t forget to market yourself before, during, and after your initial idea, through social media, websites, and events. Minimize one-time sales in your business model. Prioritize mergers and acquisitions early.

Outsource Development 154

Outsource Development Social Media Software Review Customer 154

Both Sides of the Table

SEPTEMBER 15, 2013

I agree with YouTube (that they provide more (hosting, ad sales, etc.) It is the world’s best customer acquisition for video consumers to get them to come to your O&O where you can make your $25 CPMs. YouTube hates this comparison and claims they provide so much more to their ecosystem than Apple does to its iOS ecosystem.

Networking 366

Networking Media Content Customer 366

socalTECH

APRIL 21, 2014

Financial terms of the sale were not announced. Oversee.net said it sold DomainSponsor to Rook Media , a European domain monetization company based in Zurich. domainsponsor oversee merger acquisition domain domainer name monetization rook advertising' READ MORE>>.

Oversee.net 133

Oversee.net Advertising Web Acquisition 133

socalTECH

NOVEMBER 5, 2015

MarketShare's predictive analytics software is used by the marketing industry to understand how their investments marketing and sales reflect in TV, print, display, search, video, social media, website, PR, and elsewhere. READ MORE>>.

Social Media 100

Social Media Acquisition Los Angeles Marketing 100

socalTECH

MARCH 17, 2010

Online marketing firms Gorilla Nation , Atomiconline , Double Helix , and Springboard said this morning that the firms are in a four-way merger, and have become Evolve Media. The firm said that Evolve Media has over 250 employees, and reaches over 300 million monthly uniques across its web sites.

Gorilla Nation 177

Gorilla Nation AtomicOnline Media Web 177

socalTECH

OCTOBER 27, 2010

Internet portal Yahoo confirmed Wednesday afternoon that it has hired Ross Levinsohn , former head of Fox Interactive Media, and current venture capitalist at Fuse Capital, as its new Executive Vice President of Americas. Tags: yahoo ross levinsohn executive media content. News of the hiring was first reported by AllThingsD.

Yahoo 178

Yahoo Media News Report 178

socalTECH

DECEMBER 8, 2014

Apparently, IAC has been shopping CollegeHumor.com around to companies due to the boom in online content activity, including the recent sales of Maker Studios, Fullscreen Media, BigFrame, and Stylehaul--all local Los Angeles multi-channel networks (MCNs). rumor youtube video acquisition merger buyer collegehumor' READ MORE>>.

Report 100

Report Los Angeles Acquisition Activity 100

socalTECH

JUNE 10, 2010

El Segundo-based iSuppli announced Thursday that it has acquired UK-based Screen Digest , a firm which provides market research covering film, television, broadband media, mobile media, cinema, home entertainment, TV technology and video games. Tags: isuppli merger acquisition screen digest market research adams media.

Research 140

Research El Segundo Screening Media 140

Startup Professionals Musings

DECEMBER 17, 2022

Thus even if unit sales keep increasing, revenues can lag due to the need for lower prices as the mainstream market takes over. Customer acquisition gets harder and more expensive. You suddenly need to enhance your in-house social media efforts with a public relations firm. An expanding customer base demands better support.

Startup 106

Startup Pricing Cloud Computing Customer 106

Startup Professionals Musings

AUGUST 3, 2022

Here is an outline of some key force multipliers that I have seen used effectively in the ongoing battle for business survival and success: Establish a presence on multiple social media channels. Amazingly, I still find that many small businesses still don’t use any social media, much less appear on a range of platforms.

Marketing 119

Marketing Social Media Mentor Conference 119

SoCal Tech Calendar

APRIL 27, 2012

Investment Banking veteran Kevin Covert will share insights into achieving home-run MandA and financing outcomes for digital media and technology companies. He will discuss current MandA and VC financing market dynamics, acquisition and financing interests of the large media and tech buyers and how to get on their radar.

Venture Capital 113

Venture Capital Education Media Acquisition 113