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Doing the Right Things is More Important than Doing Things Right

Both Sides of the Table

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. And the reality is that you might be better off doing less activity but doing “the right&# activities really well.

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32 Questions Developers May Have Forgot to Ask a Startup Founder

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SEO for Startups )? SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed? Does the site need to throttle potential malicious activity? Where’s the mystery (see Matching Algorithm )? Who are the other stakeholders involved? Other types of users? Administrators? How do you make your money?

Develop 396
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

SEO for Startups )? SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed? Does the site need to throttle potential malicious activity? Where’s the mystery (see Matching Algorithm )? Who are the other stakeholders involved? Other types of users? Administrators? How do you make your money?

Develop 384
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Chartbeat is to Blogs as Google Analytics is to Print Newspapers

Both Sides of the Table

I’m not a shareholder and I’m not even actively looking at making an investment. You can log in at any time and see a realtime indication of how much traffic is on your website, where that traffic is coming from, what stories people are reading and how many people are active vs. inactive. Basically, it rocks!

Blogging 287
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Doing the Right Thing > Doing Things Right

Both Sides of the Table

And measuring activities or output can mislead you into thinking you’re doing a great job. So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc.

Activity 164
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How to Solve the Biggest Frustration Marketers Have With Social

Both Sides of the Table

What you really want to know is which campaigns drove “bottom of funnel activities” such as: Purchases, newsletter signups, subscribers, comments and so forth in the same way you’d be tracking this on Google Analytics for your SEO / SEM campaigns, direct referrals, etc.

Marketing 307
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53 Questions Developers Should Ask Innovators

TechEmpower

Ads, Viral/Social, SEO)? SEO Support Will URLs and page content need to be properly formed for SEO? What back-end support for SEO is needed? Does it need to throttle potential malicious activity? Who are the other stakeholders involved? Are there other founders, business leaders, partners, or administrators?

Develop 520