socalTECH

JANUARY 11, 2016

In an unusual twist for the car sharing market, a new, Los Angeles startup-- WaiveCar --said today that it has launched a new, mobile phone-driven car sharing program in Santa Monica and Venice, which lets drivers drive cars for free.

Santa Monica 100

Santa Monica Venice Advertising Los Angeles 100

Startup Professionals Musings

JULY 20, 2020

Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Display advertising. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers.

Customer 146

Customer Custom Marketing Startup 146

TechCrunch LA

OCTOBER 19, 2019

. “Whether it be a passion for an obscure manga or your favorite football team, Kik has shown an incredible ability to provide a platform for new friendships to be forged through your mobile phone.” In acquiring Kik, the holding company is expanding its mobile app portfolio.

Social Network 153

Social Network Los Angeles Social Media Blogging 153

socalTECH

NOVEMBER 3, 2009

Woodland Hills-based FatTail , a developer of software for managing online advertising for web publishers, announced today that it has launched a new, self-serve display ad selling system called PageGage Direct. The firm's prior products were used by major online publishers and their sales teams to quote and book more traditional, direct ads.

Woodland Hills 140

Woodland Hills SaaS Advertising Web 140

Startup Professionals Musings

JANUARY 15, 2022

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Your Twitter and YouTube messages better match your print advertising message. Find the right tools to analyze the ROI.

Social Media 126

Social Media Media Startup Platform 126

Both Sides of the Table

JANUARY 12, 2014

While traditional methods (PR, advertising, events, seminars) and online methods (SEO, SEM, social, referral marketing) are well understood by most companies there are many methods that are less well publicized. If you publish a book, how do you get on the NY Times best seller list? Simply write a great book? What about mobile?

Marketing 379

Marketing Startup SEM SEO 379

socalTECH

JANUARY 3, 2014

You''re trying to tackle everything from movies, to music, to books. We''ve made it so people can customize us to only turn on movies and TV, and don''t have to see anything with music and books, for example. Phoebe Scott: The really big thing we''d like to get going in 2014 is mobile. It''s been a really good move. READ MORE>>.

Entertainment 206

Entertainment Startup Southern California Netflix 206

Tech Zulu Event

SEPTEMBER 13, 2013

Pablo joins TechZulu and talks about Proven, job markets, and the future of mobile. PF: For Candidates it’s a mobile job search and applications. So a lot of folks who are not spending a lot of time in front of a computer and use their mobile or tablet more than their computer. Or is it just mobile or tablet only?

Mobile 86

Mobile Marketing Writing Startup 86

Both Sides of the Table

JUNE 3, 2010

But we had a great chance to talk about the recent moves that Twitter has made to “plug holes” and changing its “TOS” on advertising. I don’t do advertising on my blog, but I thought it was worth mentioning Ryan in particular because he has an alternate model for doing a startup. Mobile gifting service. OTHER DEALS: 1.

Venture Capital 214

Venture Capital Startup Design S3 214

Startup Professionals Musings

APRIL 13, 2019

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Your Twitter and YouTube messages better match your print advertising message. Find the right tools to analyze the ROI.

Social Media 79

Social Media Media Invest Platform 79

Startup Professionals Musings

AUGUST 2, 2017

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Mobile devices and apps enhance social interactivity. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand.

Marketing 76

Marketing Social Media Content Media 76

Startup Professionals Musings

OCTOBER 9, 2015

We don’t hear about the remaining three million apps that are mostly free, and garnering only trivial revenue through advertising. I also recommend the app development strategies outlined in a new book, “ Vaporized: Solid Strategies for Success in a Dematerialized World ,” by Robert Tercek, who has lived on the digital edge for many years.

Startup 98

Startup Platform Pricing Netflix 98

Startup Professionals Musings

AUGUST 17, 2018

Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Display advertising. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers.

Social Media 55

Social Media SEM Startup Advertising 55

SoCal CTO

MARCH 18, 2010

My management book, Ignited, was released in 2007 and serves a guide and champion for middle managers. Today I lead a small consultancy that helps advertising supported develop and scale the revenue producing sides of their businesses. In addition to we’re taking GumGum and their very cool advertising opportunities to market.

Startup 225

Startup Los Angeles Twiistup Social Network 225

Startup Professionals Musings

APRIL 25, 2014

Scott, just published a new book that I like,” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Display advertising. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers.

Startup 99

Startup Social Media SEM Advertising 99

socalTECH

MAY 21, 2013

How did what was a staid publisher of phone books become a hotbed of online talent? But, I think where we have a long term advantage is, the 600,000 advertise relationships and a strong presence with consumers. Google has to go through channels like us just to get to an advertiser. We''re connecting those two parties.

Technical Review 223

Technical Review Glendale Advertising Google 223

Tech Zulu Event

SEPTEMBER 23, 2013

As one of the organizers, Jay Tucker explained, “The Silicon Beach movement is the future of the Los Angeles tech area – tech, mobility, digital content, entrepreneurship, etc. These innovative products ranged from digital comic books to sports data analysis. Tucker led the next panel on the topic of mobility in the startup revolution.

USC 98

USC Cornerstone OnDemand Southern California Netflix 98

socalTECH

MAY 21, 2013

How did what was a staid publisher of phone books become a hotbed of online talent? But, I think where we have a long term advantage is, the 600,000 advertise relationships and a strong presence with consumers. Google has to go through channels like us just to get to an advertiser. We''re connecting those two parties.

Technical Review 211

Technical Review Glendale Advertising Google 211

Startup Professionals Musings

AUGUST 6, 2016

Scott, published a book a while back that I like, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Display advertising. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers.

Customer 60

Customer Custom Marketing Social Media 60

Startup Professionals Musings

FEBRUARY 4, 2017

According to a classic book by Rick Mathieson, these have morphed into a digital universe of augmented reality, ‘advergames’, and virtual worlds – that are highly personalizable and uniquely shareable. Mobile is where it’s at. For example, if you sell printers, you can start with cost-saving device optimization. Use smart ads wisely.

Marketing 82

Marketing Demand Startup Customer 82

Startup Professionals Musings

OCTOBER 5, 2013

According to a book a while back by Rick Mathieson, these have morphed into a digital universe of augmented reality, advergames, and virtual worlds – that are highly personalizable and uniquely shareable. Mobile is where it’s at. Startups need to realize that products are the jumping-off point for building relationships with customers.

Marketing 104

Marketing Demand Startup Customer 104

Startup Professionals Musings

APRIL 9, 2017

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Your Twitter and YouTube messages better match your print advertising message. Find the right tools to analyze the ROI.

Social Media 66

Social Media Media Tips Platform 66

socalTECH

MARCH 1, 2012

Last week, Pasadena-based Punchcard (www.punchcard.com) launched its mobile apps, which help local retailers provide rewards to loyal customers. Andy Steuer: Punchcard is a mobile loyalty rewards app. The firm is backed by Idealab, and is headed by Internet veteran Andy Steuer. What is Punchcard?

Southern California 245

Southern California Idealab Startup Customer 245

socalTECH

MAY 14, 2013

We get wired with a payment at the end of the month, and never have to worry about collecting, and don''t have to talk to advertisers. However, we are here in Santa Monica, and we are a celebrity and entertainment site, and the next step for us in monetization is to get direct partnerships and deals with entertainment advertisers.

Google 236

Google Sites Startup Web 236

Startup Professionals Musings

SEPTEMBER 2, 2012

According to a book a while back by Rick Mathieson, these have morphed into a digital universe of augmented reality, advergames, and virtual worlds – that are highly personalizable and uniquely shareable. Mobile is where it’s at. Startups need to realize that products are the jumping-off point for building relationships with customers.

Customer 100

Customer Custom Marketing Demand 100

Startup Professionals Musings

OCTOBER 2, 2013

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Your Twitter and YouTube messages better match your print advertising message. Find the right tools to analyze the ROI.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Both Sides of the Table

DECEMBER 19, 2011

And while the App Internet is currently more powerful than the Mobile Internet it has fundamental flaws. In other words, our mobile devices are all powerful and the network that they connect into sucks. Because the mobile devices had a series of new features for which mobile browsers were not optimized. Apple had a store.

Web 355

Web HTML Mobile Social Network 355

socalTECH

MAY 23, 2017

Our interview this morning is with Jonathan Zweig , the CEO of Los Angeles-based AppOnboard (www.apponboard.com), which has created software which allows mobile app developers--and in particular, mobile game developers--to create demos of those games which can be played without having to download and install those apps.

Startup 113

Startup Southern California UCLA Technical Review 113

InfoChachkie

JULY 9, 2012

Networks have significantly increased YouTubers’ advertising revenue by negotiating sponsorships and large ad purchases with major brands. By allowing advertisers to purchase ads across a cadre of YouTubers, Internet TV networks can achieve their efficiency and reach goals. I got the power.

Google 133

Google Develop Development Funding 133

Both Sides of the Table

DECEMBER 5, 2010

mobile, locations, layering of services, data management, portability & more]. Brands didn’t advertise their web pages they advertised “AOL Keywords.&# If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers. The Past (1985-2002).

Social Network 297

Social Network Networking Web 2.0 Web 297

Startup Professionals Musings

MARCH 8, 2017

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. For example, LinkedIn is attuned to business professionals, Facebook is dominated by the social and upwardly mobile crowd.

Social Media 58

Social Media Media Platform Tool 58

Startup Professionals Musings

FEBRUARY 5, 2018

I just finished a new book, “ Shortcut Your Startup ,” by the entrepreneur brothers Courtney and Carter Reum, and I like their summary of five critical changes in the market that every entrepreneur should capitalize on: Pervasive computer usage is now the great equalizer. Brands are speaking through rather than to consumers.

Marketing 57

Marketing Startup Entrepreneur Social Media 57

Startup Professionals Musings

AUGUST 22, 2012

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Your Twitter and YouTube messages better match your print advertising message. Find the right tools to analyze the ROI.

Social Media 95

Social Media Media Startup Platform 95

Startup Professionals Musings

JUNE 4, 2011

According to a recent book by Rick Mathieson, these have morphed into a digital universe of augmented reality, advergames, and virtual worlds – that are highly personalizable and uniquely shareable. Mobile is where it’s at. Startups need to realize that products are the jumping-off point for building relationships with customers.

Marketing 91

Marketing Startup Demand Customer 91

Startup Professionals Musings

JUNE 18, 2011

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Your Twitter YouTube messages better match your print advertising message. Communication and writing skills are required.

Social Media 93

Social Media Media Entrepreneur Platform 93

Tech.Co

MARCH 1, 2018

Advertisers upload their 30 second ads and each time a user watches the ad, they receive $.50. Beast Mobile (Kirkland, WA). How will Beast Mobile cut down the cost of your ever-increasing cell phone bill? Targeted mobile advertising. AdWallet (Albuquerque, NM). That’s the concept behind AdWallet.

Startup 79

Startup Mentor Platform Help 79

Startup Professionals Musings

SEPTEMBER 4, 2012

Emily Nagle Green, in her book from a while back “ ANYWHERE ,” argues effectively that the future of the world and business is ubiquitous connectivity, the total interconnection of people, ideas, and products through a global digital network. As an entrepreneur, don’t apologize for your self-interest and profit motivation.

Entrepreneur 95

Entrepreneur Ideas Writing Training 95