Both Sides of the Table

FEBRUARY 20, 2012

She actually IS the prototypical entrepreneur. But Tracy did what entrepreneurs do. Sam is the managing director of Launchpad LA and we were about to pick our 2012 class of entrepreneurs. In the first 5 minutes you’ll realize that she’s a classic entrepreneur. More on that later. That may soon change.

Startup 363

Startup Entrepreneur SEO Venture Capital 363

Startup Professionals Musings

AUGUST 22, 2014

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market-research data. Peruse company reports from your business domain. Modern libraries are still worth a visit.

Marketing 97

Marketing Entrepreneur Statistics Research 97

Startup Professionals Musings

AUGUST 14, 2020

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. Peruse company reports from your business domain. Modern libraries are still worth a visit.

Marketing 157

Marketing Statistics Research Report 157

Startup Professionals Musings

AUGUST 21, 2021

Yet as a business advisor I am convinced that making the jump from a startup to a the next unicorn takes a different mindset, and actions most entrepreneurs are reluctant to face. That requires work and risk to comply with reporting requirements of the SEC, including the additional accounting and reporting processes.

Startup 151

Startup Course Sales Entrepreneur 151

Startup Professionals Musings

OCTOBER 23, 2022

Even the best technology can’t read your mind, which is why a simple Google search often gives frustrating and irrelevant results, and online advertisers bombard you with opportunities of no interest. Thus it’s both a challenge and a business opportunity for every entrepreneur to expand into new markets and grow their business.

Social Media 107

Social Media Tool Google Yahoo 107

Startup Professionals Musings

AUGUST 25, 2023

In the aftermath of the recent pandemic, which caused many businesses to close, a new raft of business workers and entrepreneurs are deciding to pursue their own dreams of being a new business owner, and controlling your own destiny. The remainder use outside funding, including crowdfunding, friends and family, banks, and investors.

Social Media 98

Social Media Metrics Media Tool 98

Startup Professionals Musings

OCTOBER 9, 2020

According to recent reports , these come from all the way up and down the age and experience spectrum, including up to ninety percent of the current Baby Boomers, as well as Millennials. Zappos , led by Tony Heish, has been a leader in this direction, and reports many advantages, as well as challenges.

Competition 168

Competition Startup Demand Training 168

Startup Professionals Musings

JANUARY 26, 2020

Even the best technology can’t read your mind, which is why a simple Google search often gives frustrating and irrelevant results, and online advertisers bombard you with opportunities of no interest. Thus it’s both a challenge and a business opportunity for every entrepreneur to expand into new markets and grow their business.

Social Media 131

Social Media Startup Tool Google 131

Startup Professionals Musings

SEPTEMBER 15, 2018

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. Peruse company reports from your business domain. Modern libraries are still worth a visit.

Research 87

Research Marketing Statistics Report 87

Startup Professionals Musings

AUGUST 16, 2012

At first this was limited to news sites that concentrated on a segment of a community, like West Seattle, but the concept is now being applied to advertising and promotion sites, blogging sites, and even legal services sites. Their “Notify your neighbors” feature lets people post messages (news reports, classifieds, etc.)

Entrepreneur 96

Entrepreneur News Sites RSS 96

Berkonomics

APRIL 8, 2021

From its start in 2015, the number of registered users has “suddenly” climbed from 45 million in 2017 to a reported 300 million by the end of 2020. That compares with a reported 330 million for Twitter which had a nine-year head start and so much more free press from famous users over the years. Here is my list. First: Planning.

Sites 156

Sites Product Social Network Press 156

Startup Professionals Musings

MARCH 24, 2013

On the basic search engine front, WolframAlpha is an amazing computational engine often used by Siri, which creates intelligent results, graphs, and reports from any natural language question. There are already many examples of startups edging into this space. Google Voice Search is a tiny step in that direction.

Web 98

Web Entrepreneur Software Review Google 98

socalTECH

OCTOBER 30, 2009

As we go into Halloween this weekend, we want to thank all of our sponsors, advertisers, and members, who make it possible for us to exist. Helping entrepreneurs succeed. An on-line community for entrepreneurs. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report.

Southern California 140

Southern California IP Orange County Glendale 140

Both Sides of the Table

AUGUST 21, 2011

My macro theme was “great entrepreneurs&# who mapped to my belief system about the kind of entrepreneurs I wanted to work with. While the media industry is driven by a combination of subscriptions and advertising – it’s clear that the latter plays a unique role in media. to 2x the average order value.

Mobile 329

Mobile Advertising Media Marketing 329

Startup Professionals Musings

DECEMBER 30, 2016

Most people have heard of Foursquare for local nightlife and Airbnb for rooms, but other nationally recognized sources for local services are still hard to find, including social media, local news, advertising, and event calendars. I still hear often the dream of a free service to users, supported by advertising, per the Facebook model.

Advertising 63

Advertising Content Social Media Satisfaction 63

socalTECH

OCTOBER 6, 2017

We have what is called a mult-dimensional, segmentation engine, that helps them understand their fans on the platform, and provide advertisers with specifics. Depending on who you are, and where you are, we can deliver different advertising. We split that advertising revenue with our partners. Laurence Sotsky: Great question.

Mobile 162

Mobile Platform El Segundo UCLA 162

Startup Professionals Musings

SEPTEMBER 11, 2021

One or more of the following parameters are viewed by most investors as traction indicators, but good entrepreneurs are often creative and define their own to supplement these: Start with sales to-date for a priced offering. In the consumer world, groups like Consumer Reports , will give you similar credibility, if positive.

Startup 121

Startup Metrics Custom Customer 121

socalTECH

NOVEMBER 17, 2009

Helping entrepreneurs succeed. An on-line community for entrepreneurs. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report. Advertisers. Tags: sponsor advertisement. Redpoint Ventures (www.redpoint.com). Silicon Valley Bank (www.svb.com). Startups Made Simple.

Orange County 113

Orange County Southern California IP Glendale 113

Startup Professionals Musings

AUGUST 28, 2016

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. Peruse company reports from your business domain. Modern libraries are still worth a visit.

Marketing 59

Marketing Startup Statistics Research 59

socalTECH

DECEMBER 15, 2010

Among one of the fastest growing industries--despite what has been a stagnant economy--is Internet advertising, which has continued to grow strongly over the past two years. For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

socalTECH

AUGUST 7, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Helping entrepreneurs succeed. An on-line community for entrepreneurs. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report. Technology.

SoCalTech 100

SoCalTech Orange County Southern California IP 100

socalTECH

DECEMBER 11, 2009

Helping entrepreneurs succeed. An on-line community for entrepreneurs. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report. Advertisers. Thanks to all of our sponsors, who make our coverage of Southern California's technology industry possible: Sponsors. Technology.

Southern California 133

Southern California IP Orange County Glendale 133

TechCrunch LA

SEPTEMBER 7, 2021

DTC entrepreneurs are more focused on immediate impact, because if they’re not selling product, there’s no large brand propping them up. If the entrepreneur has trouble answering this, it’s not going to work. The data science team also builds pretty robust reporting. It only happens when the margins get tight.

Commerce 211

Commerce Content Marketing Startup 211

socalTECH

JULY 24, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on. Helping entrepreneurs succeed. An on-line community for entrepreneurs. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report. Advertisers. They include: Sponsors. Think Glendale.

SoCalTech 100

SoCalTech Orange County Southern California Westlake Village 100

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. In this context, there are many parameters and concepts you need to understand before you buy advertising: Cost per impression (CPI). Tracking and performance reporting. Cost per click (CPC).

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

OCTOBER 16, 2020

Yet my years of advising entrepreneurs and small businesses has taught me that you do have to follow some basic principles and operational strategies, even to get a micro business off the ground. Define your “ secret sauce ” or intellectual property, and advertise it as well as protect it.

Custom 125

Custom Customer Tool Writing 125

Tech Zulu Event

FEBRUARY 18, 2013

The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. Tanz has been featured in Entrepreneur Magazine “Young Millionaires of 2011 Special Report.” from Carnegie Mellon University. He decided to pivot.

Advertising 98

Advertising Santa Monica Startup Content 98

socalTECH

OCTOBER 21, 2014

Nanxi Liu: In 2010, an industry report came out that predicted that digital signage was going to be a $4 billion market in 2014. media social advertising open software display entrepreneur startup interview nanxi' Our fifth co-founder, Navdep, was a high school classmate with David. How big is this market? READ MORE>>.

Social Media 178

Social Media Media Startup Culver City 178

socalTECH

FEBRUARY 9, 2010

Helping entrepreneurs succeed. An on-line community for entrepreneurs. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report. Advertisers. Thanks to all of our sponsors, who make our coverage of Southern California's technology industry possible: Sponsors. Technology.

Southern California 113

Southern California Tech Coast Angels IP Orange County 113

Startup Professionals Musings

AUGUST 24, 2015

According to Urban Dictionary , hype is “a clever marketing strategy where a product is advertised as the thing everyone must have, to the point where people begin to feel they need to consume it.” Every entrepreneur in stealth mode who insists on waiting for their product runs the risk of being a non-starter.

Startup 97

Startup Marketing Entrepreneur Social Network 97

Both Sides of the Table

JULY 1, 2010

He didn’t tell it in the video but, ever the entrepreneur, Scott started a business to take couples up on a “mile high club&# flight on airplanes as a way of getting all of his miles logged to get his next class of airplane license that required a certain number of hours logged. It’s part of what makes him so likable.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

Both Sides of the Table

JUNE 3, 2010

This was really a fun week at TWiVC because we decided to have an entrepreneur come and talk about raising capital rather than having a VC come on. It’s always such a pleasure for me to spend time with Farb because he has all of the enthusiasm and energy you love to see in entrepreneurs. He’s also candid, humble and helpful.

Venture Capital 214

Venture Capital Startup Design S3 214

Startup Professionals Musings

SEPTEMBER 3, 2013

Entrepreneurs need to look more broadly into the business-to-business (B2B) space for more lucrative opportunities. Broadcast sponsorships and advertising. then you may want to consider potential sponsorships or advertising opportunities with that business or venue. Channel incentives or rewards. Marty Zwilling.

Competition 84

Competition Entertainment Advertising Social Media 84

Startup Professionals Musings

MARCH 17, 2016

Even the best technology can’t read your mind, which is why a simple Google search often gives frustrating and irrelevant results, and online advertisers bombard you with opportunities of no interest. Thus it’s both a challenge and a business opportunity for every entrepreneur to expand into new markets and grow their business.

Social Media 53

Social Media Tool Anthem Google 53

Startup Professionals Musings

JANUARY 25, 2016

In case you don’t understand the urgency, just be aware that according to a recent Forrester report , nearly 95 percent of your competitors are saying that providing a good customer experience is their top strategic priority. The bar is being raised, so every entrepreneur needs new initiatives just to stay in the ballgame.

Custom 55

Custom Customer Startup Coach 55

socalTECH

MARCH 15, 2013

PhotoPoll is our first app to push live, and now we're working on our second app, AdTile, which is a mobile advertising solution for applications and mobile software. We have a couple of different ideas in the pipeline, and have filed patents in our unique way of showing advertising on a very small screen. What happened there?

Mobile 233

Mobile Southern California Startup Outsource Development 233

Tech Zulu Event

OCTOBER 23, 2013

There are a lot of valuation companies out there, so I know many entrepreneurs are tempted to just shop around until they find the lowest price, but this is a mistake. AICPA-compliant valuation reports. You know you need one. What you may not know is that it really does matter who performs your valuation. Integrated approach.

Company 102

Company Companies Startup Acquisition 102