Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. Where does someone who is starting a hairdressers advertise their business? Any funding yet?

Advertising 79

Advertising Services Social Network Startup 79

socalTECH

AUGUST 12, 2009

Katz 360 Sales said it is using Rubicon Project's Internet advertising infrastructure to customize content and audience selections for its advertisers. Rubicon Project provides online Internet advertising infrastructure for publishers, which optimizes the advertising placed on their web sites. READ MORE>>.

Advertising 145

Advertising Clearstone Santa Monica Sales 145

Startup Professionals Musings

JANUARY 6, 2011

One of the biggest red flags I see in many Internet-related business plans today is advertising as the initial revenue stream, or a key part of it. Until you get a million page-views per month, your revenue will be negligible, and advertisers won’t be interested in your site. Don’t count on that to fund your startup.

Advertising 90

Advertising CPC Funding Startup 90

socalTECH

DECEMBER 10, 2010

Thanks to all of our sponsors and advertisers, who make our coverage of Southern. venture funding and business deals, technology develops, and more from Santa Barbara. venture funding and business deals, technology develops, and more from Santa Barbara. Thanks this week to our sponsors and advertisers, which include Clearstone.

SoCalTech 127

SoCalTech Advertising Rustic Canyon Glendale 127

socalTECH

AUGUST 31, 2021

Santa Monica-based H Code, which provides digital advertising services to the Hispanic market, said Monday afternoon that the company has received a new, capital investment. The funding came from private equity investor Falfurrias Capital Partners (FCP), which invests in growth-oriented, middle-market companies.

Invest 113

Invest Santa Monica Equity Advertising 113

socalTECH

FEBRUARY 18, 2009

Woodland Hills-based ReachLocal , which operates a service to help small and medium sized businesses place online advertising, said this morning that it is adding a online display advertising product to its mix. in venture capital from VantagePoint Venture Partners, Rho Ventures and Galleon Crossover Fund. READ MORE>>.

ReachLocal 100

ReachLocal Advertising Woodland Hills Yahoo 100

socalTECH

JANUARY 30, 2013

YouMail , the enhanced voicemail service provider headed by Alex Quilici, has launched a brand new, business oriented premium service, as it reports it also has just passed four million registered users. The firm's new business service also included optional, enhanced service such as voice-to-text translation as an add-on.

Tech Coast Angels 170

Tech Coast Angels Services Advertising Email 170

socalTECH

JUNE 16, 2009

Los Angeles-based Ace Metrix is looking to apply analytics to the television advertising market, saying this morning that it has launched a service which helps advertisers measure persuasion and watchability of their advertising. Tags: metrix advertising content analytics startup saas software. READ MORE>>.

Advertising 100

Advertising Palomar SaaS Research 100

socalTECH

AUGUST 26, 2019

in a seed funding round for a new, podcast advertising venture, the company said on Monday. The funding was led by Global Founders Capital, and also included Bessemer, 500 Startups, Alumni Ventures Group, and others. Podcorn said the new funding will go towards product development of its advertising and distribution platform.

Seed Funding 100

Seed Funding Advertising Platform Los Angeles 100

Both Sides of the Table

APRIL 25, 2011

There’s a line of thinking in Silicon Valley that you should build product businesses rather than services businesses. It’s nearly impossible to get a services company financed by VCs. Why Shouldn’t Most Services Businesses Raise VC? Why Build a Services Business in the First Place?

Services 332

Services Venture Capital IP Startup 332

TechCrunch LA

JULY 3, 2018

Postie , a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. According to study from the Direct Marketing Association, direct mail campaigns rang up $46 billion from advertisers and companies in 2014, and Fink and his co-founder are hoping that number will climb.

Dollar Shave Club 232

Dollar Shave Club Chief Technology Officer Advertising Los Angeles 232

socalTECH

NOVEMBER 2, 2009

Los Angeles-based Impact Radius , a firm which is developing a service to link performance advertising to TV, radio, print, and online channels, has raised $1.0M in a funding round, according to a recent regulatory filing from the firm. No details on the funding have been announced by the company.

Funding 140

Funding Redpoint Venture Capital Advertising 140

socalTECH

APRIL 23, 2018

Netflix , the provider of online streaming services which has major operations in Los Angeles, is planning to raise $1.5 billion in debt to fund content acquisition, production and development, potential acquisitions and strategic transactions, and other efforts, the company said this morning. READ MORE>>.

Netflix 100

Netflix Content Acquisition Hollywood 100

socalTECH

JANUARY 18, 2011

This morning, Pasadena-based Perfect Market (www.perfectmarket.com) announced a new, $9M round of funding for the firm's technology, which is used to help publishers monetize their content. Congrats on funding. On page performance of advertising on a page is linked to the context and intent of a user. That's what we are finding.

Marketing 232

Marketing Funding Content Writing 232

socalTECH

MAY 11, 2015

Newport Beach-based Veritone , a provider of services to help companies with cross media advertising, recently raised $34.0M in a funding round. Details on that funding have not been announced. Veritone servs the broadcast and advertising market. READ MORE>>.

Advertising 100

Advertising Media Report Funding 100

socalTECH

OCTOBER 26, 2017

As more and more revelations of abuse of advertising systems at Google and Facebook by Kremlin-linked advertisers continue to surface--Venice, California-based Snapchat has managed to keep itself free of "fake news" using a secret weapon: humans. elections.

Snapchat 124

Snapchat News Venice Google 124

socalTECH

AUGUST 1, 2018

Los Angeles-based SteelHouse , which develops online retargeting and advertising software, has named Rory Mitchell as Chief Customer Officer (CCO) at the company. According to SteelHouse, Mitchell has over 17 years of experience in the area, and was previously at Experian Marketing Services. READ MORE>>.

Customer 100

Customer Custom Advertising Los Angeles 100

socalTECH

JANUARY 31, 2014

Irvine-based BlueCava , a developer of a cross-screen advertising platform, said Thursday that it has raised $13M in a new funding round. According to the company, the second round of funding came from S3 Ventures, Performance Edge Partners and Zeitgeist Capital. bluecava advertising platform cross venture capital targeting'

S3 153

S3 Technology Advertising Screening 153

socalTECH

MAY 8, 2012

in a funding round, and launched its service. The site relies on advertisers, who upload content they want to promote and then run campaigns to encourage users to share links and content to their friends on Facebook, Twiter, and other sites. The funding came from Tice Capital, the Los Angeles Syndicate of Technology, and angels.

Los Angeles 242

Los Angeles Advertising Content Sites 242

Tech Zulu Event

JUNE 25, 2015

Advertising technology is hot with the rise of mobile, evidenced in part by Verizon’s merger with AOL valued at $4.4 The Interactive Advertising Bureau defined a set of rich media units rooted in familiar ad sizes and called them Rising Stars. The company is privately held and has received no venture funding to date.

Advertising 40

Advertising Media Mobile Buzznet 40

socalTECH

AUGUST 19, 2013

Lynda.com , the online training and learning service, is looking to ramp up awareness of its service with some television advertising, it appears. Lynda.com recenlty took a big, $103M funding round , and has been expanding in the face of a big growth in the online learning and training services industry.

Training 147

Training Advertising Education Media 147

socalTECH

FEBRUARY 13, 2013

Verve Mobile , a developer of location-based, mobile advertising services, said today that it has raised $14M in a Series C funding. Verve said the funding will go towards developing and expanding its mobile location-base advertising and publishing products. The round also included BlueRun Ventures. READ MORE>>.

Mobile 147

Mobile Advertising Invest Funding 147

socalTECH

FEBRUARY 26, 2009

Los Angeles- and New York-based PlaceVine , which operates a web-based service to connect brands and agencies to product placement opportunities in film, television, and new media, said Wednesday that it has scored a round of seed financing from a New York-based angel fund, NYCSeed. Amount of the investment was not disclosed.

Seed Funding 100

Seed Funding Funding Hollywood Web 100

socalTECH

JANUARY 6, 2014

YP , the local search, media, and advertising firm spun out of AT&T which has significant operations in Glendale, said today that it has acquired venture-backed Sense Networks , a provider of mobile advertising and location-based services. Financial terms of the buy were not disclosed. READ MORE>>.

Networking 153

Networking Glendale Advertising Acquisition 153

Tech.Co

DECEMBER 29, 2023

As investors continue pouring funding into artificial intelligence and consumer habits shift, many AI and subscription model startups have been enjoying rapid growth. Source: runwayml.com In June, Runway raised $141 million in funding, nudging its market valuation to an envy-inducing $1.5 Organic milk formula product Bobbie.

Startup 210

Startup Generative AI Newsletter Tool 210

socalTECH

JULY 21, 2011

Torrance-based PixelFish , which provides online video marketing products to local businesses, announced Thursday that it has raised $4M in a funding round. PixelFish said the funding will go towards sales, marketing, and technology. The firm is headed by John McIntyre.

Torrance 213

Torrance Advertising Content Sales 213

socalTECH

MAY 24, 2010

Los Angeles-based Twitter advertising firm Ad.ly , which appears to have been caught this morning by Twitter's declaration that it would no longer allow third party advertising in Twitter streams, has responded to the announcement. Tags: advertising tweet twitter ad.ly READ MORE>>.

GRP Partners 214

GRP Partners SoCalTech Advertising Los Angeles 214

socalTECH

JUNE 24, 2014

is backing YouTube influence marketplace FameBit , as part of a seed funding round. in funding from Science, as well as 500Startups and DeNA. FameBit''s service helps match advertisers with YouTube influencers, mostly for sponsored content and endorsements within that YouTube content. READ MORE>>.

Seed Funding 164

Seed Funding Incubator Content Class 164

socalTECH

NOVEMBER 21, 2012

Los Angeles-based online advertising provider SocialVibe is powering a new, web-based public service campaign to benefit Hurricane Sandy victimes, the company said yesterday afternoon. SocialVibe said the effort comes as part of a partnership with the Ad Council and United Way. READ MORE>>.

Help 147

Help Advertising Web Los Angeles 147

TechCrunch LA

OCTOBER 28, 2021

The app has raised a small $1.25M seed raise to carry out this vision, led by General Catalyst with participation from Kleiner Perkins’ discovery fund, Dream Machine, Script Capital and Urban US. Their model relies on so-called “super neighbors” doing much of the initial onboarding work for their building.

Social Network 186

Social Network Organization Los Angeles Startup 186

socalTECH

APRIL 24, 2012

Los Angeles-based DataPop , the developer of advertising targeting technology headed byJason Lehmbeck, has raised $7M in a Series B funding round, the firm said today. The funding was led by MK Capital, and also included prior investors Rincon Ventures, IA Ventures, Momentum Ventures, and Accelerator Ventures. READ MORE>>.

Yahoo 157

Yahoo Advertising Screening Examples 157

socalTECH

AUGUST 2, 2012

Connexity the online advertising startup headed by former Fastclick co-founder Dave Gross, announced this morning that it has raised $3M in a seed funding round. The company uses advertising to recommend products and services to users, based on individual interests and what it is calling "audience graph analysis."

Netflix 124

Netflix Seed Funding Advertising Sales 124

socalTECH

JUNE 5, 2012

El Segundo-based Dedicated Media , a provider of targeted online advertising, media services and lead generation technology, said Tuesday that it has secured $5M in a credit facility, from Wells Fargo's Technology and Venture Banking Group. The firm said the facility will go towards working capital and funding expansion.

El Segundo 145

El Segundo Media Advertising Capital 145

Startup Professionals Musings

MAY 30, 2021

At first this was limited to news sites that concentrated on a segment of a community, like West Seattle, but the concept is now being applied to advertising and promotion sites, blogging sites, and even legal services sites. Foursquare has raised more than $390 million in outside funding, on $100 million in revenue.

Startup 144

Startup Sites Content Sales 144

socalTECH

NOVEMBER 16, 2015

Santa Monica-based ZoneTV , a provider of services to the pay television industry, said this morning that it has raised $4.1M in a seed funding round. The round was led by BEST Funds. Weber was previously President of Content and Advertising for AT&T, and was appointed CEO of the company on October 21st.

Santa Monica 100

Santa Monica Seed Funding Content Advertising 100

socalTECH

FEBRUARY 4, 2011

Santa Monica-based Focused Labs , which provides social media marketing services, said Thursday that it has renamed itself GraphEffect , and raised $2M in funding. GraphEffect provides a social advertising platform which helps advertisers gain Facebook fans and Likes. The firm was founded by Clark Landry and James Borow.

Marketing 189

Marketing Santa Monica Social Media Advertising 189

socalTECH

DECEMBER 17, 2009

Los Angeles-based Rubicon Project , the online advertising optimization service firm headed by Frank Addante, is claiming this morning that the firm saw 270%, year over year growth in 2009. Rubicon Project's online advertising service helps publishers pick the best yielding ads from online ad networks. READ MORE>>.

Clearstone 160

Clearstone Advertising Equity Los Angeles 160