socalTECH

MAY 13, 2011

ReachLocal helps local businesses place online advertising with Google and other search advertisers. The two said that ReachLocal launched in the UK in 2008, and has offices in London, Manchester, and Birmingham. READ MORE>>.

ReachLocal 207

ReachLocal Woodland Hills Advertising Google 207

Tech Zulu Event

JULY 15, 2013

Industry-specific networking site Kaleio , has partnered with Indeed.com to include both national and international job listings within the Kaleio Marketplace in a move that is expected to make it a one-stop professional networking and business tool for students and the non-executive workforce. Marketing & Advertising.

Yahoo 100

Yahoo Platform Social Network Tool 100

Startup Professionals Musings

MAY 6, 2023

Perhaps that was once true, but in this age of the worldwide Internet, big data, and pervasive business intelligence in every industry, you can use the following steps to get the data you need with very little time and cost: Start your research with Google. Modern libraries are still worth a visit. Explore municipal development resources.

Statistics 120

Statistics Research Report Newsletter 120

socalTECH

APRIL 6, 2011

ReachLocal said it has partnered with SureFire Search Ltd, to provide its online advertising products and services to the country. ReachLocal helps small and medium sized busineses place pay-per-click ads on Google, Yahoo, and Bing, as well as other websites. Business details of the alliance were not announced.

ReachLocal 227

ReachLocal Woodland Hills Yahoo Training 227

Startup Professionals Musings

AUGUST 14, 2020

Perhaps that was once true, but in this age of the worldwide Internet, big data, and pervasive business intelligence in every industry, you can use the following steps to get the data you need with very little time and cost: Start your research with Google. Modern libraries are still worth a visit. Explore municipal development resources.

Marketing 157

Marketing Statistics Research Report 157

socalTECH

AUGUST 3, 2012

This last season, we did over 600 high school football games all over the country, and signed a partnership with Google/YouTube and others. We've also got the partnership with Google/YouTube, the partnership with Yahoo Rivals, and we also partner with USA Today and Gannett on their digital properties. How does that work?

Content 212

Content Google Southern California Orange County 212

SoCal CTO

MAY 15, 2009

Companies also use social networking sites in the hiring process, and increasingly, to do innovative advertising (such as the recent Jack in the Box campaign). Does advertising work in the social networking world? Many clients turn to him for advice on and negotiation of international transactions, often in Latin America.

Social Network 150

Social Network Networking Yammer CTO Hire 150

Startup Professionals Musings

OCTOBER 16, 2020

One of the most useful tools for any small business is Excel or Google spreadsheets, for monthly profit-loss statements and operational tracking. You need to see quickly both positive and negative trends , and understand whether the fluctuations are caused by customer or internal needs. Learn to use basic business financial tools.

Custom 125

Custom Customer Tool Writing 125

Tech Zulu Event

DECEMBER 23, 2013

In-picture advertisements? ” Online advertising is changing. He explains with online marketing in general, there’s the huge shift into native advertising (inputting marketing messaging in line with content users are actively engaging with) – Largely due to a shift away from traditional in banner advertising.

Technical Review 76

Technical Review Advertising Google Screening 76

Both Sides of the Table

MAY 15, 2010

Often times when companies raise “bridge” financing (this is money from internal investors. Users participate by performing tasks, taking surveys or watching advertiser videos. Invidi – Provider of addressable television advertising and marketing services to cable, satellite and telco-delivered television carriers.

Venture Capital 285

Venture Capital Startup Advertising Redpoint 285

socalTECH

JANUARY 27, 2011

Nick Higgins: Adconion was founded six years ago as an advertising network. We started internationally, and built out our international platform first, and rolled it back into the U.S. We put it all together, for consumers, for platform, and for brand advertisers to connect with their consumers. Why the expansion here?

Santa Monica 149

Santa Monica Content Platform Networking 149

socalTECH

DECEMBER 11, 2017

They were putting online advertisements through Google Ads to solicit people to rent equipment, who could not figure it out on their own. Scott Cannon: I ran an international logistics company, MNX. We're riding that wave, and really changing how things are done. So where are you now? Cloud, and really went full force.

Startup 174

Startup Metrics Custom Customer 174

Both Sides of the Table

NOVEMBER 8, 2010

Once this new service became popular then the media companies could control the rules of distribution & advertising. They monetize via high-priced advertisements during the prime-time airing on TV, via syndication to international audiences or less-watched channels after the original series has run and via DVD sales in retail channels.

Hulu 292

Hulu Technical Review Content Advertising 292

Both Sides of the Table

JUNE 28, 2010

Competitors: Google. Current round: $2mm Series B from Tomorrow Ventures (Eric Schmidt, CEO of Google) and Lars Hinrichs (Xing founder). Operates a ‘Voice and Visual Mobile Advertising Network’ called MobileAd Xchange that delivers in-call voice advertisements and follow-up visual engagements (SMS, MMS). -CEO

Venture Capital 230

Venture Capital Blogging Startup Fandango 230

Both Sides of the Table

DECEMBER 5, 2010

ask microsoft, aol/time warner & google]. Brands didn’t advertise their web pages they advertised “AOL Keywords.&# If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers. Google acquired YouTube for $1.65 The Past (1985-2002).

Social Network 297

Social Network Networking Web 2.0 Web 297

Startup Professionals Musings

SEPTEMBER 15, 2018

Perhaps that was once true, but in this age of the worldwide Internet, big data, and pervasive business intelligence in every industry, you can use the following steps to get the data you need with very little time and cost: Start your research with Google. Modern libraries are still worth a visit. Explore municipal development resources.

Research 87

Research Marketing Statistics Report 87

Both Sides of the Table

JULY 1, 2010

And finally, Scott demonstrated his internal management tool for managing the metrics of his business. New capital to be used for international expansion and to challenge Skype. A demand side advertising platform which allows advertisers to bid on individual ad impressions in real time, based on the site and who would see it.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

Both Sides of the Table

DECEMBER 5, 2010

ask microsoft, aol/time warner & google]. billion in annual subscription revenues not including advertising or eCommerce). Brands didn’t advertise their web pages they advertised “AOL Keywords.&# You couldn’t pick up a magazine in the 96-99 timeframe without seeing AOL Keywords advertised everywhere.

Social Network 318

Social Network Networking Web 2.0 Startup 318

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. The firm has also received investments from Greycroft Partners and AT&T.

Social Media 113

Social Media Advertising Social Network Userplane 113

Both Sides of the Table

APRIL 25, 2011

So pervasive has this thinking become that on several occasions startup companies with profitable & fast growing services businesses have come to me wanting to show me the product businesses they created internally to see whether they would be financeable or whether they might be able to create “spin outs&# that could be financed.

Services 332

Services Venture Capital IP Startup 332

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. The firm has also received investments from Greycroft Partners and AT&T.

Social Media 100

Social Media Advertising Social Network Userplane 100

socalTECH

DECEMBER 17, 2008

The other way we monetize, is we run ads from Google, ads from our partner Scripped, and are also launching a digital membership in the new year which will combine both print and email submissions for a monthly membership fee. We also offer services for international writers, almost a virtual office. and it includes tracking.

Writing 209

Writing Hollywood Startup Sites 209

Tech Zulu Event

NOVEMBER 25, 2013

But instead of hitting pause, opening a new tab, and searching Google, or waiting to be served random ads for things you might be interested in, you’re presented with the option to open a catalog and use a directed link to buy immediately. We discuss advertising, Vidzey’s story, technology, business, interns, and entertainment.

Entertainment 98

Entertainment Advertising Startup Media 98

socalTECH

JANUARY 5, 2011

Obviously, we call it internally as the Chumby. The idea was to spread the Chumby's content in a number of places, free to the consumer, and monetize through advertising. The second piece, are platforms like Android and Google TV. We always struggle with what to call the category of the Chumby. What do you guys call it?

Startup 159

Startup Google San Diego Content 159

Startup Professionals Musings

AUGUST 22, 2014

Perhaps that was once true, but in this age of the Internet, big data and pervasive business intelligence in every industry, you can use the following steps to get the data you need with very little time and cost: Start your research with Google. Modern libraries are still worth a visit. Explore municipal-development resources.

Marketing 97

Marketing Entrepreneur Statistics Research 97

Startup Professionals Musings

AUGUST 28, 2016

Perhaps that was once true, but in this age of the worldwide Internet, big data, and pervasive business intelligence in every industry, you can use the following steps to get the data you need with very little time and cost: Start your research with Google. Modern libraries are still worth a visit. Explore municipal development resources.

Marketing 59

Marketing Startup Statistics Research 59

Jason Nazar

MAY 2, 2016

Check Google , Yellow Pages , and local directories to ensure your business name is not taken. Set up an online phone system ( Ring Central , Google Voice , Onebox ) or set up a traditional land line ( Verizon , AT&T ). Pick an internal email system ( Gmail , Outlook ). Learn how to select a good business name.

Outsource Development 40

Outsource Development Startup Google Mentor 40

Tech.Co

MARCH 1, 2018

Advertisers upload their 30 second ads and each time a user watches the ad, they receive $.50. Targeted mobile advertising. After choosing one of their affordable monthly service fee plans, users simply interact with their advertisers. The company offers backup and disaster recovery of Google files.

Startup 79

Startup Mentor Platform Help 79

Both Sides of the Table

JUNE 6, 2012

Think about even the most obvious genre of global fans for “niche” international video media: Bollywood. You learn this in particular when you get involved with YouTube networks and find out that much of your traffic is coming from international sources – even when your videos haven’t been subtitled or dubbed.

Media 302

Media Netflix Content Hulu 302

Startup Professionals Musings

DECEMBER 13, 2013

When their deep pockets went empty, Google stepped in, but demanded revenue from ads. They are usually thinking only of costs required to get “in business,” rather than the total costs of marketing, scaling up, and going international. Yet it took almost six years to become profitable, with revenue only from advertising.

Startup 96

Startup Course Yahoo Funding 96

Both Sides of the Table

DECEMBER 19, 2011

The one big concern many people had was how to constrain the total dominance of Google. Every startup (every company, really) was beholden to the traffic god that was Google search. One change in Google’s algorithm and whole businesses could be wiped out as chronicled in this excellent book by John Battelle called The Search.

Web 355

Web HTML Mobile Social Network 355

Both Sides of the Table

MAY 7, 2013

My estimate is that the top 5 YouTube networks will do > $200 million net revenue in 2013 (after Google’s share). This is classic “Innovator’s Dilemma” market conditions.

Media 320

Media CTO Coach CTO Hire Los Angeles 320

Both Sides of the Table

FEBRUARY 7, 2011

In this area I’ve developed another philosophy that guides my investment decisions and forms a lot of the premise that I debate in our internal partners’ meetings when I’m advocating that we invest in a company. I call it “focus on basecamp, not the summit.&# I felt the exact same way when I was an entrepreneur.

Entrepreneur 330

Entrepreneur Marketing Venture Capital Hulu 330

socalTECH

JANUARY 2, 2014

As part of that, we started asking professors for recommendations on who we could talk to, and we found out they only knew one person, or told us to check out a magazine, or Google this and that. We also have a couple of grad school interns from LMU, UCLA, and elsewhere. So, it''s a matter of getting in front of them at the right time.

Help 240

Help Startup CTO Hire Pricing 240

socalTECH

MAY 4, 2016

Brian Tan: We make our money on advertising. Because there is no central database of locations, you go looking around on Google, you go looking around on Yelp, and you end up asking friends if they k now a good place. We hope to get a good foothold and grow from here, to other film hubs and, way down the line, international locations.

Beverly Hills 100

Beverly Hills Startup Sites Los Angeles 100

Tech Zulu Event

OCTOBER 11, 2012

Buyers can then contact the seller through Recycled Bride’s internal messaging system if they have questions, and they can purchase the item directly on-site. Recycled Bride’s unique internal messaging system and transaction system help to prevent spam and fraud, making it a safe option for brides who want to buy and sell online.

Design 84

Design Social Media Sales Sites 84

socalTECH

MARCH 31, 2014

We''re rolling it out to finance and Wall Street, monitoring thousands of sources of continuously changing information, such as news, social media, internal email systems, and analyzing specific, material conditions that our customers are looking for. It''s about as complicated as Google Adwords. It''s designed for business people.

Orange County 245

Orange County Startup News IBM 245