socalTECH

MAY 29, 2019

Santa Monica-based GumGum , which develops artificial intelligence-driven advertising software, has partnered with ad safety firm White Ops , to provide anti-fraud protection to GumGum's programmatic advertising exchange, the two said this morning. Terms of the deal between the companies were not announced.

Artificial Inteligence 113

Artificial Inteligence Santa Monica Advertising Web 113

socalTECH

AUGUST 9, 2011

Santa Monica-based Demand Media , the online publishing empire run by Richard Rosenblatt, said Tuesday afternoon that it has acquired two companies, plus renewed a deal with Google. As part of that effort, Demand Media said its inventory will be included in the premium Google Display Network Reserve. READ MORE>>.

Demand 154

Demand Google Media RSS 154

socalTECH

AUGUST 24, 2011

Santa Monica-based Joost Media , the video advertising arm of Adconion Media Group, said Wednesday that it has launched a new, interactive pre-roll video product it calls j-Roll. Joost offers up in-video banner advertising and other products. READ MORE>>.

Santa Monica 140

Santa Monica Advertising Media Product 140

Tech Zulu Event

JUNE 25, 2015

Advertising technology is hot with the rise of mobile, evidenced in part by Verizon’s merger with AOL valued at $4.4 Until recently, three legacy providers (Sizmek, PointRoll and Google’s DoubleClick) have dominated the rich media market.

Advertising 40

Advertising Media Mobile Buzznet 40

socalTECH

JANUARY 20, 2011

Adconion Media Group , the Internet advertising firm which has been ramping up its operations in Santa Monica, said today that it is spinning out its video product, Joost Video Network , into a new, standalone business, also based in Santa Monica. Higgins also has previously been at MSN.

Santa Monica 171

Santa Monica Advertising Content Sites 171

socalTECH

MARCH 20, 2015

Santa Monica-based food show producer Tastemade , the venture-backed Youtube show developer, said that it has conducted a brand research study, which finds that brands that integrate into content do far better with viewers than those who use typical advertising. READ MORE>>.

Content 100

Content Redpoint Study Santa Monica 100

socalTECH

JANUARY 20, 2011

Adconian Media Group , the Internet advertising firm which has been ramping up its operations in Santa Monica, said today that it is spinning out its video product, Joost Video Network , into a new, standalone business, also based in Santa Monica. Higgins also has previously been at MSN.

Santa Monica 150

Santa Monica Advertising Content Media 150

socalTECH

AUGUST 6, 2012

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? That's the next big challenge for us.

Demand 240

Demand Media eHow Content 240

Tech Zulu Event

JULY 31, 2014

This month, Siemer and Associates hosted its 4th Annual invitation-only Silicon Beach Summit at Casa Del Mar and Shutters on the Beach in Santa Monica, California. The event also showcased a variety of promising startups from digital media, mobile, cloud, entertainment, advertising, and eCommerce. Hitesh Chawla, CEO.

Media 84

Media Technology Truecar Southern California 84

SoCal CTO

NOVEMBER 10, 2009

He has a really interesting background as a product manager and now an entrepreneur. Like many product managers, my background is fairly eclectic. That's where I learned I enjoyed interacting with customers and working with development teams to build and launch products. Tell me a bit about your background. How did it help you?

Product 150

Product Entrepreneur Social Media Google 150

socalTECH

JUNE 18, 2009

Santa Monica-based Outcast , and Irvine-based AdtekMedia , the operator of out-of-home advertising network PumpTop TV, said today that the two firms have created a new, joint venture focused on at-the-pump displays. The two firms said the joint venture would streamline media buying for customers.

Screening 100

Screening Santa Monica Advertising News 100

socalTECH

JANUARY 9, 2013

Chromatik is based in Santa Monica and headed by Matt Sandler ; the firm's investors include 500 Startups, Kapor Capital , LaunchpadLA, Learn Capital , and MuckerLab. Miso Media. The firm's products are an example of what applying technology, and smartphones and tablets, can do for music education.

Southern California 254

Southern California Startup Sherman Oaks Venice 254

socalTECH

DECEMBER 11, 2018

San Diego-based Wildfire Systems , led by startup veteran Jordan Glazier , has developed software which product referrals and automatically transform them into trackable links across email, text messaging, chat, and social messaging. We automatically add tracking and point those product references to e-commerce merchants.

San Diego 159

San Diego Social Media Commerce Snapchat 159

socalTECH

JUNE 16, 2009

Santa Monica-based Tsavo , the online media company which owns Manolith, Twirlit, Kidglue, and Nibbledish, has lost its Vice President of Product and Design, Mike Macadaan. According to Macadaan, this week is his last at Tsavo. READ MORE>>.

Tsavo 100

Tsavo Twiistup Santa Monica Content 100

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

socalTECH

AUGUST 17, 2020

Indi operates an app which lets people get paid for sharing their social content, making product recommendations, and more. The reason for this business, is folks are always going on social media to recommend products to their friends, but they're not making any money from it. We have four different ways people can make money.

Help 113

Help Commerce Platform Orange County 113

socalTECH

JANUARY 27, 2011

Last week, Adconion (www.adconion.com) announced that it had spun out Joost (www.joost.com), its online video service, into a separate company, which is going to be based out of Santa Monica. Nick Higgins: Adconion was founded six years ago as an advertising network. First, describe what Joost's business is nowadays?

Santa Monica 149

Santa Monica Content Platform Networking 149

socalTECH

SEPTEMBER 27, 2010

Last week, Santa Monica-based Tecca (www.tecca.com) launched a consumer electronics, consumer information service, backed by Fuse Capital and Best Buy. The service--currently only available on iPhone and Android--allows users to find reviews and information about consumer electronics products.

Incubator 239

Incubator Startup Web Technical Review 239

socalTECH

JULY 23, 2010

This week, Santa Monica-based ThisNext (www.thisnext.com) said it has raised another round of funding for the firm's social shopping site. Matt Edelman: The last company I ran and co-founded PeopleJam, which was a social media business for people interested in self improvement. How long have you been at the firm now?

Newsletter 165

Newsletter Sites Content Advertising 165

Tech Zulu Event

JUNE 28, 2012

The first-ever Silicon Beach Fest attracted more than 2,000 attendees from LA, San Francisco, San Diego, Santa Barbara, New York, Toronto, and London to celebrate LA startups and entertainment with panels, parties, pitch fests, hackathon, and beach games: volleyball, basketball and surfing lessons in Santa Monica and Venice on June 21-23, 2012.

Hollywood 67

Hollywood Technical Review Startup Rustic Canyon 67

socalTECH

FEBRUARY 24, 2010

Last month, Santa Monica-based ThisNext announced that it was acquiring Stylehive, an online site focused on fashion and beauty. How we do so, is we help consumers discover new products and shop for them. Traditionally, that has been products in fashion/beauty, home/garden, sports/outdoors, and parenting and green.

Content 165

Content Demand Sites Media 165

Both Sides of the Table

FEBRUARY 15, 2011

I live in the city of Santa Monica. In my LA I often see computer screens open with entrepreneurs talking about digital media. Many of the Valley tech firms saw advertising as “beneath them&# and many VCs in the first boom encouraged people to focus on eyeballs rather than dollars. Let me use LA as an example.

Venture Capital 313

Venture Capital Southern California Google Startup 313

Both Sides of the Table

JULY 1, 2010

The consumer product they’ve created is called TrueCar. Money to be used for hiring and additional product development. Founded in 2008 in Santa Monica by Ron Goldman (former CRO of shopping.com) and Rahul Sonnad. Offers two products: Palantir Government and Palantir Finance. And it carries no inventory.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

socalTECH

APRIL 12, 2011

As you k now, there is so much cool stuff happening in Los Angeles, in Santa Monica. It's like New York, which because of all the advertising folks who have spun out of the companies and agencies there where the economy tanked, and have started creating innovative companies. Derek Norton: I'm a fourth generation Angeleno.

Riot Games 199

Riot Games Technology Los Angeles Entrepreneur 199

socalTECH

DECEMBER 1, 2009

We invite you to the Second Annual Digital Family Reunion on Wednesday, December 2nd at Wokcano Restaurant in Santa Monica from 6-11pm. Nowhere else can you find the top app experts converging with the biggest names in advertising and marketing. Read more below for details. It's time again to come together for the holidays!

Fandango 124

Fandango CarsDirect Case Study Santa Monica 124

Both Sides of the Table

JANUARY 14, 2014

If you follow the tech media you would be subject to a lot of narrative biases that are completely off base – and this includes the value of email and phone calls. Social media users are over 60% more likely to check email at least four times a day than those who don’t use social media.

Email 339

Email SaaS Venture Capital Google 339

Tech Zulu Event

DECEMBER 23, 2013

In-picture advertisements? ” Online advertising is changing. He explains with online marketing in general, there’s the huge shift into native advertising (inputting marketing messaging in line with content users are actively engaging with) – Largely due to a shift away from traditional in banner advertising.

Technical Review 76

Technical Review Advertising Google Screening 76

Both Sides of the Table

FEBRUARY 20, 2012

Tracy built her company, Recycled Media , out of necessity. Tracy is knowledgeable enough to talk tech and swap design & product stories with other founders, but she realized early that networking amongst this group and reading and writing in their journals would not bring her more customers. She focused on her customer.

Startup 363

Startup Entrepreneur SEO Venture Capital 363

Tech Zulu Event

APRIL 10, 2013

Santa Monica-based SHIFT, a collaboration platform for marketers and agencies April 9 announced the launch of their Open Marketing Cloud in a move to help marketers work together more efficiently. All Your Marketing Apps In One Place. ” Collaboration For Organic Growth.

Marketing 67

Marketing Help Social Network Class 67

Tech Zulu Event

OCTOBER 24, 2013

Tonight starting at 7:00pm PST we will be streaming and bringing you all the action live from Cross Campus in Santa Monica. Event Details: Where : Cross Campus 820 Broadway, Santa Monica, CA 90401. Speakers: [Moderator] Scot Rubin - Owner NITROPOD /SVP Digital Media Big Door /Cofounder G4TV.

Technical Review 76

Technical Review Technology Activision Entertainment 76

Tech Zulu Event

SEPTEMBER 20, 2010

StartupDemo is an opportunity for early stage startups to showcase their new products and/or services. Topic discussion: Impact of social media on startups and on funding leads for investors. Investment trends in startups that are about or related to social media. How startup can leverage social media to get investors attention.

Social Media 71

Social Media Technical Review Mixergy Tech Coast Angels 71

Tech Zulu Event

SEPTEMBER 24, 2010

We would like give a huge thank you to Social Media Week and the supportive startup community here in Los Angeles. Topic discussion: Impact of social media on startups and on funding leads for investors. Investment trends in startups that are about or related to social media. Moderator: Giang Biscan , PhD., The Startups.

Social Media 60

Social Media Technical Review Tech Coast Angels Venture Capital 60

Tech Zulu Event

OCTOBER 11, 2012

Recycled Bride was founded in 2009 in Santa Monica, CA. Recycled Bride earns revenue from sales commissions, premium memberships, and advertising. So she created the product that she would have wanted when planning her wedding. When was Recycled Bride founded and where is it based? Business Model? What inspired you?

Design 84

Design Social Media Sales Sites 84

socalTECH

OCTOBER 21, 2009

Publishers can come and snap valuable data into our website, to augment end user's experience, and developers can help user our data and our API to build more innovative applications, and to be more productive because of the significant availability of this trusted data. That became the underpinning of several products.

Startup 190

Startup Google S3 Platform 190

Tech Zulu Event

OCTOBER 28, 2011

As a result, the team transformed the advertising industry with the creation of the first in-image ad network. Headquarted in Santa Monica, CA, CallFire is dedicated to providing high-availability systems, intuitive user interfaces, furious developer support, and unparalleled customer care in order to transform how companies do business.

Idealab 77

Idealab Tech Coast Angels Startup Platform 77

Tech Zulu Event

OCTOBER 28, 2011

As a result, the team transformed the advertising industry with the creation of the first in-image ad network. Headquarted in Santa Monica, CA, CallFire is dedicated to providing high-availability systems, intuitive user interfaces, furious developer support, and unparalleled customer care in order to transform how companies do business.

Idealab 49

Idealab Tech Coast Angels Startup Platform 49

Tech Zulu Event

OCTOBER 20, 2011

As a result, the team transformed the advertising industry with the creation of the first in-image ad network. CallFire.com is a small company with fewer than 20 employees located in beautiful Santa Monica. mt) Media Temple, Inc. As of May 2010, CallFire has over 20,000 customers!

UCLA 102

UCLA Company Companies Idealab 102