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Question: Do you know three types of advertising?

Berkonomics

If we never advertised, we’d never sell anything. Perhaps right, but there are three major types of advertising, some requiring large outlays of cash, some not. The types of advertising. First, you can advertise your brand so that people recognize it when they see it in later materials. Measuring your results.

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Ad.ly Launches Analytics

socalTECH

Los Angeles-based Twitter advertising startup Ad.ly has just launched a new Twitter analytics product, the firm said Thursday afternoon, which allows Twitter users to see statistics on their account. adly twitter advertising analytics followers. According to Ad.ly, the new Ad.ly is funded by GRP Ventures. READ MORE>>.

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Which of the three types of advertising is right for you?

Berkonomics

If we never advertised, we’d never sell anything. Perhaps right, but there are three major types of advertising, some requiring large outlays of cash, some not. First, you can advertise your brand so that people recognize it when they see it in later materials. you can invest in direct response advertising.

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The Search Agency: Smartphones, Tablets Now One-Third Of Google Clicks

socalTECH

How much of the online advertising business is now being driven by smartphones and tablets? The Search Agency also has been tracking other statistics in its report, which uses the company''s broad base of clients for data. thesearchagency search online advertising paid google' percent year over year. READ MORE>>.

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A good case study is worth many paid ads.

Berkonomics

We have grown more than a bit weary of most advertising, no matter in what form. How do you reach an audience that pays less attention to advertising then at any time in the past one hundred years? Dave’s book: Positioning. And some number of readers will identify directly with the problem as their own, and be moved to act.

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Rubicon Updates Publisher Tool

socalTECH

Los Angeles-based Rubicon Project , which supplies ad optimization software to web publishers, announced today that it has released a new version of its VANTAGE Firefox browser plug-in, which helps provide its publishers with revenue and impressoin statistics and other information. Tags: rubicon project advertising publishing.

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Hulu Tops 50,000 TV Episodes, Plans New Original Series

socalTECH

Los Angeles-based streaming video site Hulu has been in New York this week pitching its service to advertisers at its Hulu Upfronts event, revealing today four new original series, plus some statistics on the service.

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